Joma vs Mizuno:Which is more popular?
In September 2026, Mizuno had more branded searches than Joma among indoor soccer shoes brands in New Zealand. Mizuno had about 3,890 branded searches, while Joma had 180. Mizuno made up 2.3% of all indoor soccer shoes brand searches we track, and Joma accounted for 0.1%. When we asked ChatGPT and Google AI Overviews about indoor soccer shoes brands, Joma appeared in all four answers and Mizuno in three. Joma was mentioned before Mizuno in every answer.
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Top indoor soccer shoes brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, Joma appeared in all four answers. Mizuno was mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. Joma was listed before Mizuno in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Adidas4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Joma4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Mizuno3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Nike2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Puma1 of 4Named in 0 of 3 ChatGPT answersNamed in 1 of 1 Google answers
See every answer about indoor soccer shoes brands
4 answers
Asked ChatGPT
“Which indoor soccer shoes brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best indoor soccer shoes brands in New Zealand?”
Asked ChatGPT
“What's the best indoor soccer shoes brand in New Zealand for court grip?”
Searched Google, AI Overview
“indoor soccer shoes nz”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“futsal shoes nz”
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 19, 2026.
Is Joma or Mizuno more popular in search?
This chart shows how often people search Google for Joma and Mizuno by name. Each line represents a brand's share of searches for all five indoor soccer shoes brands we track, month by month, from searches in New Zealand.
Share of searches by month for Mizuno, Joma. The figures are in the table below the chart.
View monthly share of searches table
| Month | Nike | Adidas | Puma | Mizuno | Joma |
|---|---|---|---|---|---|
| Oct 2025 | 46.2% | 37.7% | 14.1% | 2% | 0.09% |
| Nov 2025 | 47.8% | 38.3% | 12.4% | 1.5% | 0.07% |
| Dec 2025 | 49.6% | 33.5% | 15.2% | 1.6% | 0.07% |
| Jan 2026 | 50.4% | 33.3% | 13.6% | 2.5% | 0.11% |
| Feb 2026 | 47.4% | 36.6% | 13.1% | 2.8% | 0.11% |
| Mar 2026 | 45.1% | 38.4% | 13.9% | 2.6% | 0.09% |
| Apr 2026 | 44.4% | 38.3% | 14.4% | 2.8% | 0.09% |
| May 2026 | 43.2% | 40.7% | 13.4% | 2.5% | 0.08% |
| Jun 2026 | 41% | 37.3% | 19.5% | 2.1% | 0.05% |
| Jul 2026 | 41.5% | 38.3% | 17.9% | 2.2% | 0.07% |
| Aug 2026 | 44.1% | 37.7% | 16% | 2.1% | 0.09% |
| Sep 2026 | 42.2% | 38.9% | 16.6% | 2.3% | 0.1% |
How has the Joma and Mizuno comparison changed over the last 12 months?
3 findings
- Mizuno was ahead of Joma in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Joma’s share of searches among indoor soccer shoes brands in New Zealand moved from 0.09% to 0.1%, and its estimated monthly branded searches moved from 150 to 180.
- Across the 12 months ending September 2026, Mizuno’s share of searches among indoor soccer shoes brands in New Zealand moved from 2% to 2.3%, and its estimated monthly branded searches moved from 3.2K to 3.9K.
How did search popularity change for New Zealand indoor soccer shoes brands in September 2026?
2 changes
How are branded searches counted?
13 search terms
Brandwave collects information about searches that people make online using Joma’s and Mizuno’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among indoor soccer shoes brands
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