Action Personnel vs Moxie Executive Search:Which is more popular?
In September 2026, Moxie Executive Search had more branded searches than Action Personnel among New Plymouth recruitment agencies in New Zealand. Moxie Executive Search had about 20 branded searches, while Action Personnel had 10. Moxie Executive Search made up 4.8% of all New Plymouth recruitment agency searches we track, and Action Personnel accounted for 2.4%. When we asked ChatGPT and Google AI Overviews about New Plymouth recruitment agencies, Moxie Executive Search appeared in three of the four answers and Action Personnel in none.
Who do people search for more?
Moxie Executive Search, about 2 searches for every 1 for Action Personnel
Who does AI mention more?
Moxie Executive Search, mentioned in 3 of 4 answers, Action Personnel in 0
Who does AI recommend more?
Moxie Executive Search, the only one of the two named
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Top New Plymouth recruitment agencies in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, Moxie Executive Search was mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. Action Personnel did not appear in any of the four answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
OneStaff4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Adecco3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
NES Fircroft3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers- Moxie Executive Search3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Naki Labour Hire2 of 4Named in 1 of 3 ChatGPT answersNamed in 1 of 1 Google answers- People Passion2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
NZ Labour Hire0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Recruitment 3600 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Action Personnel0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Easy Jobs0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about New Plymouth recruitment agencies
4 answers
Asked ChatGPT
“Which recruitment agency should I hire in New Plymouth, New Zealand?”
Asked ChatGPT
“What are the best recruitment agencies in New Plymouth, New Zealand?”
Asked ChatGPT
“What's the best recruitment agency in New Plymouth, New Zealand for a new employee?”
Searched Google, AI Overview
“recruitment agency new plymouth”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“new plymouth recruitment nz”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Action Personnel or Moxie Executive Search more popular in search?
This chart shows how often people search Google for Action Personnel and Moxie Executive Search by name. Each line represents a brand's share of searches for all ten New Plymouth recruitment agencies we track, month by month, from searches in New Zealand.
Share of searches by month for Moxie Executive Search, Action Personnel. The figures are in the table below the chart.
View monthly share of searches table
| Month | OneStaff | Adecco | Naki Labour Hire | NES Fircroft | People Passion | NZ Labour Hire | Moxie Executive Search | Recruitment 360 | Action Personnel | Easy Jobs |
|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 22.9% | 31.4% | 5.7% | 2.9% | 11.4% | 11.4% | 2.9% | 2.9% | 2.9% | 5.7% |
| Nov 2025 | 35.3% | 14.7% | 11.8% | 2.9% | 14.7% | 5.9% | 2.9% | 5.9% | 2.9% | 2.9% |
| Dec 2025 | 18.2% | 27.3% | 9.1% | 9.1% | 9.1% | 9.1% | 4.5% | 4.5% | 4.5% | 4.5% |
| Jan 2026 | 27% | 24.3% | 13.5% | 5.4% | 10.8% | 5.4% | 2.7% | 2.7% | 2.7% | 5.4% |
| Feb 2026 | 30.6% | 22.2% | 8.3% | 2.8% | 13.9% | 5.6% | 2.8% | 5.6% | 2.8% | 5.6% |
| Mar 2026 | 25.7% | 22.9% | 14.3% | 2.9% | 11.4% | 5.7% | 2.9% | 8.6% | 2.9% | 2.9% |
| Apr 2026 | 34.4% | 25% | 3.1% | 3.1% | 6.3% | 9.4% | 3.1% | 6.3% | 3.1% | 6.3% |
| May 2026 | 28.2% | 30.8% | 12.8% | 2.6% | 10.3% | 5.1% | 2.6% | 2.6% | 0% | 5.1% |
| Jun 2026 | 24.2% | 27.3% | 6.1% | 3% | 21.2% | 6.1% | 3% | 3% | 3% | 3% |
| Jul 2026 | 30.3% | 21.2% | 3% | 3% | 15.2% | 9.1% | 3% | 6.1% | 3% | 6.1% |
| Aug 2026 | 25.6% | 25.6% | 5.1% | 7.7% | 17.9% | 5.1% | 5.1% | 2.6% | 2.6% | 2.6% |
| Sep 2026 | 31% | 21.4% | 9.5% | 9.5% | 9.5% | 7.1% | 4.8% | 4.8% | 2.4% | 0% |
How has the Action Personnel and Moxie Executive Search comparison changed over the last 12 months?
3 findings
- Moxie Executive Search was ahead of Action Personnel in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Action Personnel’s share of searches among New Plymouth recruitment agencies in New Zealand moved from 2.9% to 2.4%, and its estimated monthly branded searches held steady at 10.
- Across the 12 months ending September 2026, Moxie Executive Search’s share of searches among New Plymouth recruitment agencies in New Zealand moved from 2.9% to 4.8%, and its estimated monthly branded searches moved from 10 to 20.
How did search popularity change for New Zealand New Plymouth recruitment agencies in September 2026?
4 changes

In September 2026, Recruitment 360 overtook Action Personnel and Easy Jobs to rank 8th among New Plymouth recruitment agencies in New Zealand, with 4.8% of the searches.

In September 2026, NZ Labour Hire overtook Moxie Executive Search to rank 6th among New Plymouth recruitment agencies in New Zealand, with 7.1% of the searches.

In September 2026, Naki Labour Hire overtook People Passion and 2 others to rank 3rd among New Plymouth recruitment agencies in New Zealand, with 9.5% of the searches.
Estimated monthly branded searches for Moxie Executive Search in New Zealand rose 100% over 12 measured months, from 10 to 20 in September 2026.
How are branded searches counted?
4 search terms
Brandwave collects information about searches that people make online using Action Personnel’s and Moxie Executive Search’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Action Personnel
2 branded search terms
- action personnel
- actionpersonnel
Moxie Executive Search
2 branded search terms
- moxie executive search
- moxie recruitment
Other head-to-heads among New Plymouth recruitment agencies

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