Brandwave

Employment Hero vs MyHR:Which is more popular?

In September 2026, Employment Hero had more branded searches than MyHR among HR software and advisory platforms in New Zealand. Employment Hero had about 10,400 branded searches, while MyHR had 8,130. Employment Hero made up 45.9% of all HR software and advisory platform searches we track, and MyHR accounted for 36%. When we asked ChatGPT and Google AI Overviews about HR software and advisory platforms, MyHR appeared in four of the five answers and Employment Hero in three. MyHR was mentioned before Employment Hero in three out of four answers.

Among HR software and advisory platforms in New Zealand in September 2026

Who do people search for more?

Employment Hero, about 28% more searches than MyHR

Employment Hero 10.4K searchesMyHR 8.1K searches

Who does AI mention more?

MyHR, mentioned in 4 of 5 answers, Employment Hero in 3

MyHR in 4 of 5Employment Hero in 3 of 5

Who does AI recommend more?

MyHR, named ahead of Employment Hero in 3 of 4 answers

MyHR first in 3Employment Hero first in 1

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Top HR software and advisory platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, MyHR was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Employment Hero was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. MyHR was listed before Employment Hero in three out of four answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. MyHR1st
  2. HR Today2nd
  3. Employsure3rd
  4. Employment Hero4th
  5. BrightHR5th
  6. enableHR5th
  7. The People Project–
  8. Citation HR–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • MyHR4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Employment Hero3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Employsure3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • HR Today3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • BrightHR2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • enableHR1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • The People Project0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Citation HR0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about HR software and advisory platforms

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Employment Hero or MyHR more popular in search?

This chart shows how often people search Google for Employment Hero and MyHR by name. Each line represents a brand's share of searches for all eight HR software and advisory platforms we track, month by month, from searches in New Zealand.

Employment Hero and MyHR among HR software and advisory platforms in New Zealand, by month

Share of searches by month for Employment Hero, MyHR. The figures are in the table below the chart.

View monthly share of searches table
MonthEmployment HeroMyHRBrightHREmploysureenableHRThe People ProjectCitation HRHR Today
Oct 202549.1%31.8%10.5%3.4%2.3%1.9%0.86%0.14%
Nov 202545.8%36.1%11.6%2.6%1.7%1.5%0.58%0.13%
Dec 202546.2%36.4%12%2.1%1.2%1.5%0.49%0.16%
Jan 202645.2%35.5%12.4%2.6%1.7%1.8%0.75%0.11%
Feb 202644.9%35.4%11.8%3.2%1.7%2.1%0.69%0.21%
Mar 202644.7%35.3%12.6%2.6%1.7%2.1%0.87%0.17%
Apr 202644.9%35.3%12.3%3.1%1.7%1.8%0.69%0.21%
May 202646.5%36.7%10.5%2.7%1.4%1.5%0.63%0.09%
Jun 202646.2%36.3%11.7%2.1%1.2%1.8%0.54%0.13%
Jul 202646.8%37%10.5%1.8%1.8%1.5%0.5%0.23%
Aug 202645.9%35.8%12.9%2.1%1.4%1.2%0.62%0.18%
Sep 202645.9%36%12.8%1.7%1.4%1.4%0.53%0.18%

How has the Employment Hero and MyHR comparison changed over the last 12 months?

3 findings

How did search popularity change for New Zealand HR software and advisory platforms in September 2026?

1 change
  1. Estimated monthly branded searches for MyHR in New Zealand rose 22.4% over 12 measured months, from 6.6K to 8.1K in September 2026.

How are branded searches counted?

8 search terms

Brandwave collects information about searches that people make online using Employment Hero’s and MyHR’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Employment Hero

3 branded search terms

  • employment hero
  • employment hero hr
  • employment hero payroll

MyHR

5 branded search terms

  • my hr
  • myhr
  • myhr payroll
  • myhr software
  • myhr works

How the Brand Demand Index is measured

Other head-to-heads among HR software and advisory platforms

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