Brandwave

Okendo vs Yotpo:Which is more popular by branded search in New Zealand?

In August 2026, Okendo and Yotpo were level on Share of Search among customer review platforms in New Zealand, with an estimated 160 versus 150 branded searches, at 1.7% and 1.6% estimated Share of Search.

Share of Search among customer review platforms in New Zealand in August 2026Which is more popular in search, Okendo or Yotpo?
Okendo1.7%160 searches
vs
Yotpo1.6%150 searches

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Which is more popular in search, Okendo or Yotpo?

Compare the customer review platforms New Zealand businesses collect and display reviews with. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Okendo and Yotpo among customer review platforms in New Zealand, by month

Share of Search by month for Okendo, Yotpo. The figures are in the table below the chart.

View monthly share of search table
MonthTrustpilotJudge.meOkendoYotpoFeefoReviews.io
Oct 202583.7%2.9%1.8%10.4%0.84%0.36%
Nov 202591.8%2.5%1.2%3.8%0.65%0.11%
Dec 202592.9%2.7%1%2.6%0.57%0.23%
Jan 202691.3%2.7%1.6%3.5%0.53%0.32%
Feb 202692.6%2.6%1.3%2.4%0.79%0.26%
Mar 202692.5%3%1.5%2.2%0.68%0.23%
Apr 202693.1%2.6%1.4%1.9%0.68%0.34%
May 202693.9%2.6%1.1%1.5%0.55%0.33%
Jun 202693.2%2.4%1.6%1.6%0.9%0.34%
Jul 202693.2%2.7%1.6%1.6%0.56%0.34%
Aug 202693.1%3%1.7%1.6%0.43%0.21%
Sep 2026——————

How has the Okendo and Yotpo comparison changed over the last 12 months?

  • The lead changed hands once in the 11 months ending August 2026: Okendo took it in August 2026.
  • Across the 11 months ending August 2026, Okendo’s estimated Share of Search among customer review platforms in New Zealand moved from 1.8% to 1.7%, and its estimated monthly branded searches moved from 150 to 160.
  • Across the 11 months ending August 2026, Yotpo’s estimated Share of Search among customer review platforms in New Zealand moved from 10.4% to 1.6%, and its estimated monthly branded searches moved from 870 to 150.

How did search popularity change for New Zealand customer review platforms in August 2026?

  1. Estimated monthly branded searches for Yotpo in New Zealand fell 82.8% over 11 measured months, from 870 to 150 in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Okendo’s and Yotpo’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Okendo

15 branded search terms

  • okendo
  • okendo app
  • okendo io
  • okendo loyalty
  • okendo near me
  • okendo pricing
  • okendo quizzes
  • okendo referrals
  • okendo review
  • okendo reviews
  • okendo reviews shopify
  • okendo shopify
  • okendo shopify app
  • okendo surveys
  • shopify okendo

Yotpo

7 branded search terms

  • swell rewards
  • yotpo
  • yotpo com
  • yotpo cost
  • yotpo loyalty
  • yotpo ratings
  • yotpo review

How the Brand Demand Index is measured

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