Hamilton mortgage advisers in New Zealand:Which brands are most popular in search?
In August 2026, NZHL was the most searched among hamilton mortgage advisers in New Zealand, with an estimated 6.4K branded searches and 83.4% estimated Share of Search within this set.
NZHL83.4%
Global Finance11.3%
My Mortgage3.9%- Innovest1.4%
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Share of SearchLeaderboard
Compare Hamilton mortgage advisers using branded search demand from across New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for NZHL, Global Finance, My Mortgage. The figures are in the table below the chart.
View monthly share of search table
| Month | NZHL | Global Finance | My Mortgage | Innovest |
|---|---|---|---|---|
| Oct 2025 | 81.1% | 13.7% | 4% | 1.3% |
| Nov 2025 | 84.1% | 11.7% | 3.2% | 1.1% |
| Dec 2025 | 79.7% | 15.6% | 3.3% | 1.4% |
| Jan 2026 | 82.4% | 12.7% | 3.8% | 1.1% |
| Feb 2026 | 83.7% | 12% | 3.2% | 1.1% |
| Mar 2026 | 81.6% | 12.4% | 4.7% | 1.3% |
| Apr 2026 | 80.4% | 13.9% | 3.8% | 2% |
| May 2026 | 80.7% | 12.7% | 4.4% | 2.1% |
| Jun 2026 | 79.3% | 13.9% | 5.2% | 1.6% |
| Jul 2026 | 83.4% | 12.3% | 3.1% | 1.2% |
| Aug 2026 | 83.4% | 11.3% | 3.9% | 1.4% |
| Sep 2026 | — | — | — | — |
This month’s ranking, August 2026
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 83.4% | 6.4K | -0.47% | -0.1 points | |
| 2, held 2nd | 11.3% | 860 | -8.5% | -1 points | |
| 3, held 3rd | 3.9% | 300 | +25% | +0.8 points | |
| 4, held 4th | 1.4% | 110 | +22.2% | +0.3 points |
1.
NZHL83.4%
held 1st · 6.4K estimated branded searches · -0.47% vs prior month · -0.1 points
11.3%
held 2nd · 860 estimated branded searches · -8.5% vs prior month · -1 points
3.9%
held 3rd · 300 estimated branded searches · +25% vs prior month · +0.8 points
4.Innovest
1.4%
held 4th · 110 estimated branded searches · +22.2% vs prior month · +0.3 points
Compare search popularity between leading brands
Which brand is most popular in search among hamilton mortgage advisers in New Zealand?
4 brands
In August 2026, NZHL was the most searched among hamilton mortgage advisers in New Zealand, with an estimated 6.4K branded searches and 83.4% estimated Share of Search within this set. Global Finance is in 2nd place, 72.1 percentage points behind at 11.3% Share of Search.
| Brand | Share of Search | Peak | Low | Rank |
|---|---|---|---|---|
| NZHL | 81.1% → 83.4% | 84.1%Nov 2025 | 79.3%Jun 2026 | 1st |
| Global Finance | 13.7% → 11.3% | 15.6%Dec 2025 | 11.3%Aug 2026 | 2nd |
| My Mortgage | 4% → 3.9% | 5.2%Jun 2026 | 3.1%Jul 2026 | 3rd |
| Innovest | 1.3% → 1.4% | 2.1%May 2026 | 1.1%Nov 2025 | 4th |
Each finding as a sentence
- Across the 11 months ending August 2026, NZHL’s estimated Share of Search among hamilton mortgage advisers in New Zealand increased from 81.1% to 83.4%.
- Across the 11 months ending August 2026, Global Finance’s estimated Share of Search among hamilton mortgage advisers in New Zealand decreased from 13.7% to 11.3%.
- Across the 11 months ending August 2026, NZHL’s estimated Share of Search among hamilton mortgage advisers in New Zealand peaked at 84.1% in November 2025 and was lowest at 79.3% in June 2026.
- Across the 11 months ending August 2026, Global Finance’s estimated Share of Search among hamilton mortgage advisers in New Zealand peaked at 15.6% in December 2025 and was lowest at 11.3% in August 2026.
- Across the 11 months ending August 2026, My Mortgage’s estimated Share of Search among hamilton mortgage advisers in New Zealand peaked at 5.2% in June 2026 and was lowest at 3.1% in July 2026.
- Across the 11 months ending August 2026, Innovest’s estimated Share of Search among hamilton mortgage advisers in New Zealand peaked at 2.1% in May 2026 and was lowest at 1.1% in November 2025.
- Across the 11 months ending August 2026, My Mortgage and Innovest held steady: their estimated Share of Search among hamilton mortgage advisers in New Zealand each moved less than 0.5 percentage points.
How did search popularity change for New Zealand hamilton mortgage advisers in August 2026?
3 changes
In August 2026, My Mortgage gained estimated Share of Search among hamilton mortgage advisers in New Zealand, from 3.1% to 3.9%.
In August 2026, Global Finance lost estimated Share of Search among hamilton mortgage advisers in New Zealand, from 12.3% to 11.3%.
Estimated monthly branded searches for NZHL in New Zealand fell 10.5% over 11 measured months, from 7.1K to 6.4K in August 2026.
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