Brandwave

Crescent Wiss vs Fiskars:Which is more popular?

In September 2026, Fiskars had more branded searches than Crescent Wiss among tin snips brands in New Zealand. Fiskars had about 1,020 branded searches, while Crescent Wiss had 10. Fiskars made up 15.5% of all tin snips brand searches we track, and Crescent Wiss accounted for 0.15%. When we asked ChatGPT and Google AI Overviews about tin snips brands, Crescent Wiss appeared in all five answers and Fiskars in none.

Among tin snips brands in New Zealand in September 2026

Who do people search for more?

Fiskars, about 102 searches for every 1 for Crescent Wiss

Fiskars 1K searchesCrescent Wiss 10 searches

Who does AI mention more?

Crescent Wiss, mentioned in every answer we collected

Crescent Wiss in 5 of 5Fiskars in 0 of 5

Who does AI recommend more?

Crescent Wiss, the only one of the two named

Crescent Wiss first in 3Fiskars never named

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Top tin snips brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Crescent Wiss appeared in all five answers. Fiskars did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Crescent Wiss1st
  2. Irwin2nd
  3. Trojan3rd
  4. Bahco4th
  5. DeWalt–
  6. Fiskars–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Crescent Wiss5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Irwin4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Trojan2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Bahco1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • DeWalt0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Fiskars0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about tin snips brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Crescent Wiss or Fiskars more popular in search?

This chart shows how often people search Google for Crescent Wiss and Fiskars by name. Each line represents a brand's share of searches for all six tin snips brands we track, month by month, from searches in New Zealand.

Crescent Wiss and Fiskars among tin snips brands in New Zealand, by month

Share of searches by month for Fiskars, Crescent Wiss. The figures are in the table below the chart.

View monthly share of searches table
MonthDeWaltFiskarsBahcoIrwinCrescent WissTrojan
Oct 202572%20.8%4.5%2.6%0.17%0%
Nov 202578.6%14.9%4.2%2.1%0.13%0%
Dec 202569.7%21.5%6.3%2.4%0.16%0%
Jan 202672.5%18.9%5.5%2.8%0.17%0.17%
Feb 202675.9%15.5%5.6%2.8%0.18%0%
Mar 202676.8%14.4%5.5%3.1%0.17%0%
Apr 202674.4%16.2%5.7%3.4%0.18%0.18%
May 202671.8%18.4%6.5%3.2%0.17%0%
Jun 202674.5%16.8%5.5%3%0.14%0.14%
Jul 202670.9%19%6.4%3.4%0.16%0%
Aug 202674.7%15.1%5.8%4.2%0.15%0%
Sep 202675.8%15.5%5.9%2.6%0.15%0%

How has the Crescent Wiss and Fiskars comparison changed over the last 12 months?

3 findings

How did search popularity change for New Zealand tin snips brands in September 2026?

1 change
  1. Estimated monthly branded searches for Fiskars in New Zealand fell 15.7% over 12 measured months, from 1.2K to 1K in September 2026.

How are branded searches counted?

10 search terms

Brandwave collects information about searches that people make online using Crescent Wiss’ and Fiskars’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Crescent Wiss

1 branded search term

  • crescent wiss

Fiskars

9 branded search terms

  • fiskars
  • fiskars fabric shears
  • fiskars hedge shears
  • fiskars hole digger
  • fiskars paper cutter
  • fiskars pinking shears
  • fiskars pole trimmer
  • fiskars scissors
  • fiskars weed puller

How the Brand Demand Index is measured

Other head-to-heads among tin snips brands

Creator with pink hair and a pink jacket

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