Livestock genetics providers in New Zealand:Which brands are most popular in search?
In August 2026, LIC was the most searched among livestock genetics providers in New Zealand, with an estimated 2.2K branded searches and 83.9% estimated Share of Search within this set.
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Share of SearchLeaderboard
Compare cattle genetics suppliers serving New Zealand dairy and livestock farmers. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for LIC, Semex, CRV, Samen. The figures are in the table below the chart.
View monthly share of search table
| Month | LIC | Semex | CRV | Samen |
|---|---|---|---|---|
| Oct 2025 | 80.2% | 5% | 7.7% | 7% |
| Nov 2025 | 79.9% | 6.1% | 6.5% | 7.6% |
| Dec 2025 | 80.3% | 6.3% | 7.2% | 6.3% |
| Jan 2026 | 83.9% | 5.6% | 5.6% | 4.9% |
| Feb 2026 | 77% | 7.1% | 5.6% | 10.3% |
| Mar 2026 | 73.4% | 9.3% | 6.6% | 10.6% |
| Apr 2026 | 79.6% | 6.9% | 5.8% | 7.6% |
| May 2026 | 78.8% | 7.6% | 6.1% | 7.6% |
| Jun 2026 | 79.9% | 5.9% | 6.9% | 7.3% |
| Jul 2026 | 82.8% | 6.7% | 5.2% | 5.2% |
| Aug 2026 | 83.9% | 5.6% | 5.2% | 5.2% |
| Sep 2026 | — | — | — | — |
This month’s ranking, August 2026
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 83.9% | 2.2K | +1.4% | +1.1 points | |
| 2, held 2nd | 5.6% | 150 | -16.7% | -1.1 points | |
| 3, held 3rd | 5.2% | 140 | 0% | 0 points | |
| 4, held 4th | 5.2% | 140 | 0% | 0 points |
1.
LIC83.9%
held 1st · 2.2K estimated branded searches · +1.4% vs prior month · +1.1 points
2.
Semex
5.6%
held 2nd · 150 estimated branded searches · -16.7% vs prior month · -1.1 points
3.
CRV5.2%
held 3rd · 140 estimated branded searches · 0% vs prior month · 0 points
4.
Samen5.2%
held 4th · 140 estimated branded searches · 0% vs prior month · 0 points
Compare search popularity between leading brands
Which brand is most popular in search among livestock genetics providers in New Zealand?
4 brands
In August 2026, LIC was the most searched among livestock genetics providers in New Zealand, with an estimated 2.2K branded searches and 83.9% estimated Share of Search within this set. Semex is in 2nd place, 78.3 percentage points behind at 5.6% Share of Search.
| Brand | Share of Search | Peak | Low | Rank |
|---|---|---|---|---|
| LIC | 80.2% → 83.9% | 83.9%Aug 2026 | 73.4%Mar 2026 | 1st |
| Semex | 5% → 5.6% | 9.3%Mar 2026 | 5%Oct 2025 | 4th → 2nd |
| CRV | 7.7% → 5.2% | 7.7%Oct 2025 | 5.2%Jul 2026 | 2nd → 3rd |
| Samen | 7% → 5.2% | 10.6%Mar 2026 | 4.9%Jan 2026 | 3rd → 4th |
Each finding as a sentence
- Across the 11 months ending August 2026, LIC’s estimated Share of Search among livestock genetics providers in New Zealand increased from 80.2% to 83.9%.
- Across the 11 months ending August 2026, Semex’s estimated Share of Search among livestock genetics providers in New Zealand increased from 5% to 5.6%.
- Across the 11 months ending August 2026, CRV’s estimated Share of Search among livestock genetics providers in New Zealand decreased from 7.7% to 5.2%.
- Across the 11 months ending August 2026, Samen’s estimated Share of Search among livestock genetics providers in New Zealand decreased from 7% to 5.2%.
- Across the 11 months ending August 2026, LIC’s estimated Share of Search among livestock genetics providers in New Zealand peaked at 83.9% in August 2026 and was lowest at 73.4% in March 2026.
- Across the 11 months ending August 2026, Semex’s estimated Share of Search among livestock genetics providers in New Zealand peaked at 9.3% in March 2026 and was lowest at 5% in October 2025.
- Across the 11 months ending August 2026, CRV’s estimated Share of Search among livestock genetics providers in New Zealand peaked at 7.7% in October 2025 and was lowest at 5.2% in July 2026.
- Across the 11 months ending August 2026, Samen’s estimated Share of Search among livestock genetics providers in New Zealand peaked at 10.6% in March 2026 and was lowest at 4.9% in January 2026.
- Across the 11 months ending August 2026, Semex rose from 4th to 2nd among livestock genetics providers in New Zealand.
- Across the 11 months ending August 2026, CRV fell from 2nd to 3rd among livestock genetics providers in New Zealand.
- Across the 11 months ending August 2026, Samen fell from 3rd to 4th among livestock genetics providers in New Zealand.
How did search popularity change for New Zealand livestock genetics providers in August 2026?
4 changes
In August 2026, LIC gained estimated Share of Search among livestock genetics providers in New Zealand, from 82.8% to 83.9%.
In August 2026, Semex lost estimated Share of Search among livestock genetics providers in New Zealand, from 6.7% to 5.6%.
Estimated monthly branded searches for CRV in New Zealand fell 39.1% over 11 measured months, from 230 to 140 in August 2026.
Estimated monthly branded searches for Samen in New Zealand fell 33.3% over 11 measured months, from 210 to 140 in August 2026.
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