Brandwave

How popular isUnite Recruit in search?

In August 2026, there were an estimated 700 branded searches for Unite Recruit in New Zealand which is down 11.4% over the last 11 months. Unite Recruit holds 48.6% estimated Share of Search among New Zealand kapiti recruitment agencies and is ranked 2nd of 3 competitors for search popularity.

Share of Search, August 2026
  1. RobLawMax50.7%
  2. Unite Recruit48.6%
  3. Star People0.69%
Unite Recruit website (opens in a new tab)

Follow Unite Recruit and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Which kapiti recruitment agencies compete with Unite Recruit?

Unite Recruit against kapiti recruitment agencies in New Zealand, by month

Share of Search by month for RobLawMax, Unite Recruit. The figures are in the table below the chart.

View monthly share of search table
MonthRobLawMaxUnite RecruitStar People
Oct 202548.7%50%1.3%
Nov 202540.6%58.2%1.2%
Dec 202548.3%50.6%1.1%
Jan 202652.5%44.9%2.5%
Feb 202644.4%53.2%2.4%
Mar 202656.9%41.9%1.3%
Apr 202655.3%43.1%1.6%
May 202655.2%43.2%1.6%
Jun 202656.6%41.9%1.6%
Jul 202649.3%49.3%1.4%
Aug 202650.7%48.6%0.69%
Sep 2026———

  1. 1.RobLawMax

    50.7%

    held 1st · 730 estimated branded searches · +7.4% vs prior month · +1.4 points

  2. 2.Unite Recruit

    48.6%

    held 2nd · 700 estimated branded searches · +2.9% vs prior month · -0.7 points

  3. 3.Star People

    0.69%

    held 3rd · 10 estimated branded searches · -50% vs prior month · -0.8 points

Compare search popularity between Unite Recruit and its closest rivals

How has branded search demand for Unite Recruit changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Unite Recruit in New Zealand fell from 790 to 700.
  • Across the 11 months ending August 2026, Unite Recruit’s estimated Share of Search among kapiti recruitment agencies in New Zealand decreased from 50% to 48.6%.
  • Across the 11 months ending August 2026, Unite Recruit’s estimated Share of Search among kapiti recruitment agencies in New Zealand peaked at 58.2% in November 2025 and was lowest at 41.9% in June 2026.
  • Across the 11 months ending August 2026, Unite Recruit fell from 1st to 2nd among kapiti recruitment agencies in New Zealand.

How did search popularity change for New Zealand kapiti recruitment agencies in August 2026?

  1. In August 2026, RobLawMax gained estimated Share of Search among kapiti recruitment agencies in New Zealand, from 49.3% to 50.7%.

  2. In August 2026, Star People lost estimated Share of Search among kapiti recruitment agencies in New Zealand, from 1.4% to 0.69%.

  3. In August 2026, Unite Recruit lost estimated Share of Search among kapiti recruitment agencies in New Zealand, from 49.3% to 48.6%.

Which napier recruitment agencies compete with Unite Recruit?

Unite Recruit against napier recruitment agencies in New Zealand, by month

Share of Search by month for OneStaff, Unite Recruit. The figures are in the table below the chart.

View monthly share of search table
MonthOneStaffUnite Recruit
Oct 202593.8%6.2%
Nov 202592.3%7.7%
Dec 202595.4%4.6%
Jan 202695.6%4.4%
Feb 202694.7%5.3%
Mar 202694.6%5.4%
Apr 202694.9%5.1%
May 202695.6%4.4%
Jun 202695.7%4.3%
Jul 202693.8%6.2%
Aug 202693.5%6.5%
Sep 2026——

  1. 1.OneStaff

    93.5%

    held 1st · 10.1K estimated branded searches · -1.8% vs prior month · -0.3 points

  2. 2.Unite Recruit

    6.5%

    held 2nd · 700 estimated branded searches · +2.9% vs prior month · +0.3 points

Compare search popularity between Unite Recruit and its closest rivals

How has branded search demand for Unite Recruit changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, Unite Recruit’s estimated Share of Search among napier recruitment agencies in New Zealand peaked at 7.7% in November 2025 and was lowest at 4.3% in June 2026.

How did search popularity change for New Zealand napier recruitment agencies in August 2026?

  1. Estimated monthly branded searches for OneStaff in New Zealand fell 15.4% over 11 measured months, from 11.9K to 10.1K in August 2026.

  2. Estimated monthly branded searches for Unite Recruit in New Zealand fell 11.4% over 11 measured months, from 790 to 700 in August 2026.

Which trades and industrial recruitment compete with Unite Recruit?

Unite Recruit against trades and industrial recruitment in New Zealand, by month

Share of Search by month for OneStaff, Trade Assist, Dynamix Recruitment, Unite Recruit, Advanced Personnel Recruitment, Tech 5 Recruitment. The figures are in the table below the chart.

