Brandwave

Queenstown mortgage advisers in New Zealand:Which brands are most popular in search?

In August 2026, Loan Market was the most searched among queenstown mortgage advisers in New Zealand, with an estimated 1.7K branded searches and 51.5% estimated Share of Search within this set.

Share of Search, August 2026
  1. Loan Market51.5%
  2. Custom Mortgages14.5%
  3. Total Mortgages13.3%
  4. The Mortgage Supply Co10.3%
  5. Roost4.8%
  6. Your Mortgage Team3.3%
  7. Advanced Mortgage Solutions2.1%

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Share of SearchLeaderboard

Compare Queenstown mortgage advisers using branded search demand from across New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among queenstown mortgage advisers in New Zealand, by month

Share of Search by month for Loan Market, Custom Mortgages, Total Mortgages, The Mortgage Supply Co, Roost, Your Mortgage Team, Advanced Mortgage Solutions. The figures are in the table below the chart.

View monthly share of search table
MonthLoan MarketCustom MortgagesTotal MortgagesThe Mortgage Supply CoRoostYour Mortgage TeamAdvanced Mortgage Solutions
Oct 202551.1%6.4%21.1%8.6%7%3.1%2.8%
Nov 202552.4%6.7%18.1%8.9%8.6%3.2%2.2%
Dec 202553.2%7.7%20.9%7.7%6.4%1.8%2.3%
Jan 202644.6%19.7%17.2%7.4%5.5%2.8%2.8%
Feb 202652.7%9.2%16.4%9.8%5.1%4.2%2.7%
Mar 202649.7%15.1%15.1%10%5.1%3%1.9%
Apr 202646.8%20.1%14%7.6%4.6%4.9%2.1%
May 202649.8%13.6%17.2%9.4%4.5%3.3%2.1%
Jun 202645.2%18.8%16.1%10%5%2.3%2.6%
Jul 202652.2%11.3%16.2%9.3%5.8%2.7%2.4%
Aug 202651.5%14.5%13.3%10.3%4.8%3.3%2.1%
Sep 2026———————

This month’s ranking, August 2026

  1. 1.Loan Market

    51.5%

    held 1st · 1.7K estimated branded searches · +11.8% vs prior month · -0.7 points

  2. 2.Custom Mortgages

    14.5%

    moved from 3rd to 2nd · 480 estimated branded searches · +45.5% vs prior month · +3.2 points

  3. 3.Total Mortgages

    13.3%

    moved from 2nd to 3rd · 440 estimated branded searches · -6.4% vs prior month · -2.8 points

  4. 4.The Mortgage Supply Co

    10.3%

    held 4th · 340 estimated branded searches · +25.9% vs prior month · +1 points

  5. 5.Roost

    4.8%

    held 5th · 160 estimated branded searches · -5.9% vs prior month · -1 points

  6. 6.Your Mortgage Team

    3.3%

    held 6th · 110 estimated branded searches · +37.5% vs prior month · +0.6 points

  7. 7.Advanced Mortgage Solutions

    2.1%

    held 7th · 70 estimated branded searches · 0% vs prior month · -0.3 points

Compare search popularity between leading brands

Which brand is most popular in search among queenstown mortgage advisers in New Zealand?

In August 2026, Loan Market was the most searched among queenstown mortgage advisers in New Zealand, with an estimated 1.7K branded searches and 51.5% estimated Share of Search within this set. Custom Mortgages is in 2nd place, 37 percentage points behind at 14.5% Share of Search.

