PING vs Sun Mountain:Which is more popular?
In September 2026, PING had more branded searches than Sun Mountain among golf bag brands in New Zealand. PING had about 640 branded searches, while Sun Mountain had 240. PING made up 10.1% of all golf bag brand searches we track, and Sun Mountain accounted for 3.8%. When we asked ChatGPT and Google AI Overviews about golf bag brands, PING appeared in all four answers and Sun Mountain in three. PING and Sun Mountain were each mentioned first in two of the four answers.
Who do people search for more?
PING, about 3 searches for every 1 for Sun Mountain
Who does AI mention more?
PING, mentioned in every answer we collected
Who does AI recommend more?
Each is named first in 2 of 4 answers.
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Top golf bag brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, PING appeared in all four answers. Sun Mountain was mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. PING and Sun Mountain were each listed first in two of the four answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
PING1st
Titleist2nd
Sun Mountain2nd
TaylorMade4th
Callaway5th
Ogio5th
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Titleist4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
PING4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Sun Mountain3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
TaylorMade1 of 4Named in 0 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Callaway1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Ogio1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about golf bag brands
4 answers
Asked ChatGPT
“Which golf bag brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best golf bag brands in New Zealand?”
Asked ChatGPT
“What's the best golf bag brand in New Zealand for club storage?”
Searched Google, AI Overview
“golf stand bag”
Searched Google, AI Overview
“golf bags nz”
Google showed no AI Overview for this search.
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is PING or Sun Mountain more popular in search?
This chart shows how often people search Google for PING and Sun Mountain by name. Each line represents a brand's share of searches for all six golf bag brands we track, month by month, from searches in New Zealand.
Share of searches by month for PING, Sun Mountain. The figures are in the table below the chart.
View monthly share of searches table
| Month | Titleist | TaylorMade | Callaway | PING | Sun Mountain | Ogio |
|---|---|---|---|---|---|---|
| Oct 2025 | 32.6% | 29.3% | 24.3% | 7.6% | 3.8% | 2.4% |
| Nov 2025 | 33.6% | 30.2% | 22.2% | 7.2% | 4.1% | 2.7% |
| Dec 2025 | 37.4% | 27.9% | 21.9% | 7.2% | 3.6% | 2% |
| Jan 2026 | 35.3% | 29.3% | 24.1% | 5.4% | 3.3% | 2.7% |
| Feb 2026 | 27.1% | 28.5% | 28.3% | 7.4% | 5.6% | 3% |
| Mar 2026 | 29.8% | 25.6% | 27.2% | 5.7% | 9.2% | 2.5% |
| Apr 2026 | 22.7% | 22.3% | 43.2% | 4.3% | 5.8% | 1.7% |
| May 2026 | 25.4% | 29.6% | 33.2% | 5.7% | 3.9% | 2.2% |
| Jun 2026 | 27.3% | 27.3% | 32.2% | 8% | 3% | 2.2% |
| Jul 2026 | 24.8% | 28.2% | 33.2% | 8.2% | 3.3% | 2.3% |
| Aug 2026 | 28.7% | 28.8% | 28.9% | 7.9% | 3.5% | 2.2% |
| Sep 2026 | 30.4% | 30.1% | 23.3% | 10.1% | 3.8% | 2.2% |
How has the PING and Sun Mountain comparison changed over the last 12 months?
3 findings
- The lead changed hands 2 times in the 12 months ending September 2026: Sun Mountain took it in March 2026, PING took it in May 2026.
- Across the 12 months ending September 2026, PING’s share of searches among golf bag brands in New Zealand moved from 7.6% to 10.1%, and its estimated monthly branded searches held steady at 640.
- Across the 12 months ending September 2026, Sun Mountain’s share of searches among golf bag brands in New Zealand held steady at 3.8%, and its estimated monthly branded searches moved from 320 to 240.
How did search popularity change for New Zealand golf bag brands in September 2026?
2 changes

In September 2026, PING gained share of searches among golf bag brands in New Zealand, from 7.9% to 10.1%.

Sun Mountain’s share of searches among golf bag brands in New Zealand has gained ground for 3 months in a row, from 3% to 3.8% in September 2026.
How are branded searches counted?
4 search terms
Brandwave collects information about searches that people make online using PING’s and Sun Mountain’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
PING
2 branded search terms
- ping bag golf
- ping golf bag
Sun Mountain
2 branded search terms
- sun mountain
- sun mountain golf bag
Other head-to-heads among golf bag brands

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