How popular isAppstle?
In October 2026, people searched for Appstle by name about 30 times in New Zealand, a 40% decrease from the previous year. These searches made up 15.8% of all New Zealand ecommerce subscription app searches, placing Appstle second out of seven apps. When we asked both ChatGPT and Google AI Overviews about ecommerce subscription apps, Appstle appeared in three of the five answers and was the most recommended of the seven.
Appstle is the second most searched of 7 competitors and the most recommended in the AI answers we collected.
SkioShare of searches 31.6%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
AppstleShare of searches 15.8%Mentioned in 3 of 5 AI answersPlace in AI recommendations 1st
RechargeShare of searches 15.8%Mentioned in 4 of 5 AI answersPlace in AI recommendations 2nd
Bold SubscriptionsShare of searches 10.5%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
Loop SubscriptionsShare of searches 10.5%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
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Top ecommerce subscription apps in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Appstle was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Appstle is the most recommended of the seven.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Recharge4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Appstle3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Seal Subscriptions3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
PayWhirl2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers- Skio0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Bold Subscriptions0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Loop Subscriptions0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about ecommerce subscription apps
5 answers
Asked ChatGPT
“Which ecommerce subscription app should I use in New Zealand?”
Asked ChatGPT
“What are the best ecommerce subscription apps in New Zealand?”
Asked ChatGPT
“What's the best ecommerce subscription app in New Zealand for recurring orders?”
Searched Google, AI Overview
“best subscription app”
Searched Google, AI Overview
“ecommerce subscription software”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
How often do people search for Appstle compared with other New Zealand ecommerce subscription apps?
Share of searches by month for Skio, Appstle, Recharge, Bold Subscriptions, Loop Subscriptions, Seal Subscriptions, PayWhirl. The figures are in the table below the chart.
View monthly share of searches table
| Month | Skio | Appstle | Recharge | Bold Subscriptions | Loop Subscriptions | Seal Subscriptions | PayWhirl |
|---|---|---|---|---|---|---|---|
| Nov 2025 | 28.6% | 23.8% | 19% | 9.5% | 9.5% | 4.8% | 4.8% |
| Dec 2025 | 33.3% | 20.8% | 16.7% | 8.3% | 8.3% | 12.5% | 0% |
| Jan 2026 | 21.1% | 31.6% | 15.8% | 5.3% | 10.5% | 10.5% | 5.3% |
| Feb 2026 | 27.3% | 27.3% | 18.2% | 4.5% | 9.1% | 9.1% | 4.5% |
| Mar 2026 | 32% | 24% | 12% | 8% | 8% | 12% | 4% |
| Apr 2026 | 40.9% | 22.7% | 13.6% | 4.5% | 4.5% | 9.1% | 4.5% |
| May 2026 | 28% | 28% | 12% | 8% | 12% | 8% | 4% |
| Jun 2026 | 26.1% | 30.4% | 13% | 8.7% | 8.7% | 8.7% | 4.3% |
| Jul 2026 | 35% | 30% | 10% | 5% | 5% | 10% | 5% |
| Aug 2026 | 36.4% | 27.3% | 9.1% | 9.1% | 4.5% | 9.1% | 4.5% |
| Sep 2026 | 45% | 20% | 15% | 5% | 5% | 10% | 0% |
| Oct 2026 | 31.6% | 15.8% | 15.8% | 10.5% | 10.5% | 10.5% | 5.3% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 31.6% | 60 | -33.3% | -13.4 points | |
| 2, held 2nd | 15.8% | 30 | -25% | -4.2 points | |
| 3, held 3rd | 15.8% | 30 | 0% | +0.8 points | |
| 4, moved from 5th to 4th | 10.5% | 20 | +100% | +5.5 pointsmoved from 5th to 4th | |
| 5, moved from 6th to 5th | 10.5% | 20 | +100% | +5.5 pointsmoved from 6th to 5th | |
| 6, moved from 4th to 6th | 10.5% | 20 | 0% | +0.5 pointsmoved from 4th to 6th | |
| 7, held 7th | 5.3% | 10 | — | +5.3 points |
1.
Skio31.6%
Held 1st. 60 estimated branded searches, -33.3% vs prior month. Share -13.4 points.
2.
Appstle15.8%
Held 2nd. 30 estimated branded searches, -25% vs prior month. Share -4.2 points.
3.
Recharge15.8%
Held 3rd. 30 estimated branded searches, 0% vs prior month. Share +0.8 points.
10.5%
Moved from 5th to 4th. 20 estimated branded searches, +100% vs prior month. Share +5.5 points.
10.5%
Moved from 6th to 5th. 20 estimated branded searches, +100% vs prior month. Share +5.5 points.
10.5%
Moved from 4th to 6th. 20 estimated branded searches, 0% vs prior month. Share +0.5 points.
7.
PayWhirl5.3%
Held 7th. 10 estimated branded searches, — vs prior month. Share +5.3 points.
Compare popularity between Appstle and its closest rivals
Every comparison with Appstle
6 comparisons
How has branded search demand for Appstle changed in New Zealand over the last 12 months?
3 findings
- Across the 12 months ending October 2026, estimated monthly branded searches for Appstle in New Zealand fell from 50 to 30.
- Across the 12 months ending October 2026, Appstle’s share of searches among ecommerce subscription apps in New Zealand decreased from 23.8% to 15.8%.
- Across the 12 months ending October 2026, Appstle’s share of searches among ecommerce subscription apps in New Zealand peaked at 31.6% in January 2026 and was lowest at 15.8% in October 2026.
How did search popularity change for New Zealand ecommerce subscription apps in October 2026?
6 changes
In October 2026, Bold Subscriptions overtook Seal Subscriptions to rank 4th among ecommerce subscription apps in New Zealand, with 10.5% of the searches.
In October 2026, Loop Subscriptions overtook Seal Subscriptions to rank 5th among ecommerce subscription apps in New Zealand, with 10.5% of the searches.
In October 2026, PayWhirl gained share of searches among ecommerce subscription apps in New Zealand, from 0% to 5.3%.
In October 2026, Recharge gained share of searches among ecommerce subscription apps in New Zealand, from 15% to 15.8%.
In October 2026, Seal Subscriptions gained share of searches among ecommerce subscription apps in New Zealand, from 10% to 10.5%.
In October 2026, Skio lost share of searches among ecommerce subscription apps in New Zealand, from 45% to 31.6%.
How are Appstle’s branded searches counted?
7 search terms
Brandwave collects information about searches that people make online using Appstle’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
- appstle bundles
- appstle loyalty
- appstle memberships
- appstle shopify
- appstle shopify app
- appstle subscriptions
- appstle subscriptions shopify
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