Brandwave

Dreame vs Ecovacs:Which is more popular by branded search in New Zealand?

In August 2026, Dreame had more branded searches than Ecovacs among robot vacuum brands in New Zealand. Dreame was estimated to have 4.6K branded searches compared to Ecovacs’ 2.5K, and held a 13% Share of Search versus Ecovacs’ 7.2%.

Share of Search among robot vacuum brands in New Zealand in August 2026Which is more popular in search, Dreame or Ecovacs?
Dreame13%4.6K searches
vs
Ecovacs7.2%2.5K searches

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Which is more popular in search, Dreame or Ecovacs?

Compare the robot vacuum and mop brands New Zealand homes run. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Dreame and Ecovacs among robot vacuum brands in New Zealand, by month

Share of Search by month for Dreame, Ecovacs. The figures are in the table below the chart.

View monthly share of search table
MonthEufyDreameRoborockiRobotEcovacs
Oct 202563.5%6.4%10.9%11.9%7.4%
Nov 202558.8%9.1%15.1%10.2%6.8%
Dec 202558.3%8.7%12%14.5%6.5%
Jan 202663.7%8.5%11.3%9.5%7%
Feb 202663.6%8.7%12%9.6%6.1%
Mar 202663.8%9%11.1%8.5%7.6%
Apr 202663.7%9%11.5%8%7.8%
May 202663.6%11%10.8%8.2%6.5%
Jun 202665.6%10.2%9.7%7.2%7.3%
Jul 202663%11.1%10.7%8.5%6.7%
Aug 202662.4%13%9.8%7.6%7.2%
Sep 2026—————

How has the Dreame and Ecovacs comparison changed over the last 12 months?

  • The lead changed hands once in the 11 months ending August 2026: Dreame took it in November 2025.
  • Across the 11 months ending August 2026, Dreame’s estimated Share of Search among robot vacuum brands in New Zealand moved from 6.4% to 13%, and its estimated monthly branded searches moved from 1.8K to 4.6K.
  • Across the 11 months ending August 2026, Ecovacs’ estimated Share of Search among robot vacuum brands in New Zealand moved from 7.4% to 7.2%, and its estimated monthly branded searches moved from 2K to 2.5K.

How did search popularity change for New Zealand robot vacuum brands in August 2026?

  1. In August 2026, Dreame gained estimated Share of Search among robot vacuum brands in New Zealand, from 11.1% to 13%.

  2. In August 2026, Ecovacs gained estimated Share of Search among robot vacuum brands in New Zealand, from 6.7% to 7.2%.

How each brand is measured

Brandwave collects information about searches that people make online using Dreame’s and Ecovacs’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Dreame

16 branded search terms

  • dreame
  • dreame l10
  • dreame near me
  • dreame new zealand
  • dreame nz
  • dreame online
  • dreame robot mop
  • dreame robot vacuum
  • dreame robot vacuum and mop
  • dreame robot vacuum review
  • dreame stick vacuum
  • dreame vacuum
  • dreame vacuum cleaner
  • dreame vacuum robot
  • dreametech com
  • robot vacuum dreame

Ecovacs

18 branded search terms

  • deebot
  • deebot robot vacuum
  • deebot vacuum
  • ecovac deebot
  • ecovac deebot cleaning solution
  • ecovacs
  • ecovacs cleaning solution
  • ecovacs com
  • ecovacs deebot
  • ecovacs deebot nz
  • ecovacs near me
  • ecovacs nz
  • ecovacs online
  • ecovacs robot
  • ecovacs robot vacuum
  • ecovacs vacuum
  • ecovacs winbot
  • ecovacs window cleaner

How the Brand Demand Index is measured

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