How popular isThe Law Shop in search?
In August 2026, there were an estimated 430 branded searches for The Law Shop in New Zealand which is up 22.9% over the last 11 months. The Law Shop holds 18.9% estimated Share of Search among New Zealand rotorua law firms and is ranked 3rd of 6 competitors for search popularity.
JB Morrison49.1%
Lance Lawson25.9%
The Law Shop18.9%
Sandford Wall5.3%
OSC Law0.44%Rodgers & Co0.44%
Follow The Law Shop and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Which rotorua law firms compete with The Law Shop?
Share of Search by month for JB Morrison, Lance Lawson, The Law Shop, Sandford Wall. The figures are in the table below the chart.
View monthly share of search table
| Month | JB Morrison | Lance Lawson | The Law Shop | Sandford Wall | OSC Law | Rodgers & Co |
|---|---|---|---|---|---|---|
| Oct 2025 | 49.8% | 27.9% | 16.3% | 4.2% | 1.4% | 0.47% |
| Nov 2025 | 47.6% | 28% | 16.9% | 6.2% | 0.44% | 0.89% |
| Dec 2025 | 43.3% | 29.8% | 20.5% | 5.3% | 0.58% | 0.58% |
| Jan 2026 | 45.7% | 29.3% | 19% | 4.3% | 0.54% | 1.1% |
| Feb 2026 | 45.9% | 28.6% | 19.5% | 4.5% | 0.45% | 0.91% |
| Mar 2026 | 54.3% | 22.1% | 18.4% | 4.5% | 0.37% | 0.37% |
| Apr 2026 | 55.2% | 22.2% | 16.7% | 4.9% | 0.49% | 0.49% |
| May 2026 | 49.8% | 26.1% | 16.7% | 6.4% | 0.49% | 0.49% |
| Jun 2026 | 47.2% | 27.2% | 18.5% | 5.9% | 0.39% | 0.79% |
| Jul 2026 | 45.4% | 27.3% | 19.4% | 6% | 0.93% | 0.93% |
| Aug 2026 | 49.1% | 25.9% | 18.9% | 5.3% | 0.44% | 0.44% |
| Sep 2026 | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 49.1% | 1.1K | +14.3% | +3.8 points | |
| 2, held 2nd | 25.9% | 590 | 0% | -1.4 points | |
| 3, held 3rd | 18.9% | 430 | +2.4% | -0.6 points | |
| 4, held 4th | 5.3% | 120 | -7.7% | -0.8 points | |
| 5, held 5th | 0.44% | 10 | -50% | -0.5 points | |
| 6, held 6th | 0.44% | 10 | -50% | -0.5 points |
49.1%
held 1st · 1.1K estimated branded searches · +14.3% vs prior month · +3.8 points
25.9%
held 2nd · 590 estimated branded searches · 0% vs prior month · -1.4 points
18.9%
held 3rd · 430 estimated branded searches · +2.4% vs prior month · -0.6 points
5.3%
held 4th · 120 estimated branded searches · -7.7% vs prior month · -0.8 points
5.
OSC Law0.44%
held 5th · 10 estimated branded searches · -50% vs prior month · -0.5 points
0.44%
held 6th · 10 estimated branded searches · -50% vs prior month · -0.5 points
Compare search popularity between The Law Shop and its closest rivals
- The Law Shop vs JB Morrison: compare search popularity
- The Law Shop vs Lance Lawson: compare search popularity
- The Law Shop vs Sandford Wall: compare search popularity
- The Law Shop vs OSC Law: compare search popularity
- Compare The Law Shop with any brand
How has branded search demand for The Law Shop changed in New Zealand over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for The Law Shop in New Zealand rose from 350 to 430.
- Across the 11 months ending August 2026, The Law Shop’s estimated Share of Search among rotorua law firms in New Zealand increased from 16.3% to 18.9%.
- Across the 11 months ending August 2026, The Law Shop’s estimated Share of Search among rotorua law firms in New Zealand peaked at 20.5% in December 2025 and was lowest at 16.3% in October 2025.
How did search popularity change for New Zealand rotorua law firms in August 2026?
5 changes
In August 2026, JB Morrison gained estimated Share of Search among rotorua law firms in New Zealand, from 45.4% to 49.1%.
In August 2026, Lance Lawson lost estimated Share of Search among rotorua law firms in New Zealand, from 27.3% to 25.9%.
In August 2026, Sandford Wall lost estimated Share of Search among rotorua law firms in New Zealand, from 6% to 5.3%.
In August 2026, The Law Shop lost estimated Share of Search among rotorua law firms in New Zealand, from 19.4% to 18.9%.
Estimated monthly branded searches for OSC Law in New Zealand fell 66.7% over 11 measured months, from 30 to 10 in August 2026.
How is The Law Shop measured?
Brandwave collects information about searches that people make online using The Law Shop’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
3 branded search terms
- the law shop
- the law shop rotorua
- thelawshop
Do you work for The Law Shop? To request corrections or removal please contact us via our support page and we will be happy to assist.
Is The Law Shop your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.