Brandwave

Google Drive vs iCloud:Which is more popular by branded search in New Zealand?

In August 2026, Google Drive had more branded searches than iCloud among cloud storage services in New Zealand. Google Drive was estimated to have 209K branded searches compared to iCloud’s 42.6K, and held a 57% Share of Search versus iCloud’s 11.6%.

Share of Search among cloud storage services in New Zealand in August 2026Which is more popular in search, Google Drive or iCloud?
Google Drive57%209K searches
vs
iCloud11.6%42.6K searches

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Which is more popular in search, Google Drive or iCloud?

Compare the cloud storage and file sharing services New Zealanders keep files in. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Google Drive and iCloud among cloud storage services in New Zealand, by month

Share of Search by month for Google Drive, iCloud. The figures are in the table below the chart.

View monthly share of search table
MonthGoogle DriveOneDriveiCloudDropboxWeTransferBox
Oct 202551.8%19.3%13.1%8.9%6.9%0.05%
Nov 202549%18%15%10.1%7.9%0.07%
Dec 202544.2%16.3%19.8%11%8.6%0.09%
Jan 202646.3%17.2%17.6%11.5%7.4%0.09%
Feb 202650.1%18.5%13%10.2%8.1%0.07%
Mar 202653.6%20%11.4%9%5.9%0.05%
Apr 202648.6%18.9%14.7%9.9%7.9%0.07%
May 202649.4%23.4%12.3%8.3%6.5%0.06%
Jun 202653.8%17%13.1%8.9%7.1%0.06%
Jul 202653.5%18%12.5%8.1%7.8%0.08%
Aug 202657%17.4%11.6%7.8%6.2%0.05%
Sep 2026——————

How has the Google Drive and iCloud comparison changed over the last 12 months?

How did search popularity change for New Zealand cloud storage services in August 2026?

  1. In August 2026, Google Drive gained estimated Share of Search among cloud storage services in New Zealand, from 53.5% to 57%.

  2. In August 2026, iCloud lost estimated Share of Search among cloud storage services in New Zealand, from 12.5% to 11.6%.

How each brand is measured

Brandwave collects information about searches that people make online using Google Drive’s and iCloud’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Google Drive

24 branded search terms

  • drive google com
  • google drive
  • google drive app
  • google drive app store
  • google drive backup
  • google drive cloud storage
  • google drive com
  • google drive cost
  • google drive desktop app
  • google drive download
  • google drive file sharing
  • google drive for desktop
  • google drive for mac
  • google drive for windows
  • google drive near me
  • google drive nz
  • google drive online
  • google drive photos
  • google drive pricing
  • google drive storage
  • google drive storage cost
  • googledrive
  • googledrive storage
  • my google drive

iCloud

23 branded search terms

  • apple icloud
  • find icloud com find
  • find my icloud
  • icloud
  • icloud backup
  • icloud cloud storage
  • icloud com
  • icloud contacts
  • icloud drive
  • icloud e mail
  • icloud find
  • icloud for windows
  • icloud mail
  • icloud microsoft
  • icloud near me
  • icloud new zealand
  • icloud notes
  • icloud nz
  • icloud online
  • icloud register
  • icloud storage
  • mail icloud com
  • sign into icloud

How the Brand Demand Index is measured

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Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.