Brandwave

Dreame vs Eufy:Which is more popular by branded search in New Zealand?

In August 2026, Eufy had more branded searches than Dreame among robot vacuum brands in New Zealand. Eufy was estimated to have 21.9K branded searches compared to Dreame’s 4.6K, and held a 62.4% Share of Search versus Dreame’s 13%.

Share of Search among robot vacuum brands in New Zealand in August 2026Which is more popular in search, Dreame or Eufy?
Dreame13%4.6K searches
vs
Eufy62.4%21.9K searches

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Which is more popular in search, Dreame or Eufy?

Compare the robot vacuum and mop brands New Zealand homes run. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Dreame and Eufy among robot vacuum brands in New Zealand, by month

Share of Search by month for Eufy, Dreame. The figures are in the table below the chart.

View monthly share of search table
MonthEufyDreameRoborockiRobotEcovacs
Oct 202563.5%6.4%10.9%11.9%7.4%
Nov 202558.8%9.1%15.1%10.2%6.8%
Dec 202558.3%8.7%12%14.5%6.5%
Jan 202663.7%8.5%11.3%9.5%7%
Feb 202663.6%8.7%12%9.6%6.1%
Mar 202663.8%9%11.1%8.5%7.6%
Apr 202663.7%9%11.5%8%7.8%
May 202663.6%11%10.8%8.2%6.5%
Jun 202665.6%10.2%9.7%7.2%7.3%
Jul 202663%11.1%10.7%8.5%6.7%
Aug 202662.4%13%9.8%7.6%7.2%
Sep 2026—————

How has the Dreame and Eufy comparison changed over the last 12 months?

  • Eufy was ahead of Dreame in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Dreame’s estimated Share of Search among robot vacuum brands in New Zealand moved from 6.4% to 13%, and its estimated monthly branded searches moved from 1.8K to 4.6K.
  • Across the 11 months ending August 2026, Eufy’s estimated Share of Search among robot vacuum brands in New Zealand moved from 63.5% to 62.4%, and its estimated monthly branded searches moved from 17.4K to 21.9K.

How did search popularity change for New Zealand robot vacuum brands in August 2026?

  1. In August 2026, Dreame gained estimated Share of Search among robot vacuum brands in New Zealand, from 11.1% to 13%.

  2. In August 2026, Eufy lost estimated Share of Search among robot vacuum brands in New Zealand, from 63% to 62.4%.

How each brand is measured

Brandwave collects information about searches that people make online using Dreame’s and Eufy’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Dreame

16 branded search terms

  • dreame
  • dreame l10
  • dreame near me
  • dreame new zealand
  • dreame nz
  • dreame online
  • dreame robot mop
  • dreame robot vacuum
  • dreame robot vacuum and mop
  • dreame robot vacuum review
  • dreame stick vacuum
  • dreame vacuum
  • dreame vacuum cleaner
  • dreame vacuum robot
  • dreametech com
  • robot vacuum dreame

Eufy

25 branded search terms

  • eufy
  • eufy baby monitor
  • eufy c210
  • eufy cam 2c
  • eufy camera
  • eufy camera 3
  • eufy com
  • eufy door lock
  • eufy doorbell
  • eufy e20
  • eufy homebase3
  • eufy indoor camera
  • eufy near me
  • eufy new zealand
  • eufy nz
  • eufy online
  • eufy outdoor camera
  • eufy robotic vacuum
  • eufy robovac
  • eufy scale
  • eufy security
  • eufy security camera
  • eufy solar panel
  • eufy vacuum
  • eufy vacuum cleaner

How the Brand Demand Index is measured

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