Brandwave

eero vs Google Nest Wifi:Which is more popular by branded search in New Zealand?

In August 2026, eero had more branded searches than Google Nest Wifi among Wi-Fi router brands in New Zealand. eero was estimated to have 3.3K branded searches compared to Google Nest Wifi’s 320, and held an 11.3% Share of Search versus Google Nest Wifi’s 1.1%.

Share of Search among Wi-Fi router brands in New Zealand in August 2026Which is more popular in search, eero or Google Nest Wifi?
eero11.3%3.3K searches
vs
Google Nest Wifi1.1%320 searches

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Which is more popular in search, eero or Google Nest Wifi?

Compare the Wi-Fi router and mesh brands New Zealand households buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

eero and Google Nest Wifi among Wi-Fi router brands in New Zealand, by month

Share of Search by month for eero, Google Nest Wifi. The figures are in the table below the chart.

View monthly share of search table
MonthASUSTP-LinkeeroNETGEARGoogle Nest WifiLinksys
Oct 202540.3%34.7%10.2%12.8%1.3%0.64%
Nov 202542.8%34.2%9.7%11.5%1.2%0.68%
Dec 202539.4%37.1%10%11.1%1.7%0.71%
Jan 202639.8%36.3%10.8%11.1%1.4%0.7%
Feb 202639.9%37.6%10.1%10.2%1.4%0.68%
Mar 202642.1%36.6%9.8%9.7%1.1%0.64%
Apr 202636.6%39.4%10.9%11.1%1.3%0.68%
May 202638.5%38.7%10.9%10%1.2%0.66%
Jun 202636.8%40.8%12.3%8.4%1.2%0.63%
Jul 202637.5%38.6%13.2%9.1%1.1%0.46%
Aug 202640.1%38%11.3%8.8%1.1%0.71%
Sep 2026——————

How has the eero and Google Nest Wifi comparison changed over the last 12 months?

How did search popularity change for New Zealand Wi-Fi router brands in August 2026?

  1. In August 2026, eero lost estimated Share of Search among Wi-Fi router brands in New Zealand, from 13.2% to 11.3%.

How each brand is measured

Brandwave collects information about searches that people make online using eero’s and Google Nest Wifi’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

eero

20 branded search terms

  • eero
  • eero 6
  • eero 6 extender
  • eero 6 router
  • eero 6plus
  • eero 7
  • eero com
  • eero extender
  • eero mesh
  • eero mesh wifi
  • eero mesh wifi system
  • eero modem
  • eero near me
  • eero nz
  • eero online
  • eero pro 7
  • eero router
  • eero wifi
  • eero wifi box
  • eero wifi extender

Google Nest Wifi

6 branded search terms

  • google nest wifi mesh
  • google nest wifi router
  • google wifi
  • google wifi mesh
  • nest wifi
  • nest wifi pro

How the Brand Demand Index is measured

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