Brandwave

Acer vs Dell:Which is more popular by branded search in New Zealand?

In August 2026, Acer had more branded searches than Dell among laptop brands in New Zealand. Acer was estimated to have 4.8K branded searches compared to Dell’s 4.3K, and held a 3.3% Share of Search versus Dell’s 2.9%.

Share of Search among laptop brands in New Zealand in August 2026Which is more popular in search, Acer or Dell?
Acer3.3%4.8K searches
vs
Dell2.9%4.3K searches

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Which is more popular in search, Acer or Dell?

Compare the laptop brands New Zealanders buy for work, study and gaming. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Acer and Dell among laptop brands in New Zealand, by month

Share of Search by month for Acer, Dell. The figures are in the table below the chart.

View monthly share of search table
MonthMacBookLenovoHPASUSMicrosoft SurfaceRazerAcerDellMSI
Oct 202541.8%14.5%14.5%8.2%8.3%5.7%3.5%3%0.53%
Nov 202542%16.7%13.6%8.2%7.9%5.7%3.1%2.3%0.51%
Dec 202543.4%16.1%12.2%8.2%7.4%7%3%2.3%0.47%
Jan 202643%16.1%13.3%7.7%6.9%5.8%4.4%2.4%0.54%
Feb 202646.4%14.3%13.7%7.9%6.8%4.6%3.2%2.4%0.57%
Mar 202653.4%11.7%13.3%6.7%5.9%3.8%2.6%2.2%0.46%
Apr 202643.9%14.7%13.9%8.2%6.9%5.9%3.1%2.9%0.56%
May 202647.2%13.1%13.3%8%6.8%5.2%2.9%3%0.53%
Jun 202647.5%13.4%12.5%7.5%7.6%5%2.8%3.2%0.5%
Jul 202645.9%14.4%12.9%8.1%7.1%5%2.8%3.3%0.56%
Aug 202646.2%13.9%13%8%6.8%5.4%3.3%2.9%0.5%
Sep 2026—————————

How has the Acer and Dell comparison changed over the last 12 months?

  • The lead changed hands 2 times in the 11 months ending August 2026: Dell took it in May 2026, Acer took it in August 2026.
  • Across the 11 months ending August 2026, Acer’s estimated Share of Search among laptop brands in New Zealand moved from 3.5% to 3.3%, and its estimated monthly branded searches moved from 4.6K to 4.8K.
  • Across the 11 months ending August 2026, Dell’s estimated Share of Search among laptop brands in New Zealand moved from 3% to 2.9%, and its estimated monthly branded searches moved from 3.9K to 4.3K.

How did search popularity change for New Zealand laptop brands in August 2026?

  1. In August 2026, Acer rose from 8th to 7th among laptop brands in New Zealand.

  2. In August 2026, Dell fell from 7th to 8th among laptop brands in New Zealand.

How each brand is measured

Brandwave collects information about searches that people make online using Acer’s and Dell’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Acer

14 branded search terms

  • 1 acer
  • acer
  • acer 5
  • acer aspire3
  • acer chrome
  • acer chromebook 315
  • acer com
  • acer laptop
  • acer monitor
  • acer near me
  • acer nitro5
  • acer notebook
  • acer nz
  • acer online

Dell

32 branded search terms

  • dell 24 monitor
  • dell 27 inch monitor
  • dell 27 monitor
  • dell 34 inch curved monitor
  • dell 4k monitor
  • dell alienware laptop
  • dell business laptops
  • dell curved monitor
  • dell g15 gaming laptop
  • dell gaming laptop
  • dell gaming monitor
  • dell inspiron 15 laptop
  • dell inspiron laptop
  • dell laptop
  • dell laptop deals
  • dell laptop price
  • dell latitude laptop
  • dell monitor
  • dell notebook
  • dell p2417h monitor
  • dell precision laptop
  • dell refurbished laptops
  • dell rugged laptop
  • dell touchscreen monitor
  • dell u2412m monitor
  • dell u2414h monitor
  • dell ultrasharp 27 monitor
  • dell ultrasharp monitor
  • dell xps 13 laptop
  • dell xps laptop
  • laptop dell inspiron 15 3000
  • monitor dell ultrawide

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.