Brandwave

How popular isYotpo?

In September 2026, people searched for Yotpo by name about 150 times in New Zealand, a 65.1% decrease from the previous year. These searches made up 32.6% of all New Zealand ecommerce product review app searches, placing Yotpo first out of six apps. When we asked both ChatGPT and Google AI Overviews about ecommerce product review apps, Yotpo appeared in four of the five answers and was the third most recommended of the six.

Search and AI answers in September 2026

Yotpo is the most searched of 6 competitors and the third most recommended in AI answers.

  1. YotpoShare of searches 32.6%Mentioned in 4 of 5 AI answersPlace in AI recommendations 3rd
  2. Judge.meShare of searches 25.6%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
  3. OkendoShare of searches 20.9%Mentioned in 3 of 5 AI answersPlace in AI recommendations 4th
  4. LooxShare of searches 16.3%Mentioned in 5 of 5 AI answersPlace in AI recommendations 2nd
  5. JunipShare of searches 2.3%Mentioned in 2 of 5 AI answersPlace in AI recommendations 6th

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Top ecommerce product review apps in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Yotpo was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Yotpo is the third most recommended of the six.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Judge.me1st
  2. Loox2nd
  3. Yotpo3rd
  4. Okendo4th
  5. Stamped5th
  6. Junip6th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Judge.me5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Loox5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Yotpo4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Okendo3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Stamped3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Junip2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers

See every answer about ecommerce product review apps

5 answers

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Which ecommerce product review apps compete with Yotpo?

Yotpo against ecommerce product review apps in New Zealand, by month

Share of searches by month for Yotpo, Judge.me, Okendo, Loox, Junip, Stamped. The figures are in the table below the chart.

View monthly share of searches table
MonthYotpoJudge.meOkendoLooxJunipStamped
Oct 202549.2%16.9%18.5%9.2%3.1%3.1%
Nov 202534%26%16%18%4%2%
Dec 202534.1%24.4%14.6%17.1%4.9%4.9%
Jan 202633.3%25.5%23.5%11.8%2%3.9%
Feb 202635%22.5%17.5%15%5%5%
Mar 202628%28%18%16%4%6%
Apr 202625.6%27.9%20.9%18.6%4.7%2.3%
May 202626.2%28.6%19%21.4%2.4%2.4%
Jun 202625%20.5%25%22.7%2.3%4.5%
Jul 202626.2%23.8%26.2%16.7%2.4%4.8%
Aug 202624.4%26.7%24.4%17.8%2.2%4.4%
Sep 202632.6%25.6%20.9%16.3%2.3%2.3%
  1. 1.Yotpo

    32.6%

    Moved from 3rd to 1st. 140 estimated branded searches, +27.3% vs prior month. Share +8.1 points.

  2. 2.Judge.me

    25.6%

    Moved from 1st to 2nd. 110 estimated branded searches, -8.3% vs prior month. Share -1.1 points.

  3. 3.Okendo

    20.9%

    Moved from 2nd to 3rd. 90 estimated branded searches, -18.2% vs prior month. Share -3.5 points.

  4. 4.Loox

    16.3%

    Held 4th. 70 estimated branded searches, -12.5% vs prior month. Share -1.5 points.

  5. 5.Junip

    2.3%

    Moved from 6th to 5th. 10 estimated branded searches, 0% vs prior month. Share +0.1 points.

  6. 6.Stamped

    2.3%

    Moved from 5th to 6th. 10 estimated branded searches, -50% vs prior month. Share -2.1 points.

Compare popularity between Yotpo and its closest rivals

Every comparison with Yotpo

7 comparisons

How has branded search demand for Yotpo changed in New Zealand over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Yotpo in New Zealand fell from 430 to 150.
  • Across the 12 months ending September 2026, Yotpo’s share of searches among ecommerce product review apps in New Zealand decreased from 49.2% to 32.6%.
  • Across the 12 months ending September 2026, Yotpo’s share of searches among ecommerce product review apps in New Zealand peaked at 49.2% in October 2025 and was lowest at 24.4% in August 2026.

How did search popularity change for New Zealand ecommerce product review apps in September 2026?

6 changes
  1. In September 2026, Yotpo overtook Judge.me and Okendo to become the leader among ecommerce product review apps in New Zealand, with 32.6% of the searches.

  2. In September 2026, Okendo lost share of searches among ecommerce product review apps in New Zealand, from 24.4% to 20.9%.

  3. In September 2026, Stamped lost share of searches among ecommerce product review apps in New Zealand, from 4.4% to 2.3%.

  4. In September 2026, Loox lost share of searches among ecommerce product review apps in New Zealand, from 17.8% to 16.3%.

  5. In September 2026, Judge.me lost share of searches among ecommerce product review apps in New Zealand, from 26.7% to 25.6%.

  6. In September 2026, Junip rose from 6th to 5th among ecommerce product review apps in New Zealand.

How are Yotpo’s branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Yotpo’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • swell rewards
  • yotpo
  • yotpo loyalty

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How the Brand Demand Index is measured

Where does Yotpo compete?

Yotpo is ranked in three competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Customer review platforms4th of 80.82%Show ranking
Ecommerce loyalty software2nd of 522.1%Show ranking
Ecommerce product review apps1st of 632.6%Shown above
Creator with pink hair and a pink jacket

Is Yotpo your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.