How popular isScreenPal in search?
In August 2026, there were an estimated 370 branded searches for ScreenPal in New Zealand which is down 7.5% over the last 11 months. ScreenPal holds 2.9% estimated Share of Search among New Zealand screen recording tools and is ranked 4th of 5 competitors for search popularity.
OBS Studio60.3%
Loom31.4%
Snagit3.9%
ScreenPal2.9%- Camtasia1.5%
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Which screen recording tools compete with ScreenPal?
Share of Search by month for OBS Studio, Loom, Snagit, ScreenPal. The figures are in the table below the chart.
View monthly share of search table
| Month | OBS Studio | Loom | Snagit | ScreenPal | Camtasia |
|---|---|---|---|---|---|
| Oct 2025 | 59.6% | 30.5% | 4.1% | 3.2% | 2.7% |
| Nov 2025 | 57.9% | 32.7% | 4.3% | 2.7% | 2.4% |
| Dec 2025 | 65% | 26.3% | 3.8% | 2.5% | 2.4% |
| Jan 2026 | 64.6% | 25.3% | 4.5% | 2.8% | 2.8% |
| Feb 2026 | 54.6% | 36.3% | 4% | 2.9% | 2.2% |
| Mar 2026 | 55.4% | 33.4% | 4.6% | 4.2% | 2.3% |
| Apr 2026 | 62.3% | 28.6% | 4% | 3.5% | 1.6% |
| May 2026 | 61.5% | 28.4% | 4.9% | 3.3% | 1.9% |
| Jun 2026 | 58.9% | 30.9% | 4.6% | 3.5% | 2.1% |
| Jul 2026 | 63.3% | 27.6% | 4.1% | 3.1% | 1.9% |
| Aug 2026 | 60.3% | 31.4% | 3.9% | 2.9% | 1.5% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 60.3% | 7.6K | -2.4% | -3 points | |
| 2, held 2nd | 31.4% | 4K | +16.4% | +3.8 points | |
| 3, held 3rd | 3.9% | 490 | -3.9% | -0.3 points | |
| 4, held 4th | 2.9% | 370 | -2.6% | -0.2 points | |
| 5, held 5th | 1.5% | 190 | -17.4% | -0.4 points |
60.3%
held 1st · 7.6K estimated branded searches · -2.4% vs prior month · -3 points
2.
Loom31.4%
held 2nd · 4K estimated branded searches · +16.4% vs prior month · +3.8 points
3.
Snagit3.9%
held 3rd · 490 estimated branded searches · -3.9% vs prior month · -0.3 points
2.9%
held 4th · 370 estimated branded searches · -2.6% vs prior month · -0.2 points
5.
Camtasia1.5%
held 5th · 190 estimated branded searches · -17.4% vs prior month · -0.4 points
Compare search popularity between ScreenPal and its closest rivals
How has branded search demand for ScreenPal changed in New Zealand over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for ScreenPal in New Zealand fell from 400 to 370.
- Across the 11 months ending August 2026, ScreenPal’s estimated Share of Search among screen recording tools in New Zealand peaked at 4.2% in March 2026 and was lowest at 2.5% in December 2025.
How did search popularity change for New Zealand screen recording tools in August 2026?
4 changes
In August 2026, Loom gained estimated Share of Search among screen recording tools in New Zealand, from 27.6% to 31.4%.
In August 2026, OBS Studio lost estimated Share of Search among screen recording tools in New Zealand, from 63.3% to 60.3%.
Snagit’s estimated Share of Search among screen recording tools in New Zealand has lost ground for 3 months in a row, from 4.9% to 3.9% in August 2026.
Estimated monthly branded searches for Camtasia in New Zealand fell 44.1% over 11 measured months, from 340 to 190 in August 2026.
How is ScreenPal measured?
Brandwave collects information about searches that people make online using ScreenPal’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
5 branded search terms
- screencast o matic
- screenpal
- screenpal com
- screenpal screen recorder
- screenpal screen recording
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Is ScreenPal your brand?
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