Brandwave

Revlon vs Tangle Teezer:Which is more popular?

In September 2026, Revlon had more branded searches than Tangle Teezer among hair brush brands in New Zealand. Revlon had about 3,590 branded searches, while Tangle Teezer had 1,620. Revlon made up 10% of all hair brush brand searches we track, and Tangle Teezer accounted for 4.5%. When we asked ChatGPT and Google AI Overviews about hair brush brands, Tangle Teezer appeared in all five answers and Revlon in none.

Among hair brush brands in New Zealand in September 2026

Who do people search for more?

Revlon, about 2 searches for every 1 for Tangle Teezer

Revlon 3.6K searchesTangle Teezer 1.6K searches

Who does AI mention more?

Tangle Teezer, mentioned in every answer we collected

Tangle Teezer in 5 of 5Revlon in 0 of 5

Who does AI recommend more?

Tangle Teezer, the only one of the two named

Tangle Teezer first in 5Revlon never named

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Top hair brush brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Tangle Teezer appeared in all five answers. Revlon did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Tangle Teezer1st
  2. Wet Brush2nd
  3. Denman3rd
  4. Mason Pearson4th
  5. ghd5th
  6. Dyson–
  7. Revlon–
  8. Kent–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Tangle Teezer5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Wet Brush4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Denman4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Mason Pearson3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • ghd2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Dyson0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Revlon0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Kent0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about hair brush brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Revlon or Tangle Teezer more popular in search?

This chart shows how often people search Google for Revlon and Tangle Teezer by name. Each line represents a brand's share of searches for all eight hair brush brands we track, month by month, from searches in New Zealand.

Revlon and Tangle Teezer among hair brush brands in New Zealand, by month

Share of searches by month for Revlon, Tangle Teezer. The figures are in the table below the chart.

View monthly share of searches table
MonthDysonRevlonTangle TeezerWet BrushMason PearsonDenmanghdKent
Oct 202576.4%11.8%3.9%3%2.2%1.6%1.1%0.06%
Nov 202583.1%7.3%3.6%2.6%1.7%1%0.71%0.04%
Dec 202580.5%8.2%4.1%3%1.9%1.1%1.1%0.04%
Jan 202675.9%11%4.3%3.5%2.3%1.8%1.2%0.1%
Feb 202675%12.2%4.3%3.5%1.7%2.2%1%0.04%
Mar 202674.7%12.5%4%3.8%1.9%1.9%1.1%0.07%
Apr 202674.4%11.2%4.2%3.8%2.2%2.8%1.3%0.04%
May 202674.2%10.6%4.1%3.2%3.3%3.2%1.4%0.03%
Jun 202674.3%11.1%4%3.3%3.8%2.1%1.3%0.03%
Jul 202674.4%11.4%4%3.9%3.2%1.7%1.3%0.09%
Aug 202674.1%12.2%5%2.8%2.5%2%1.2%0.12%
Sep 202677.7%10%4.5%2.9%2%1.5%1.2%0.11%

How has the Revlon and Tangle Teezer comparison changed over the last 12 months?

3 findings
  • Revlon was ahead of Tangle Teezer in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Revlon’s share of searches among hair brush brands in New Zealand moved from 11.8% to 10%, and its estimated monthly branded searches moved from 3.8K to 3.6K.
  • Across the 12 months ending September 2026, Tangle Teezer’s share of searches among hair brush brands in New Zealand moved from 3.9% to 4.5%, and its estimated monthly branded searches moved from 1.3K to 1.6K.

How did search popularity change for New Zealand hair brush brands in September 2026?

2 changes

  1. In September 2026, Revlon lost share of searches among hair brush brands in New Zealand, from 12.2% to 10%.

  2. Estimated monthly branded searches for Tangle Teezer in New Zealand rose 28.6% over 12 measured months, from 1.3K to 1.6K in September 2026.

How are branded searches counted?

13 search terms

Brandwave collects information about searches that people make online using Revlon’s and Tangle Teezer’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Revlon

11 branded search terms

  • revlon
  • revlon colorstay
  • revlon colorstay eyeliner
  • revlon colorstay lipstick
  • revlon concealer
  • revlon creme lipstick
  • revlon foundation
  • revlon lip
  • revlon lip liner
  • revlon mascara
  • revlon nail polish

Tangle Teezer

2 branded search terms

  • tangle teezer
  • tangle teezer brush

How the Brand Demand Index is measured

Other head-to-heads among hair brush brands

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