View monthly share of search table
MonthOneStaffTrade AssistDynamix RecruitmentUnite RecruitAdvanced Personnel RecruitmentTech 5 RecruitmentApex RecruitmentLynx RecruitmentTechtrade RecruitmentPersonnel TouchMills Recruitment
Oct 202566.9%10.4%5%4.4%3.7%3.3%1.5%2.8%0.96%0.51%0.51%
Nov 202563.4%12.1%5.4%5.3%3.7%3.9%1.4%2.6%1.1%0.59%0.48%
Dec 202565.9%11.4%7.3%3.2%4.3%2.8%1.2%1.9%1.2%0.58%0.29%
Jan 202665.1%13.1%5.7%3%4.3%2.7%1.5%2.3%0.79%0.68%0.96%
Feb 202666.7%10.9%4.2%3.8%4.5%2.7%1.9%1.9%1.5%0.97%0.97%
Mar 202664%10.6%4.9%3.7%4.5%3.2%1.8%3.3%1.8%1%1.2%
Apr 202665.6%8.3%5.9%3.5%4.2%3.9%2.2%2.7%1.7%1%0.93%
May 202667.7%9%5.1%3.1%4.5%3.4%1.8%1.9%1.5%1.1%0.97%
Jun 202669.7%7.6%5.2%3.2%4.1%3.4%2%1.9%1.5%0.88%0.53%
Jul 202667.4%8.1%4.8%4.5%4.5%3.9%1.2%2.2%1.7%0.99%0.72%
Aug 202664.8%10.7%5.7%4.5%4.4%3.1%1.7%1.7%1.4%1.2%0.71%
Sep 2026———————————

  1. 1.OneStaff

    64.8%

    held 1st · 10.1K estimated branded searches · -1.8% vs prior month · -2.6 points

  2. 2.Trade Assist

    10.7%

    held 2nd · 1.7K estimated branded searches · +35.8% vs prior month · +2.7 points

  3. 3.Dynamix Recruitment

    5.7%

    held 3rd · 890 estimated branded searches · +21.9% vs prior month · +0.9 points

  4. 4.Unite Recruit

    4.5%

    moved from 5th to 4th · 700 estimated branded searches · +2.9% vs prior month · 0 points

  5. 5.Advanced Personnel Recruitment

    4.4%

    moved from 4th to 5th · 690 estimated branded searches · 0% vs prior month · -0.1 points

  6. 6.Tech 5 Recruitment

    3.1%

    held 6th · 480 estimated branded searches · -18.6% vs prior month · -0.8 points

  7. 7.Apex Recruitment

    1.7%

    moved from 9th to 7th · 270 estimated branded searches · +42.1% vs prior month · +0.5 points

  8. 8.Lynx Recruitment

    1.7%

    moved from 7th to 8th · 270 estimated branded searches · -18.2% vs prior month · -0.4 points

  9. 9.Techtrade Recruitment

    1.4%

    moved from 8th to 9th · 210 estimated branded searches · -19.2% vs prior month · -0.4 points

  10. 10.Personnel Touch

    1.2%

    held 10th · 190 estimated branded searches · +26.7% vs prior month · +0.2 points

  11. 11.Mills Recruitment

    0.71%

    held 11th · 110 estimated branded searches · 0% vs prior month · 0 points

Compare search popularity between Unite Recruit and its closest rivals

How has branded search demand for Unite Recruit changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, Unite Recruit’s estimated Share of Search among trades and industrial recruitment in New Zealand peaked at 5.3% in November 2025 and was lowest at 3% in January 2026.

How did search popularity change for New Zealand trades and industrial recruitment in August 2026?

  1. In August 2026, Trade Assist gained estimated Share of Search among trades and industrial recruitment in New Zealand, from 8.1% to 10.7%.

  2. In August 2026, Dynamix Recruitment gained estimated Share of Search among trades and industrial recruitment in New Zealand, from 4.8% to 5.7%.

  3. In August 2026, OneStaff lost estimated Share of Search among trades and industrial recruitment in New Zealand, from 67.4% to 64.8%.

  4. In August 2026, Tech 5 Recruitment lost estimated Share of Search among trades and industrial recruitment in New Zealand, from 3.9% to 3.1%.

  5. Unite Recruit’s estimated Share of Search among trades and industrial recruitment in New Zealand has gained ground for 3 months in a row, from 3.1% to 4.5% in August 2026.

  6. In August 2026, Apex Recruitment rose from 9th to 7th among trades and industrial recruitment in New Zealand.

How is Unite Recruit measured?

Brandwave collects information about searches that people make online using Unite Recruit’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

4 branded search terms

  • Unite Recruit
  • unite recruit napier
  • unite recruit nz
  • unite recruiting

Do you work for Unite Recruit? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Is Unite Recruit your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.

Start your marketing record