Brandwave

Timaru accounting firms in New Zealand:Which brands are most popular in search?

In August 2026, KPMG was the most searched among timaru accounting firms in New Zealand, with an estimated 13.4K branded searches and 90.2% estimated Share of Search within this set.

Share of Search, August 2026
  1. KPMG90.2%
  2. Martin Wakefield4.2%
  3. Sidekick2.3%
  4. Tax Link1.6%
  5. Solve Chartered Accountants0.88%
  6. Foundry560.61%
  7. Lawson Accounting0.2%

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Share of SearchLeaderboard

Compare Timaru accounting firms using branded search demand from across New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among timaru accounting firms in New Zealand, by month

Share of Search by month for KPMG, Martin Wakefield, Sidekick. The figures are in the table below the chart.

View monthly share of search table
MonthKPMGMartin WakefieldSidekickTax LinkSolve Chartered AccountantsFoundry56Lawson Accounting
Oct 202587.8%4.2%4%1.7%0.58%1.5%0.25%
Nov 202588.4%4.2%4%1.3%0.83%1.1%0.25%
Dec 202588.2%4.5%3%1.7%0.85%1.4%0.43%
Jan 202686.3%4.6%3.7%2.3%0.99%1.8%0.33%
Feb 202689.8%3.9%2.8%1.6%0.62%1.1%0.23%
Mar 202690.6%3.5%2.3%1.9%0.83%0.72%0.17%
Apr 202687.7%4.1%3.5%2.3%1%1%0.24%
May 202688.8%3.4%3.2%2%1.3%1.1%0.24%
Jun 202690.3%3.8%2.5%1.6%0.84%0.78%0.24%
Jul 202691.4%3.7%2%1.3%0.76%0.76%0.17%
Aug 202690.2%4.2%2.3%1.6%0.88%0.61%0.2%
Sep 2026———————

This month’s ranking, August 2026

  1. 1.KPMG

    90.2%

    held 1st · 13.4K estimated branded searches · -14.8% vs prior month · -1.2 points

  2. 2.Martin Wakefield

    4.2%

    held 2nd · 630 estimated branded searches · 0% vs prior month · +0.6 points

  3. 3.Sidekick

    2.3%

    held 3rd · 340 estimated branded searches · 0% vs prior month · +0.3 points

  4. 4.Tax Link

    1.6%

    held 4th · 240 estimated branded searches · +9.1% vs prior month · +0.3 points

  5. 5.Solve Chartered Accountants

    0.88%

    moved from 6th to 5th · 130 estimated branded searches · 0% vs prior month · +0.1 points

  6. 6.Foundry56

    0.61%

    moved from 5th to 6th · 90 estimated branded searches · -30.8% vs prior month · -0.2 points

  7. 7.Lawson Accounting

    0.2%

    held 7th · 30 estimated branded searches · 0% vs prior month · 0 points

Compare search popularity between leading brands

Which brand is most popular in search among timaru accounting firms in New Zealand?

In August 2026, KPMG was the most searched among timaru accounting firms in New Zealand, with an estimated 13.4K branded searches and 90.2% estimated Share of Search within this set. Martin Wakefield is in 2nd place, 85.9 percentage points behind at 4.2% Share of Search.

New Zealand timaru accounting firms, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
KPMG87.8% → 90.2%91.4%Jul 202686.3%Jan 20261st
Martin Wakefield4.2%4.6%Jan 20263.4%May 20262nd
Sidekick4% → 2.3%4%Oct 20252%Jul 20263rd
Tax Link1.7% → 1.6%2.3%Apr 20261.3%Jul 20264th
Solve Chartered Accountants0.58% → 0.88%1.3%May 20260.58%Oct 20256th → 5th
Foundry561.5% → 0.61%1.8%Jan 20260.61%Aug 20265th → 6th
Lawson Accounting0.25% → 0.2%0.43%Dec 20250.17%Mar 20267th

Each finding as a sentence

  • Across the 11 months ending August 2026, KPMG’s estimated Share of Search among timaru accounting firms in New Zealand increased from 87.8% to 90.2%.
  • Across the 11 months ending August 2026, Sidekick’s estimated Share of Search among timaru accounting firms in New Zealand decreased from 4% to 2.3%.
  • Across the 11 months ending August 2026, Foundry56’s estimated Share of Search among timaru accounting firms in New Zealand decreased from 1.5% to 0.61%.
  • Across the 11 months ending August 2026, KPMG’s estimated Share of Search among timaru accounting firms in New Zealand peaked at 91.4% in July 2026 and was lowest at 86.3% in January 2026.
  • Across the 11 months ending August 2026, Martin Wakefield’s estimated Share of Search among timaru accounting firms in New Zealand peaked at 4.6% in January 2026 and was lowest at 3.4% in May 2026.
  • Across the 11 months ending August 2026, Sidekick’s estimated Share of Search among timaru accounting firms in New Zealand peaked at 4% in October 2025 and was lowest at 2% in July 2026.
  • Across the 11 months ending August 2026, Tax Link’s estimated Share of Search among timaru accounting firms in New Zealand peaked at 2.3% in April 2026 and was lowest at 1.3% in July 2026.
  • Across the 11 months ending August 2026, Foundry56’s estimated Share of Search among timaru accounting firms in New Zealand peaked at 1.8% in January 2026 and was lowest at 0.61% in August 2026.
  • Across the 11 months ending August 2026, Solve Chartered Accountants rose from 6th to 5th among timaru accounting firms in New Zealand.
  • Across the 11 months ending August 2026, Foundry56 fell from 5th to 6th among timaru accounting firms in New Zealand.
  • Across the 11 months ending August 2026, Martin Wakefield, Tax Link and Lawson Accounting held steady: their estimated Share of Search among timaru accounting firms in New Zealand each moved less than 0.5 percentage points.

How did search popularity change for New Zealand timaru accounting firms in August 2026?

  1. In August 2026, Martin Wakefield gained estimated Share of Search among timaru accounting firms in New Zealand, from 3.7% to 4.2%.

  2. In August 2026, KPMG lost estimated Share of Search among timaru accounting firms in New Zealand, from 91.4% to 90.2%.

  3. Foundry56’s estimated Share of Search among timaru accounting firms in New Zealand has lost ground for 3 months in a row, from 1.1% to 0.61% in August 2026.

  4. In August 2026, Solve Chartered Accountants rose from 6th to 5th among timaru accounting firms in New Zealand.

  5. Estimated monthly branded searches for Tax Link in New Zealand rose 20% over 11 measured months, from 200 to 240 in August 2026.

  6. Estimated monthly branded searches for Sidekick in New Zealand fell 29.2% over 11 measured months, from 480 to 340 in August 2026.

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