Brandwave

John Deere vs Milwaukee:Which is more popular?

In September 2026, John Deere had more branded searches than Milwaukee among push mower brands in New Zealand. John Deere had about 3,590 branded searches, while Milwaukee had 0. John Deere made up 17.3% of all push mower brand searches we track, and Milwaukee accounted for 0%. When we asked ChatGPT and Google AI Overviews about push mower brands, neither John Deere nor Milwaukee appeared in any of the five answers.

Among push mower brands in New Zealand in September 2026

Who do people search for more?

John Deere, the only one of the two with measured searches

John Deere 3.6K searchesMilwaukee 0 searches

Who does AI mention more?

Both were mentioned in 0 of 5 answers.

John Deere in 0 of 5Milwaukee in 0 of 5

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Top push mower brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, neither John Deere nor Milwaukee showed up in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Masport1st
  2. Victa2nd
  3. Makita3rd
  4. Honda Power Equipment4th
  5. Husqvarna–
  6. John Deere–
  7. Greenworks–
  8. Milwaukee–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Makita3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Masport3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Victa3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Honda Power Equipment1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Husqvarna0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • John Deere0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Greenworks0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Milwaukee0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about push mower brands

5 answers

  • Asked ChatGPT

    “Which push mower brand should I buy in New Zealand?”

    1. 1Masport
    2. 2Victa
    3. 3Makita
    4. 4Honda Power Equipment

  • Asked ChatGPT

    “What are the best push mower brands in New Zealand?”

    1. 1Victa
    2. 2Masport
    3. 3Makita

  • Asked ChatGPT

    “What's the best push mower brand in New Zealand for a small lawn?”

    1. 1Makita
    2. 2Masport
    3. 3Victa

  • Searched Google, AI Overview

    “push mower nz”

    1. Searched Google, AI Overview

      “mower for small lawn”

      Not named in any answer:

      Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

      Is John Deere or Milwaukee more popular in search?

      This chart shows how often people search Google for John Deere and Milwaukee by name. Each line represents a brand's share of searches for all eight push mower brands we track, month by month, from searches in New Zealand.

      John Deere and Milwaukee among push mower brands in New Zealand, by month

      Share of searches by month for John Deere, Milwaukee. The figures are in the table below the chart.

      View monthly share of searches table
      MonthMakitaHusqvarnaJohn DeereMasportHonda Power EquipmentVictaGreenworksMilwaukee
      Oct 202527.8%43.4%19.3%4.2%4.1%1.2%0.04%0%
      Nov 202527.5%42.9%18.4%5.4%4.4%1.3%0%0.04%
      Dec 202530.4%39.5%20.9%4.1%4%1.1%0.05%0%
      Jan 202631.6%41%17.9%4.2%3.8%1.5%0%0.05%
      Feb 202631.6%41.5%17.1%3.4%5%1.3%0%0%
      Mar 202632.2%41.1%17.8%4.3%3.6%0.93%0.05%0.05%
      Apr 202632.6%41.5%17.4%4.3%3%1.1%0%0.05%
      May 202633.1%41.4%18%3.6%3%0.75%0.05%0.05%
      Jun 202635.7%37.6%19.1%3.9%3.1%0.6%0%0.05%
      Jul 202637.8%38.5%16.9%3.4%2.9%0.51%0.06%0%
      Aug 202636.1%36.6%19%3.9%3.2%1%0.05%0.05%
      Sep 202639%34.6%17.3%4.2%3.7%1.1%0.05%0%

      How has the John Deere and Milwaukee comparison changed over the last 12 months?

      3 findings

      How did search popularity change for New Zealand push mower brands in September 2026?

      1 change

      1. In September 2026, John Deere lost share of searches among push mower brands in New Zealand, from 19% to 17.3%.

      How are branded searches counted?

      8 search terms

      Brandwave collects information about searches that people make online using John Deere’s and Milwaukee’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

      John Deere

      7 branded search terms

      • brandt john deere
      • john deere
      • john deere caps
      • john deere excavators
      • john deere gator
      • john deere mowers
      • johndeere

      Milwaukee

      1 branded search term

      • milwaukee push mower

      How the Brand Demand Index is measured

      Other head-to-heads among push mower brands

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