Brandwave

Allianz Travel vs Cover-More:Which is more popular by branded search in New Zealand?

In August 2026, Allianz Travel and Cover-More were level on Share of Search among travel insurers in New Zealand, with an estimated 5.8K versus 6.1K branded searches, at 2.4% and 2.5% estimated Share of Search.

Share of Search among travel insurers in New Zealand in August 2026Which is more popular in search, Allianz Travel or Cover-More?
Allianz Travel2.4%5.8K searches
vs
Cover-More2.5%6.1K searches

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Which is more popular in search, Allianz Travel or Cover-More?

Compare travel insurance providers selling cover to New Zealand travellers, using branded searches made in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Allianz Travel and Cover-More among travel insurers in New Zealand, by month

Share of Search by month for Cover-More, Allianz Travel. The figures are in the table below the chart.

View monthly share of search table
MonthAMI InsuranceTower InsuranceState InsuranceSouthern Cross Travel InsuranceAA Travel Insurance1CoverCover-MoreAllianz TravelWorld Nomads
Oct 202530.4%22.7%21.9%13.7%3.7%3.3%2.7%1.4%0.38%
Nov 202529%25.7%20.7%13.2%3.6%3.1%2.5%1.9%0.43%
Dec 202529.5%26%21.1%13.3%3.4%2.7%2%1.6%0.43%
Jan 202626.9%23.5%23.2%14.5%3.3%3.6%2.8%1.8%0.49%
Feb 202629.1%25.5%20.8%13.1%3.5%3.2%2.6%1.6%0.52%
Mar 202628.6%21.4%20.5%15.8%3.5%4.1%2.6%2.9%0.6%
Apr 202629.1%26%20.8%13.2%2.9%3.1%2.1%2.1%0.59%
May 202628.1%24.9%20.3%15.4%3.2%3.2%2.2%2.2%0.48%
Jun 202627.7%24.4%20.4%15.2%3.2%3.6%2.4%2.5%0.48%
Jul 202628%24.7%20.2%15.3%3.2%3%2.2%2.9%0.43%
Aug 202627.9%25.1%20.2%15.2%3.2%3.1%2.5%2.4%0.42%
Sep 2026—————————

How has the Allianz Travel and Cover-More comparison changed over the last 12 months?

  • The lead changed hands 4 times in the 11 months ending August 2026: Allianz Travel took it in March 2026, Cover-More took it in April 2026, Allianz Travel took it in May 2026, Cover-More took it in August 2026.
  • Across the 11 months ending August 2026, Allianz Travel’s estimated Share of Search among travel insurers in New Zealand moved from 1.4% to 2.4%, and its estimated monthly branded searches moved from 3.1K to 5.8K.
  • Across the 11 months ending August 2026, Cover-More’s estimated Share of Search among travel insurers in New Zealand moved from 2.7% to 2.5%, and its estimated monthly branded searches moved from 5.9K to 6.1K.

How did search popularity change for New Zealand travel insurers in August 2026?

  1. In August 2026, Allianz Travel lost estimated Share of Search among travel insurers in New Zealand, from 2.9% to 2.4%.

  2. In August 2026, Cover-More rose from 8th to 7th among travel insurers in New Zealand.

How each brand is measured

Brandwave collects information about searches that people make online using Allianz Travel’s and Cover-More’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Allianz Travel

13 branded search terms

  • allianz insurance travel
  • allianz nz travel insurance
  • allianz partners travel insurance
  • allianz travel
  • Allianz Travel Insurance
  • allianz travel insurance new zealand
  • allianz travel insurance nz
  • allianz travel nz
  • travel insurance allianz
  • worldcare insurance
  • worldcare nz
  • worldcare travel insurance
  • worldcare travel insurance nz

Cover-More

14 branded search terms

  • cover more
  • cover more insurance
  • cover more insurance nz
  • cover more nz
  • cover more travel insurance
  • cover more travel insurance nz
  • Cover-More
  • cover-more new zealand
  • cover-more nz
  • cover-more travel insurance
  • cover-more travel insurance nz
  • covermore
  • covermore nz
  • covermore travel insurance

How the Brand Demand Index is measured

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