Brandwave

Google Chat vs Pumble:Which is more popular?

In September 2026, Google Chat had more branded searches than Pumble among team chat apps in New Zealand. Google Chat had about 18,500 branded searches, while Pumble had 50. Google Chat made up 11.2% of all team chat app searches we track, and Pumble accounted for 0.03%. When we asked ChatGPT and Google AI Overviews about team chat apps, Google Chat appeared in all five answers and Pumble in two. Google Chat was mentioned before Pumble in every answer.

Among team chat apps in New Zealand in September 2026

Who do people search for more?

Google Chat, about 371 searches for every 1 for Pumble

Google Chat 18.5K searchesPumble 50 searches

Who does AI mention more?

Google Chat, mentioned in every answer we collected

Google Chat in 5 of 5Pumble in 2 of 5

Who does AI recommend more?

Google Chat, named ahead of Pumble in every answer

Google Chat first in 5Pumble never first

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Top team chat apps in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Google Chat appeared in all five answers. Pumble was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Google Chat was listed before Pumble in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Slack1st
  2. Microsoft Teams2nd
  3. Google Chat3rd
  4. Discord4th
  5. Pumble5th
  6. Rocket.Chat6th
  7. Workplace7th
  8. Zoho Cliq–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Google Chat5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Microsoft Teams5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Slack5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Discord3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Pumble2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Rocket.Chat1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Workplace1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Zoho Cliq0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about team chat apps

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 19, 2026.

Is Google Chat or Pumble more popular in search?

This chart shows how often people search Google for Google Chat and Pumble by name. Each line represents a brand's share of searches for all eight team chat apps we track, month by month, from searches in New Zealand.

Google Chat and Pumble among team chat apps in New Zealand, by month

Share of searches by month for Google Chat, Pumble. The figures are in the table below the chart.

View monthly share of searches table
MonthDiscordGoogle ChatMicrosoft TeamsSlackZoho CliqPumbleRocket.ChatWorkplace
Oct 202573.6%9.8%10.8%5.7%0.04%0.02%0.05%0.03%
Nov 202576.4%8.3%9.1%6%0.05%0.02%0.04%0.03%
Dec 202579.7%8.6%6.5%5%0.05%0.03%0.05%0.04%
Jan 202676.6%8.3%9%5.9%0.08%0.05%0.05%0.03%
Feb 202670.3%9.1%14.8%5.5%0.06%0.04%0.09%0.02%
Mar 202667.7%10.8%14.9%6.4%0.04%0.02%0.05%0.03%
Apr 202676%8.4%9.5%6%0.09%0.03%0.04%0.02%
May 202673.6%9.6%10.9%5.8%0.09%0.03%0.04%0.03%
Jun 202667.8%13.2%12.4%6.5%0.07%0.02%0.03%0.02%
Jul 202672.5%9.6%10.9%6.8%0.03%0.02%0.03%0.02%
Aug 202669.9%11.2%12.3%6.5%0.05%0.04%0.02%0.03%
Sep 202671.6%11.2%10.5%6.6%0.04%0.03%0.03%0.03%

How has the Google Chat and Pumble comparison changed over the last 12 months?

3 findings
  • Google Chat was ahead of Pumble in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Google Chat’s share of searches among team chat apps in New Zealand moved from 9.8% to 11.2%, and its estimated monthly branded searches moved from 18.8K to 18.5K.
  • Across the 12 months ending September 2026, Pumble’s share of searches among team chat apps in New Zealand moved from 0.02% to 0.03%, and its estimated monthly branded searches moved from 30 to 50.

How did search popularity change for New Zealand team chat apps in September 2026?

2 changes

  1. In September 2026, Google Chat rose from 3rd to 2nd among team chat apps in New Zealand.

  2. Estimated monthly branded searches for Pumble in New Zealand rose 66.7% over 12 measured months, from 30 to 50 in September 2026.

How are branded searches counted?

8 search terms

Brandwave collects information about searches that people make online using Google Chat’s and Pumble’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Google Chat

7 branded search terms

  • google chat
  • google chat app
  • google chat avenue
  • google chat spaces
  • google chat workspace
  • googlechat
  • googlechat app

Pumble

1 branded search term

  • pumble

How the Brand Demand Index is measured

Other head-to-heads among team chat apps

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