New Zealand queenstown mortgage advisers, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Loan Market51.1% → 51.5%53.2%Dec 202544.6%Jan 20261st
Custom Mortgages6.4% → 14.5%20.1%Apr 20266.4%Oct 20255th → 2nd
Total Mortgages21.1% → 13.3%21.1%Oct 202513.3%Aug 20262nd → 3rd
The Mortgage Supply Co8.6% → 10.3%10.3%Aug 20267.4%Jan 20263rd → 4th
Roost7% → 4.8%8.6%Nov 20254.5%May 20264th → 5th
Your Mortgage Team3.1% → 3.3%4.9%Apr 20261.8%Dec 20256th
Advanced Mortgage Solutions2.8% → 2.1%2.8%Jan 20261.9%Mar 20267th

Each finding as a sentence

  • Across the 11 months ending August 2026, Custom Mortgages’ estimated Share of Search among queenstown mortgage advisers in New Zealand increased from 6.4% to 14.5%.
  • Across the 11 months ending August 2026, Total Mortgages’ estimated Share of Search among queenstown mortgage advisers in New Zealand decreased from 21.1% to 13.3%.
  • Across the 11 months ending August 2026, The Mortgage Supply Co’s estimated Share of Search among queenstown mortgage advisers in New Zealand increased from 8.6% to 10.3%.
  • Across the 11 months ending August 2026, Roost’s estimated Share of Search among queenstown mortgage advisers in New Zealand decreased from 7% to 4.8%.
  • Across the 11 months ending August 2026, Advanced Mortgage Solutions’ estimated Share of Search among queenstown mortgage advisers in New Zealand decreased from 2.8% to 2.1%.
  • Across the 11 months ending August 2026, Loan Market’s estimated Share of Search among queenstown mortgage advisers in New Zealand peaked at 53.2% in December 2025 and was lowest at 44.6% in January 2026.
  • Across the 11 months ending August 2026, Custom Mortgages’ estimated Share of Search among queenstown mortgage advisers in New Zealand peaked at 20.1% in April 2026 and was lowest at 6.4% in October 2025.
  • Across the 11 months ending August 2026, The Mortgage Supply Co’s estimated Share of Search among queenstown mortgage advisers in New Zealand peaked at 10.3% in August 2026 and was lowest at 7.4% in January 2026.
  • Across the 11 months ending August 2026, Roost’s estimated Share of Search among queenstown mortgage advisers in New Zealand peaked at 8.6% in November 2025 and was lowest at 4.5% in May 2026.
  • Across the 11 months ending August 2026, Your Mortgage Team’s estimated Share of Search among queenstown mortgage advisers in New Zealand peaked at 4.9% in April 2026 and was lowest at 1.8% in December 2025.
  • Across the 11 months ending August 2026, Custom Mortgages rose from 5th to 2nd among queenstown mortgage advisers in New Zealand.
  • Across the 11 months ending August 2026, Total Mortgages fell from 2nd to 3rd among queenstown mortgage advisers in New Zealand.
  • Across the 11 months ending August 2026, The Mortgage Supply Co fell from 3rd to 4th among queenstown mortgage advisers in New Zealand.
  • Across the 11 months ending August 2026, Roost fell from 4th to 5th among queenstown mortgage advisers in New Zealand.
  • Across the 11 months ending August 2026, Loan Market and Your Mortgage Team held steady: their estimated Share of Search among queenstown mortgage advisers in New Zealand each moved less than 0.5 percentage points.

How did search popularity change for New Zealand queenstown mortgage advisers in August 2026?

  1. In August 2026, Custom Mortgages overtook Total Mortgages to rank 2nd among queenstown mortgage advisers in New Zealand, at 14.5%.

  2. In August 2026, The Mortgage Supply Co gained estimated Share of Search among queenstown mortgage advisers in New Zealand, from 9.3% to 10.3%.

  3. In August 2026, Your Mortgage Team gained estimated Share of Search among queenstown mortgage advisers in New Zealand, from 2.7% to 3.3%.

  4. In August 2026, Total Mortgages lost estimated Share of Search among queenstown mortgage advisers in New Zealand, from 16.2% to 13.3%.

  5. In August 2026, Roost lost estimated Share of Search among queenstown mortgage advisers in New Zealand, from 5.8% to 4.8%.

  6. In August 2026, Loan Market lost estimated Share of Search among queenstown mortgage advisers in New Zealand, from 52.2% to 51.5%.

  7. Estimated monthly branded searches for Advanced Mortgage Solutions in New Zealand fell 22.2% over 11 measured months, from 90 to 70 in August 2026.

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