BrightHR vs MyHR:Which is more popular?
In September 2026, MyHR had more branded searches than BrightHR among HR software and advisory platforms in New Zealand. MyHR had about 8,130 branded searches, while BrightHR had 2,900. MyHR made up 36% of all HR software and advisory platform searches we track, and BrightHR accounted for 12.8%. When we asked ChatGPT and Google AI Overviews about HR software and advisory platforms, MyHR appeared in four of the five answers and BrightHR in two. MyHR was mentioned before BrightHR in every answer.
Who do people search for more?
MyHR, about 3 searches for every 1 for BrightHR
Who does AI mention more?
MyHR, mentioned in 4 of 5 answers, BrightHR in 2
Who does AI recommend more?
MyHR, named ahead of BrightHR in every answer
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Top HR software and advisory platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, MyHR was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. BrightHR was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. MyHR was listed before BrightHR in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- MyHR4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Employment Hero3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Employsure3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
HR Today3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
BrightHR2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
enableHR1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
The People Project0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Citation HR0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about HR software and advisory platforms
5 answers
Asked ChatGPT
“Which HR advisory platform should I use in New Zealand?”
Asked ChatGPT
“What are the best HR advisory platforms in New Zealand?”
Asked ChatGPT
“What's the best HR advisory platform in New Zealand for small employers?”
Searched Google, AI Overview
“hr software nz”
Searched Google, AI Overview
“best hr platform”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is BrightHR or MyHR more popular in search?
This chart shows how often people search Google for BrightHR and MyHR by name. Each line represents a brand's share of searches for all eight HR software and advisory platforms we track, month by month, from searches in New Zealand.
Share of searches by month for MyHR, BrightHR. The figures are in the table below the chart.
View monthly share of searches table
| Month | Employment Hero | MyHR | BrightHR | Employsure | enableHR | The People Project | Citation HR | HR Today |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 49.1% | 31.8% | 10.5% | 3.4% | 2.3% | 1.9% | 0.86% | 0.14% |
| Nov 2025 | 45.8% | 36.1% | 11.6% | 2.6% | 1.7% | 1.5% | 0.58% | 0.13% |
| Dec 2025 | 46.2% | 36.4% | 12% | 2.1% | 1.2% | 1.5% | 0.49% | 0.16% |
| Jan 2026 | 45.2% | 35.5% | 12.4% | 2.6% | 1.7% | 1.8% | 0.75% | 0.11% |
| Feb 2026 | 44.9% | 35.4% | 11.8% | 3.2% | 1.7% | 2.1% | 0.69% | 0.21% |
| Mar 2026 | 44.7% | 35.3% | 12.6% | 2.6% | 1.7% | 2.1% | 0.87% | 0.17% |
| Apr 2026 | 44.9% | 35.3% | 12.3% | 3.1% | 1.7% | 1.8% | 0.69% | 0.21% |
| May 2026 | 46.5% | 36.7% | 10.5% | 2.7% | 1.4% | 1.5% | 0.63% | 0.09% |
| Jun 2026 | 46.2% | 36.3% | 11.7% | 2.1% | 1.2% | 1.8% | 0.54% | 0.13% |
| Jul 2026 | 46.8% | 37% | 10.5% | 1.8% | 1.8% | 1.5% | 0.5% | 0.23% |
| Aug 2026 | 45.9% | 35.8% | 12.9% | 2.1% | 1.4% | 1.2% | 0.62% | 0.18% |
| Sep 2026 | 45.9% | 36% | 12.8% | 1.7% | 1.4% | 1.4% | 0.53% | 0.18% |
How has the BrightHR and MyHR comparison changed over the last 12 months?
3 findings
- MyHR was ahead of BrightHR in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, BrightHR’s share of searches among HR software and advisory platforms in New Zealand moved from 10.5% to 12.8%, and its estimated monthly branded searches moved from 2.2K to 2.9K.
- Across the 12 months ending September 2026, MyHR’s share of searches among HR software and advisory platforms in New Zealand moved from 31.8% to 36%, and its estimated monthly branded searches moved from 6.6K to 8.1K.
How did search popularity change for New Zealand HR software and advisory platforms in September 2026?
2 changes
How are branded searches counted?
10 search terms
Brandwave collects information about searches that people make online using BrightHR’s and MyHR’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among HR software and advisory platforms
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