How popular isPayWhirl?
In October 2026, people searched for PayWhirl by name about 10 times in New Zealand, about the same as the previous year. These searches made up 5.3% of all New Zealand ecommerce subscription app searches, placing PayWhirl seventh out of seven apps. When we asked both ChatGPT and Google AI Overviews about ecommerce subscription apps, PayWhirl appeared in two of the five answers and was the fourth most recommended of the seven.
PayWhirl is the seventh most searched of 7 competitors and the fourth most recommended in the AI answers we collected.
SkioShare of searches 31.6%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
AppstleShare of searches 15.8%Mentioned in 3 of 5 AI answersPlace in AI recommendations 1st
RechargeShare of searches 15.8%Mentioned in 4 of 5 AI answersPlace in AI recommendations 2nd
Bold SubscriptionsShare of searches 10.5%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
PayWhirlShare of searches 5.3%Mentioned in 2 of 5 AI answersPlace in AI recommendations 4th
Follow PayWhirl and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Top ecommerce subscription apps in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, PayWhirl was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. PayWhirl is the fourth most recommended of the seven.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Recharge4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Appstle3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Seal Subscriptions3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers- PayWhirl2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Skio0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Bold Subscriptions0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Loop Subscriptions0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about ecommerce subscription apps
5 answers
Asked ChatGPT
“Which ecommerce subscription app should I use in New Zealand?”
Asked ChatGPT
“What are the best ecommerce subscription apps in New Zealand?”
Asked ChatGPT
“What's the best ecommerce subscription app in New Zealand for recurring orders?”
Searched Google, AI Overview
“best subscription app”
Searched Google, AI Overview
“ecommerce subscription software”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
How often do people search for PayWhirl compared with other New Zealand ecommerce subscription apps?
Share of searches by month for Skio, Appstle, Recharge, Bold Subscriptions, Loop Subscriptions, Seal Subscriptions, PayWhirl. The figures are in the table below the chart.
View monthly share of searches table
| Month | Skio | Appstle | Recharge | Bold Subscriptions | Loop Subscriptions | Seal Subscriptions | PayWhirl |
|---|---|---|---|---|---|---|---|
| Nov 2025 | 28.6% | 23.8% | 19% | 9.5% | 9.5% | 4.8% | 4.8% |
| Dec 2025 | 33.3% | 20.8% | 16.7% | 8.3% | 8.3% | 12.5% | 0% |
| Jan 2026 | 21.1% | 31.6% | 15.8% | 5.3% | 10.5% | 10.5% | 5.3% |
| Feb 2026 | 27.3% | 27.3% | 18.2% | 4.5% | 9.1% | 9.1% | 4.5% |
| Mar 2026 | 32% | 24% | 12% | 8% | 8% | 12% | 4% |
| Apr 2026 | 40.9% | 22.7% | 13.6% | 4.5% | 4.5% | 9.1% | 4.5% |
| May 2026 | 28% | 28% | 12% | 8% | 12% | 8% | 4% |
| Jun 2026 | 26.1% | 30.4% | 13% | 8.7% | 8.7% | 8.7% | 4.3% |
| Jul 2026 | 35% | 30% | 10% | 5% | 5% | 10% | 5% |
| Aug 2026 | 36.4% | 27.3% | 9.1% | 9.1% | 4.5% | 9.1% | 4.5% |
| Sep 2026 | 45% | 20% | 15% | 5% | 5% | 10% | 0% |
| Oct 2026 | 31.6% | 15.8% | 15.8% | 10.5% | 10.5% | 10.5% | 5.3% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 31.6% | 60 | -33.3% | -13.4 points | |
| 2, held 2nd | 15.8% | 30 | -25% | -4.2 points | |
| 3, held 3rd | 15.8% | 30 | 0% | +0.8 points | |
| 4, moved from 5th to 4th | 10.5% | 20 | +100% | +5.5 pointsmoved from 5th to 4th | |
| 5, moved from 6th to 5th | 10.5% | 20 | +100% | +5.5 pointsmoved from 6th to 5th | |
| 6, moved from 4th to 6th | 10.5% | 20 | 0% | +0.5 pointsmoved from 4th to 6th | |
| 7, held 7th | 5.3% | 10 | — | +5.3 points |
1.
Skio31.6%
Held 1st. 60 estimated branded searches, -33.3% vs prior month. Share -13.4 points.
2.
Appstle15.8%
Held 2nd. 30 estimated branded searches, -25% vs prior month. Share -4.2 points.
3.
Recharge15.8%
Held 3rd. 30 estimated branded searches, 0% vs prior month. Share +0.8 points.
10.5%
Moved from 5th to 4th. 20 estimated branded searches, +100% vs prior month. Share +5.5 points.
10.5%
Moved from 6th to 5th. 20 estimated branded searches, +100% vs prior month. Share +5.5 points.
10.5%
Moved from 4th to 6th. 20 estimated branded searches, 0% vs prior month. Share +0.5 points.
7.
PayWhirl5.3%
Held 7th. 10 estimated branded searches, — vs prior month. Share +5.3 points.
Compare popularity between PayWhirl and its closest rivals
Every comparison with PayWhirl
6 comparisons
How has branded search demand for PayWhirl changed in New Zealand over the last 12 months?
4 findings
- Across the 12 months ending October 2026, estimated monthly branded searches for PayWhirl in New Zealand held steady at 10.
- Across the 12 months ending October 2026, PayWhirl’s share of searches among ecommerce subscription apps in New Zealand increased from 4.8% to 5.3%.
- Across the 12 months ending October 2026, PayWhirl’s share of searches among ecommerce subscription apps in New Zealand peaked at 5.3% in January 2026 and was lowest at 0% in December 2025.
- Across the 12 months ending October 2026, PayWhirl fell from 6th to 7th among ecommerce subscription apps in New Zealand.
How did search popularity change for New Zealand ecommerce subscription apps in October 2026?
6 changes
In October 2026, Bold Subscriptions overtook Seal Subscriptions to rank 4th among ecommerce subscription apps in New Zealand, with 10.5% of the searches.
In October 2026, Loop Subscriptions overtook Seal Subscriptions to rank 5th among ecommerce subscription apps in New Zealand, with 10.5% of the searches.
In October 2026, PayWhirl gained share of searches among ecommerce subscription apps in New Zealand, from 0% to 5.3%.
In October 2026, Recharge gained share of searches among ecommerce subscription apps in New Zealand, from 15% to 15.8%.
In October 2026, Seal Subscriptions gained share of searches among ecommerce subscription apps in New Zealand, from 10% to 10.5%.
In October 2026, Skio lost share of searches among ecommerce subscription apps in New Zealand, from 45% to 31.6%.
How are PayWhirl’s branded searches counted?
1 search term
Brandwave collects information about searches that people make online using PayWhirl’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
- paywhirl
Do you work for PayWhirl? To request corrections or removal please contact us via our support page and we will be happy to assist.
Is PayWhirl your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.