eero vs Google Nest Wifi:Which is more popular by branded search in New Zealand?
In August 2026, eero had more branded searches than Google Nest Wifi among Wi-Fi router brands in New Zealand. eero was estimated to have 3.3K branded searches compared to Google Nest Wifi’s 320, and held an 11.3% Share of Search versus Google Nest Wifi’s 1.1%.
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Which is more popular in search, eero or Google Nest Wifi?
Compare the Wi-Fi router and mesh brands New Zealand households buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for eero, Google Nest Wifi. The figures are in the table below the chart.
View monthly share of search table
| Month | ASUS | TP-Link | eero | NETGEAR | Google Nest Wifi | Linksys |
|---|---|---|---|---|---|---|
| Oct 2025 | 40.3% | 34.7% | 10.2% | 12.8% | 1.3% | 0.64% |
| Nov 2025 | 42.8% | 34.2% | 9.7% | 11.5% | 1.2% | 0.68% |
| Dec 2025 | 39.4% | 37.1% | 10% | 11.1% | 1.7% | 0.71% |
| Jan 2026 | 39.8% | 36.3% | 10.8% | 11.1% | 1.4% | 0.7% |
| Feb 2026 | 39.9% | 37.6% | 10.1% | 10.2% | 1.4% | 0.68% |
| Mar 2026 | 42.1% | 36.6% | 9.8% | 9.7% | 1.1% | 0.64% |
| Apr 2026 | 36.6% | 39.4% | 10.9% | 11.1% | 1.3% | 0.68% |
| May 2026 | 38.5% | 38.7% | 10.9% | 10% | 1.2% | 0.66% |
| Jun 2026 | 36.8% | 40.8% | 12.3% | 8.4% | 1.2% | 0.63% |
| Jul 2026 | 37.5% | 38.6% | 13.2% | 9.1% | 1.1% | 0.46% |
| Aug 2026 | 40.1% | 38% | 11.3% | 8.8% | 1.1% | 0.71% |
| Sep 2026 | — | — | — | — | — | — |
How has the eero and Google Nest Wifi comparison changed over the last 12 months?
3 findings
- eero was ahead of Google Nest Wifi in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, eero’s estimated Share of Search among Wi-Fi router brands in New Zealand moved from 10.2% to 11.3%, and its estimated monthly branded searches moved from 2.7K to 3.3K.
- Across the 11 months ending August 2026, Google Nest Wifi’s estimated Share of Search among Wi-Fi router brands in New Zealand moved from 1.3% to 1.1%, and its estimated monthly branded searches moved from 340 to 320.
How did search popularity change for New Zealand Wi-Fi router brands in August 2026?
1 change

In August 2026, eero lost estimated Share of Search among Wi-Fi router brands in New Zealand, from 13.2% to 11.3%.
How each brand is measured
Brandwave collects information about searches that people make online using eero’s and Google Nest Wifi’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
eero
20 branded search terms
- eero
- eero 6
- eero 6 extender
- eero 6 router
- eero 6plus
- eero 7
- eero com
- eero extender
- eero mesh
- eero mesh wifi
- eero mesh wifi system
- eero modem
- eero near me
- eero nz
- eero online
- eero pro 7
- eero router
- eero wifi
- eero wifi box
- eero wifi extender
Google Nest Wifi
6 branded search terms
- google nest wifi mesh
- google nest wifi router
- google wifi
- google wifi mesh
- nest wifi
- nest wifi pro

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