Eufy vs iRobot:Which is more popular by branded search in New Zealand?
In August 2026, Eufy had more branded searches than iRobot among robot vacuum brands in New Zealand. Eufy was estimated to have 21.9K branded searches compared to iRobot’s 2.7K, and held a 62.4% Share of Search versus iRobot’s 7.6%.
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Which is more popular in search, Eufy or iRobot?
Compare the robot vacuum and mop brands New Zealand homes run. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Eufy, iRobot. The figures are in the table below the chart.
View monthly share of search table
| Month | Eufy | Dreame | Roborock | iRobot | Ecovacs |
|---|---|---|---|---|---|
| Oct 2025 | 63.5% | 6.4% | 10.9% | 11.9% | 7.4% |
| Nov 2025 | 58.8% | 9.1% | 15.1% | 10.2% | 6.8% |
| Dec 2025 | 58.3% | 8.7% | 12% | 14.5% | 6.5% |
| Jan 2026 | 63.7% | 8.5% | 11.3% | 9.5% | 7% |
| Feb 2026 | 63.6% | 8.7% | 12% | 9.6% | 6.1% |
| Mar 2026 | 63.8% | 9% | 11.1% | 8.5% | 7.6% |
| Apr 2026 | 63.7% | 9% | 11.5% | 8% | 7.8% |
| May 2026 | 63.6% | 11% | 10.8% | 8.2% | 6.5% |
| Jun 2026 | 65.6% | 10.2% | 9.7% | 7.2% | 7.3% |
| Jul 2026 | 63% | 11.1% | 10.7% | 8.5% | 6.7% |
| Aug 2026 | 62.4% | 13% | 9.8% | 7.6% | 7.2% |
| Sep 2026 | — | — | — | — | — |
How has the Eufy and iRobot comparison changed over the last 12 months?
3 findings
- Eufy was ahead of iRobot in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Eufy’s estimated Share of Search among robot vacuum brands in New Zealand moved from 63.5% to 62.4%, and its estimated monthly branded searches moved from 17.4K to 21.9K.
- Across the 11 months ending August 2026, iRobot’s estimated Share of Search among robot vacuum brands in New Zealand moved from 11.9% to 7.6%, and its estimated monthly branded searches moved from 3.3K to 2.7K.
How did search popularity change for New Zealand robot vacuum brands in August 2026?
2 changes
In August 2026, iRobot lost estimated Share of Search among robot vacuum brands in New Zealand, from 8.5% to 7.6%.
In August 2026, Eufy lost estimated Share of Search among robot vacuum brands in New Zealand, from 63% to 62.4%.
How each brand is measured
Brandwave collects information about searches that people make online using Eufy’s and iRobot’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Eufy
25 branded search terms
- eufy
- eufy baby monitor
- eufy c210
- eufy cam 2c
- eufy camera
- eufy camera 3
- eufy com
- eufy door lock
- eufy doorbell
- eufy e20
- eufy homebase3
- eufy indoor camera
- eufy near me
- eufy new zealand
- eufy nz
- eufy online
- eufy outdoor camera
- eufy robotic vacuum
- eufy robovac
- eufy scale
- eufy security
- eufy security camera
- eufy solar panel
- eufy vacuum
- eufy vacuum cleaner
iRobot
20 branded search terms
- irobot
- irobot co nz
- irobot near me
- irobot nz
- irobot online
- irobot robot vacuum
- irobot roomba
- irobot roomba j7
- irobot roomba nz
- irobot roomba robot mop
- irobot roomba vacuum
- irobot roomba vacuum cleaner
- irobot vacuum
- robot roomba
- roomba
- roomba 692
- roomba i7
- roomba j7
- roomba robot hoover
- roomba vacuum
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.