Brandwave

Rotorua hotels in New Zealand:Which brands are most popular in search?

In August 2026, Millennium Hotel Rotorua was the most searched among rotorua hotels in New Zealand, with an estimated 10.1K branded searches and 29.4% estimated Share of Search within this set.

Share of Search, August 2026
  1. Millennium Hotel Rotorua29.4%
  2. Novotel Rotorua Lakeside24.4%
  3. Pullman Rotorua20.2%
  4. Sudima Lake Rotorua15.8%
  5. Regent of Rotorua5.5%
  6. Prince's Gate Hotel4.7%

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Share of SearchLeaderboard

Compare the Rotorua hotels and lake resorts visitors stay at. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among rotorua hotels in New Zealand, by month

Share of Search by month for Millennium Hotel Rotorua, Novotel Rotorua Lakeside, Pullman Rotorua, Sudima Lake Rotorua, Regent of Rotorua, Prince's Gate Hotel. The figures are in the table below the chart.

View monthly share of search table
MonthMillennium Hotel RotoruaNovotel Rotorua LakesidePullman RotoruaSudima Lake RotoruaRegent of RotoruaPrince's Gate Hotel
Oct 202530%24.9%18.8%16.2%7.2%3%
Nov 202528%28.3%18.1%15.1%8.1%2.4%
Dec 202525.1%25.2%19.9%20.3%7.2%2.2%
Jan 202627.4%27.8%18.1%18.2%6.5%2%
Feb 202626.9%27.1%17.8%17.8%7.8%2.7%
Mar 202627.1%27.3%18.5%17.9%6.5%2.7%
Apr 202626.4%26.9%20.3%17.5%6.3%2.6%
May 202628.4%28.7%18.4%15.4%5.4%3.7%
Jun 202625%25.2%23.7%16.4%5.7%3.9%
Jul 202628.6%23.7%23%15.5%5.6%3.7%
Aug 202629.4%24.4%20.2%15.8%5.5%4.7%
Sep 2026——————

This month’s ranking, August 2026

  1. 1.Millennium Hotel Rotorua

    29.4%

    held 1st · 10.1K estimated branded searches · -18.2% vs prior month · +0.8 points

  2. 2.Novotel Rotorua Lakeside

    24.4%

    held 2nd · 8.4K estimated branded searches · -18% vs prior month · +0.7 points

  3. 3.Pullman Rotorua

    20.2%

    held 3rd · 6.9K estimated branded searches · -30% vs prior month · -2.8 points

  4. 4.Sudima Lake Rotorua

    15.8%

    held 4th · 5.4K estimated branded searches · -18.6% vs prior month · +0.4 points

  5. 5.Regent of Rotorua

    5.5%

    held 5th · 1.9K estimated branded searches · -20.8% vs prior month · 0 points

  6. 6.Prince's Gate Hotel

    4.7%

    held 6th · 1.6K estimated branded searches · 0% vs prior month · +1 points

Compare search popularity between leading brands

Which brand is most popular in search among rotorua hotels in New Zealand?

In August 2026, Millennium Hotel Rotorua was the most searched among rotorua hotels in New Zealand, with an estimated 10.1K branded searches and 29.4% estimated Share of Search within this set. Novotel Rotorua Lakeside is in 2nd place, 5 percentage points behind at 24.4% Share of Search.

New Zealand rotorua hotels, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Millennium Hotel Rotorua30% → 29.4%30%Oct 202525%Jun 20261st
Novotel Rotorua Lakeside24.9% → 24.4%28.7%May 202623.7%Jul 20262nd
Pullman Rotorua18.8% → 20.2%23.7%Jun 202617.8%Feb 20263rd
Sudima Lake Rotorua16.2% → 15.8%20.3%Dec 202515.1%Nov 20254th
Regent of Rotorua7.2% → 5.5%8.1%Nov 20255.4%May 20265th
Prince's Gate Hotel3% → 4.7%4.7%Aug 20262%Jan 20266th

Each finding as a sentence

  • Across the 11 months ending August 2026, Millennium Hotel Rotorua’s estimated Share of Search among rotorua hotels in New Zealand decreased from 30% to 29.4%.
  • Across the 11 months ending August 2026, Pullman Rotorua’s estimated Share of Search among rotorua hotels in New Zealand increased from 18.8% to 20.2%.
  • Across the 11 months ending August 2026, Regent of Rotorua’s estimated Share of Search among rotorua hotels in New Zealand decreased from 7.2% to 5.5%.
  • Across the 11 months ending August 2026, Prince's Gate Hotel’s estimated Share of Search among rotorua hotels in New Zealand increased from 3% to 4.7%.
  • Across the 11 months ending August 2026, Millennium Hotel Rotorua’s estimated Share of Search among rotorua hotels in New Zealand peaked at 30% in October 2025 and was lowest at 25% in June 2026.
  • Across the 11 months ending August 2026, Novotel Rotorua Lakeside’s estimated Share of Search among rotorua hotels in New Zealand peaked at 28.7% in May 2026 and was lowest at 23.7% in July 2026.
  • Across the 11 months ending August 2026, Pullman Rotorua’s estimated Share of Search among rotorua hotels in New Zealand peaked at 23.7% in June 2026 and was lowest at 17.8% in February 2026.
  • Across the 11 months ending August 2026, Sudima Lake Rotorua’s estimated Share of Search among rotorua hotels in New Zealand peaked at 20.3% in December 2025 and was lowest at 15.1% in November 2025.
  • Across the 11 months ending August 2026, Regent of Rotorua’s estimated Share of Search among rotorua hotels in New Zealand peaked at 8.1% in November 2025 and was lowest at 5.4% in May 2026.
  • Across the 11 months ending August 2026, Prince's Gate Hotel’s estimated Share of Search among rotorua hotels in New Zealand peaked at 4.7% in August 2026 and was lowest at 2% in January 2026.
  • Across the 11 months ending August 2026, Novotel Rotorua Lakeside and Sudima Lake Rotorua held steady: their estimated Share of Search among rotorua hotels in New Zealand each moved less than 0.5 percentage points.

How did search popularity change for New Zealand rotorua hotels in August 2026?

  1. In August 2026, Prince's Gate Hotel gained estimated Share of Search among rotorua hotels in New Zealand, from 3.7% to 4.7%.

  2. In August 2026, Millennium Hotel Rotorua gained estimated Share of Search among rotorua hotels in New Zealand, from 28.6% to 29.4%.

  3. In August 2026, Novotel Rotorua Lakeside gained estimated Share of Search among rotorua hotels in New Zealand, from 23.7% to 24.4%.

  4. In August 2026, Pullman Rotorua lost estimated Share of Search among rotorua hotels in New Zealand, from 23% to 20.2%.

  5. Estimated monthly branded searches for Regent of Rotorua in New Zealand fell 21.2% over 11 measured months, from 2.4K to 1.9K in August 2026.

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