Clinique vs Neutrogena:Which is more popular?
In September 2026, Neutrogena had more branded searches than Clinique among eye makeup remover brands in New Zealand. Neutrogena had about 5,950 branded searches, while Clinique had 1,900. Neutrogena made up 16.3% of all eye makeup remover brand searches we track, and Clinique accounted for 5.2%. When we asked ChatGPT and Google AI Overviews about eye makeup remover brands, Clinique appeared in two of the five answers and Neutrogena in none.
Who do people search for more?
Neutrogena, about 3 searches for every 1 for Clinique
Who does AI mention more?
Clinique, mentioned in 2 of 5 answers, Neutrogena in 0
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Top eye makeup remover brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Clinique was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Neutrogena did not appear in any of the five answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Clinique2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
La Roche-Posay1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Cetaphil0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Neutrogena0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Estée Lauder0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about eye makeup remover brands
5 answers
Asked ChatGPT
“Which eye makeup remover brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best eye makeup remover brands in New Zealand?”
Asked ChatGPT
“What's the best eye makeup remover brand in New Zealand for sensitive eyes?”
Searched Google, AI Overview
“eye makeup remover nz”
Searched Google, AI Overview
“gentle makeup remover”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Clinique or Neutrogena more popular in search?
This chart shows how often people search Google for Clinique and Neutrogena by name. Each line represents a brand's share of searches for all five eye makeup remover brands we track, month by month, from searches in New Zealand.
Share of searches by month for Neutrogena, Clinique. The figures are in the table below the chart.
View monthly share of searches table
| Month | La Roche-Posay | Cetaphil | Neutrogena | Estée Lauder | Clinique |
|---|---|---|---|---|---|
| Oct 2025 | 41.3% | 21.3% | 19.3% | 13% | 5.2% |
| Nov 2025 | 42.8% | 19% | 15.8% | 15.6% | 6.8% |
| Dec 2025 | 40.9% | 20.7% | 17.3% | 15.1% | 6% |
| Jan 2026 | 41.9% | 21.5% | 18.2% | 12.2% | 6.1% |
| Feb 2026 | 40.3% | 21.6% | 18.9% | 12.9% | 6.3% |
| Mar 2026 | 38.1% | 21% | 20.5% | 14.6% | 5.8% |
| Apr 2026 | 44.2% | 20.3% | 18% | 13.2% | 4.4% |
| May 2026 | 40.2% | 22.8% | 18.4% | 12.5% | 6.1% |
| Jun 2026 | 42.2% | 21.2% | 20.2% | 11.1% | 5.3% |
| Jul 2026 | 39.8% | 23.3% | 20.2% | 10.8% | 5.9% |
| Aug 2026 | 37.6% | 22.6% | 22.6% | 11.8% | 5.4% |
| Sep 2026 | 42.9% | 21.7% | 16.3% | 13.9% | 5.2% |
How has the Clinique and Neutrogena comparison changed over the last 12 months?
3 findings
- Neutrogena was ahead of Clinique in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Clinique’s share of searches among eye makeup remover brands in New Zealand held steady at 5.2%, and its estimated monthly branded searches moved from 1.6K to 1.9K.
- Across the 12 months ending September 2026, Neutrogena’s share of searches among eye makeup remover brands in New Zealand moved from 19.3% to 16.3%, and its estimated monthly branded searches held steady at 6K.
How did search popularity change for New Zealand eye makeup remover brands in September 2026?
2 changes

In September 2026, Neutrogena lost share of searches among eye makeup remover brands in New Zealand, from 22.6% to 16.3%.

Estimated monthly branded searches for Clinique in New Zealand rose 18.8% over 12 measured months, from 1.6K to 1.9K in September 2026.
How are branded searches counted?
10 search terms
Brandwave collects information about searches that people make online using Clinique’s and Neutrogena’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Clinique
1 branded search term
- clinique
Neutrogena
9 branded search terms
- neutrogena
- neutrogena body oil
- neutrogena gel moisturiser
- neutrogena hand cream
- neutrogena hydro boost
- neutrogena moisturizer
- neutrogena retinol
- neutrogena serum
- neutrogena t gel
Other head-to-heads among eye makeup remover brands

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