eero vs NETGEAR:Which is more popular by branded search in New Zealand?
In August 2026, eero had more branded searches than NETGEAR among Wi-Fi router brands in New Zealand. eero was estimated to have 3.3K branded searches compared to NETGEAR’s 2.6K, and held an 11.3% Share of Search versus NETGEAR’s 8.8%.
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Which is more popular in search, eero or NETGEAR?
Compare the Wi-Fi router and mesh brands New Zealand households buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for eero, NETGEAR. The figures are in the table below the chart.
View monthly share of search table
| Month | ASUS | TP-Link | eero | NETGEAR | Google Nest Wifi | Linksys |
|---|---|---|---|---|---|---|
| Oct 2025 | 40.3% | 34.7% | 10.2% | 12.8% | 1.3% | 0.64% |
| Nov 2025 | 42.8% | 34.2% | 9.7% | 11.5% | 1.2% | 0.68% |
| Dec 2025 | 39.4% | 37.1% | 10% | 11.1% | 1.7% | 0.71% |
| Jan 2026 | 39.8% | 36.3% | 10.8% | 11.1% | 1.4% | 0.7% |
| Feb 2026 | 39.9% | 37.6% | 10.1% | 10.2% | 1.4% | 0.68% |
| Mar 2026 | 42.1% | 36.6% | 9.8% | 9.7% | 1.1% | 0.64% |
| Apr 2026 | 36.6% | 39.4% | 10.9% | 11.1% | 1.3% | 0.68% |
| May 2026 | 38.5% | 38.7% | 10.9% | 10% | 1.2% | 0.66% |
| Jun 2026 | 36.8% | 40.8% | 12.3% | 8.4% | 1.2% | 0.63% |
| Jul 2026 | 37.5% | 38.6% | 13.2% | 9.1% | 1.1% | 0.46% |
| Aug 2026 | 40.1% | 38% | 11.3% | 8.8% | 1.1% | 0.71% |
| Sep 2026 | — | — | — | — | — | — |
How has the eero and NETGEAR comparison changed over the last 12 months?
3 findings
- The lead changed hands 3 times in the 11 months ending August 2026: eero took it in March 2026, NETGEAR took it in April 2026, eero took it in May 2026.
- Across the 11 months ending August 2026, eero’s estimated Share of Search among Wi-Fi router brands in New Zealand moved from 10.2% to 11.3%, and its estimated monthly branded searches moved from 2.7K to 3.3K.
- Across the 11 months ending August 2026, NETGEAR’s estimated Share of Search among Wi-Fi router brands in New Zealand moved from 12.8% to 8.8%, and its estimated monthly branded searches moved from 3.4K to 2.6K.
How did search popularity change for New Zealand Wi-Fi router brands in August 2026?
2 changes

In August 2026, eero lost estimated Share of Search among Wi-Fi router brands in New Zealand, from 13.2% to 11.3%.
Estimated monthly branded searches for NETGEAR in New Zealand fell 23.8% over 11 measured months, from 3.4K to 2.6K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using eero’s and NETGEAR’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
eero
20 branded search terms
- eero
- eero 6
- eero 6 extender
- eero 6 router
- eero 6plus
- eero 7
- eero com
- eero extender
- eero mesh
- eero mesh wifi
- eero mesh wifi system
- eero modem
- eero near me
- eero nz
- eero online
- eero pro 7
- eero router
- eero wifi
- eero wifi box
- eero wifi extender
NETGEAR
23 branded search terms
- netgear
- netgear com
- netgear gs105na
- netgear mesh
- netgear modem
- netgear near me
- netgear new zealand
- netgear night
- netgear nighthawk router
- netgear nz
- netgear online
- netgear orbi
- netgear orbi mesh wifi system
- netgear orbi rbr350
- netgear orbi router
- netgear orbi wifi6
- netgear powerline 1000
- netgear r8000
- netgear router
- netgear switch
- netgear wifi
- netgear wifi repeater
- netgear wifi router

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