How popular isThe Mortgage Advice Company in search?
In August 2026, there were an estimated 210 branded searches for The Mortgage Advice Company in New Zealand which is up 50% over the last 11 months. The Mortgage Advice Company holds 2.7% estimated Share of Search among New Zealand wellington mortgage advisers and is ranked 3rd of 4 competitors for search popularity.
NZHL80.4%
Lendal Mortgages16.5%
The Mortgage Advice Company2.7%
Capital Advice0.38%
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Which wellington mortgage advisers compete with The Mortgage Advice Company?
Share of Search by month for NZHL, Lendal Mortgages, The Mortgage Advice Company. The figures are in the table below the chart.
View monthly share of search table
| Month | NZHL | Lendal Mortgages | The Mortgage Advice Company | Capital Advice |
|---|---|---|---|---|
| Oct 2025 | 88.4% | 9% | 1.7% | 0.87% |
| Nov 2025 | 89.9% | 7.4% | 2% | 0.63% |
| Dec 2025 | 87.2% | 9.8% | 2.7% | 0.33% |
| Jan 2026 | 87.9% | 9.7% | 1.9% | 0.54% |
| Feb 2026 | 89.9% | 7.5% | 2% | 0.51% |
| Mar 2026 | 87.3% | 9% | 2.6% | 1.1% |
| Apr 2026 | 87.4% | 9.1% | 2.8% | 0.77% |
| May 2026 | 84.1% | 13% | 2.3% | 0.65% |
| Jun 2026 | 82.3% | 13.1% | 3.9% | 0.74% |
| Jul 2026 | 79.3% | 16.3% | 4% | 0.5% |
| Aug 2026 | 80.4% | 16.5% | 2.7% | 0.38% |
| Sep 2026 | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 80.4% | 6.3K | -0.32% | +1.2 points | |
| 2, held 2nd | 16.5% | 1.3K | 0% | +0.3 points | |
| 3, held 3rd | 2.7% | 210 | -34.4% | -1.3 points | |
| 4, held 4th | 0.38% | 30 | -25% | -0.1 points |
1.
NZHL80.4%
held 1st · 6.3K estimated branded searches · -0.32% vs prior month · +1.2 points
16.5%
held 2nd · 1.3K estimated branded searches · 0% vs prior month · +0.3 points
held 3rd · 210 estimated branded searches · -34.4% vs prior month · -1.3 points
0.38%
held 4th · 30 estimated branded searches · -25% vs prior month · -0.1 points
Compare search popularity between The Mortgage Advice Company and its closest rivals
How has branded search demand for The Mortgage Advice Company changed in New Zealand over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for The Mortgage Advice Company in New Zealand rose from 140 to 210.
- Across the 11 months ending August 2026, The Mortgage Advice Company’s estimated Share of Search among wellington mortgage advisers in New Zealand increased from 1.7% to 2.7%.
- Across the 11 months ending August 2026, The Mortgage Advice Company’s estimated Share of Search among wellington mortgage advisers in New Zealand peaked at 4% in July 2026 and was lowest at 1.7% in October 2025.
How did search popularity change for New Zealand wellington mortgage advisers in August 2026?
4 changes
In August 2026, NZHL gained estimated Share of Search among wellington mortgage advisers in New Zealand, from 79.3% to 80.4%.
In August 2026, The Mortgage Advice Company lost estimated Share of Search among wellington mortgage advisers in New Zealand, from 4% to 2.7%.
Lendal Mortgages’ estimated Share of Search among wellington mortgage advisers in New Zealand has gained ground for 3 months in a row, from 13% to 16.5% in August 2026.
Estimated monthly branded searches for Capital Advice in New Zealand fell 57.1% over 11 measured months, from 70 to 30 in August 2026.
How is The Mortgage Advice Company measured?
Brandwave collects information about searches that people make online using The Mortgage Advice Company’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
2 branded search terms
- mortgage advice company
- the mortgage advice company
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Is The Mortgage Advice Company your brand?
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