How popular isSegway Navimow?
In September 2026, people searched for Segway Navimow by name about 600 times in New Zealand, a 140% increase from the previous year. These searches made up 9% of all New Zealand robot mower brand searches, placing Segway Navimow third out of six brands. When we asked both ChatGPT and Google AI Overviews about robot mower brands, Segway Navimow appeared in all answers and was the most recommended of the six.
Segway Navimow is the third most searched of 6 competitors and the most recommended in AI answers.
Husqvarna AutomowerShare of searches 71.3%Mentioned in 3 of 4 AI answersPlace in AI recommendations 2nd
MammotionShare of searches 11.6%Mentioned in 3 of 4 AI answersPlace in AI recommendations 3rd
Segway NavimowShare of searches 9%Mentioned in 4 of 4 AI answersPlace in AI recommendations 1st
MowBotShare of searches 5.1%Mentioned in 0 of 4 AI answersPlace in AI recommendations –
Ecovacs GoatShare of searches 2.6%Mentioned in 0 of 4 AI answersPlace in AI recommendations –
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Top robot mower brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, Segway Navimow appeared in all four answers. Segway Navimow is the most recommended of the six.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Segway Navimow4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
- Husqvarna Automower3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Mammotion3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Worx Landroid2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers- MowBot0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Ecovacs Goat0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about robot mower brands
4 answers
Asked ChatGPT
“Which robot mower brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best robot mower brands in New Zealand?”
Asked ChatGPT
“What's the best robot mower brand in New Zealand for an easier lawn?”
Searched Google, AI Overview
“robot lawn mower nz”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“automatic lawn mower”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Which robot mower brands compete with Segway Navimow?
Share of searches by month for Husqvarna Automower, Mammotion, Segway Navimow, MowBot, Ecovacs Goat. The figures are in the table below the chart.
View monthly share of searches table
| Month | Husqvarna Automower | Mammotion | Segway Navimow | MowBot | Ecovacs Goat | Worx Landroid |
|---|---|---|---|---|---|---|
| Oct 2025 | 76.7% | 13.7% | 4% | 4.3% | 0.48% | 0.8% |
| Nov 2025 | 76.7% | 13.1% | 4.6% | 4.6% | 0.41% | 0.55% |
| Dec 2025 | 74.9% | 14.7% | 4.3% | 5.1% | 0.19% | 0.76% |
| Jan 2026 | 70.3% | 19.5% | 5% | 4.1% | 0.35% | 0.88% |
| Feb 2026 | 76.1% | 13.1% | 4.7% | 5.1% | 0.19% | 0.76% |
| Mar 2026 | 71.8% | 14% | 5.9% | 7.3% | 0.42% | 0.63% |
| Apr 2026 | 72.2% | 13.9% | 5.8% | 6.8% | 0.62% | 0.62% |
| May 2026 | 72.8% | 13.5% | 6.3% | 6.1% | 0.45% | 0.9% |
| Jun 2026 | 69.9% | 15.9% | 6.7% | 6.2% | 0.54% | 0.81% |
| Jul 2026 | 69.5% | 12% | 9.8% | 7.6% | 0.28% | 0.84% |
| Aug 2026 | 69% | 11.2% | 10.4% | 6% | 2.5% | 0.82% |
| Sep 2026 | 71.3% | 11.6% | 9% | 5.1% | 2.6% | 0.45% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 71.3% | 4.8K | +88.5% | +2.3 points | |
| 2, held 2nd | 11.6% | 770 | +87.8% | +0.3 points | |
| 3, held 3rd | 9% | 600 | +57.9% | -1.4 points | |
| 4, held 4th | 5.1% | 340 | +54.5% | -0.9 points | |
| 5, held 5th | 2.6% | 170 | +88.9% | +0.1 points | |
| 6, held 6th | 0.45% | 30 | 0% | -0.4 points |
71.3%
Held 1st. 4.8K estimated branded searches, +88.5% vs prior month. Share +2.3 points.
11.6%
Held 2nd. 770 estimated branded searches, +87.8% vs prior month. Share +0.3 points.
9%
Held 3rd. 600 estimated branded searches, +57.9% vs prior month. Share -1.4 points.
4.
MowBot5.1%
Held 4th. 340 estimated branded searches, +54.5% vs prior month. Share -0.9 points.
2.6%
Held 5th. 170 estimated branded searches, +88.9% vs prior month. Share +0.1 points.
0.45%
Held 6th. 30 estimated branded searches, 0% vs prior month. Share -0.4 points.
Compare popularity between Segway Navimow and its closest rivals
Every comparison with Segway Navimow
6 comparisons
How has branded search demand for Segway Navimow changed in New Zealand over the last 12 months?
4 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Segway Navimow in New Zealand rose from 250 to 600.
- Across the 12 months ending September 2026, Segway Navimow’s share of searches among robot mower brands in New Zealand increased from 4% to 9%.
- Across the 12 months ending September 2026, Segway Navimow’s share of searches among robot mower brands in New Zealand peaked at 10.4% in August 2026 and was lowest at 4% in October 2025.
- Across the 12 months ending September 2026, Segway Navimow rose from 4th to 3rd among robot mower brands in New Zealand.
How did search popularity change for New Zealand robot mower brands in September 2026?
6 changes
In September 2026, Husqvarna Automower gained share of searches among robot mower brands in New Zealand, from 69% to 71.3%.
In September 2026, Segway Navimow lost share of searches among robot mower brands in New Zealand, from 10.4% to 9%.
In September 2026, MowBot lost share of searches among robot mower brands in New Zealand, from 6% to 5.1%.
Estimated monthly branded searches for Ecovacs Goat in New Zealand rose 466.7% over 12 measured months, from 30 to 170 in September 2026.
Estimated monthly branded searches for Worx Landroid in New Zealand fell 40% over 12 measured months, from 50 to 30 in September 2026.
Estimated monthly branded searches for Mammotion in New Zealand fell 10.5% over 12 measured months, from 860 to 770 in September 2026.
How are Segway Navimow’s branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Segway Navimow’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
- navimow
- segwaynavimow
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Where does Segway Navimow compete?
| Competitor set | Rank | Share of searches | Ranking |
|---|---|---|---|
| Robotic lawn mower brands | 4th of 6 | 3.5% | Show ranking |
| Robot mower brands | 3rd of 6 | 9% | Shown above |
Is Segway Navimow your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.