Brandwave

Hair brush brands in New Zealand:Which are most popular?

In September 2026, Dyson was the most searched hair brush brand in New Zealand, accounting for 77.7% of all searches among the eight brands we track. When we checked with ChatGPT and Google AI Overviews, Tangle Teezer showed up in every answer. Tangle Teezer was recommended most often, coming first in four out of five responses.

Search and AI answers in September 2026
  1. DysonShare of searches 77.7%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  2. RevlonShare of searches 10%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  3. Tangle TeezerShare of searches 4.5%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
  4. Wet BrushShare of searches 2.9%Mentioned in 4 of 5 AI answersPlace in AI recommendations 2nd
  5. Mason PearsonShare of searches 2%Mentioned in 3 of 5 AI answersPlace in AI recommendations 4th

+3 more

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Top hair brush brands in ChatGPT and Google AI Overviews

In Brandwave's three ChatGPT questions and two Google AI Overviews, Tangle Teezer appeared every time. Tangle Teezer was recommended most often, coming first in four out of five answers. Wet Brush was second, and Denman was third. Dyson, which ranked first in searches, was not mentioned at all.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Tangle Teezer1st
  2. Wet Brush2nd
  3. Denman3rd
  4. Mason Pearson4th
  5. ghd5th
  6. Dyson–
  7. Revlon–
  8. Kent–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Tangle Teezer5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Wet Brush4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Denman4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Mason Pearson3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • ghd2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Dyson0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Revlon0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Kent0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about hair brush brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

How the Brand Demand Index is measured

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