Brandwave

How popular isSkio?

In October 2026, people searched for Skio by name about 60 times in New Zealand, about the same as the previous year. These searches made up 31.6% of all New Zealand ecommerce subscription app searches, placing Skio first out of seven apps. When we asked both ChatGPT and Google AI Overviews about ecommerce subscription apps, Skio did not appear in any of the answers.

Search and AI answers in October 2026

Skio is the most searched of 7 competitors and not named in the AI answers we collected.

  1. SkioShare of searches 31.6%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  2. AppstleShare of searches 15.8%Mentioned in 3 of 5 AI answersPlace in AI recommendations 1st
  3. RechargeShare of searches 15.8%Mentioned in 4 of 5 AI answersPlace in AI recommendations 2nd
  4. Bold SubscriptionsShare of searches 10.5%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  5. Loop SubscriptionsShare of searches 10.5%Mentioned in 0 of 5 AI answersPlace in AI recommendations –

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Top ecommerce subscription apps in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Skio did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Appstle1st
  2. Recharge2nd
  3. Seal Subscriptions3rd
  4. PayWhirl4th
  5. Skio–
  6. Bold Subscriptions–
  7. Loop Subscriptions–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Recharge4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Appstle3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Seal Subscriptions3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • PayWhirl2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Skio0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Bold Subscriptions0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Loop Subscriptions0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about ecommerce subscription apps

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

How often do people search for Skio compared with other New Zealand ecommerce subscription apps?

Skio against ecommerce subscription apps in New Zealand, by month

Share of searches by month for Skio, Appstle, Recharge, Bold Subscriptions, Loop Subscriptions, Seal Subscriptions, PayWhirl. The figures are in the table below the chart.

View monthly share of searches table
MonthSkioAppstleRechargeBold SubscriptionsLoop SubscriptionsSeal SubscriptionsPayWhirl
Nov 202528.6%23.8%19%9.5%9.5%4.8%4.8%
Dec 202533.3%20.8%16.7%8.3%8.3%12.5%0%
Jan 202621.1%31.6%15.8%5.3%10.5%10.5%5.3%
Feb 202627.3%27.3%18.2%4.5%9.1%9.1%4.5%
Mar 202632%24%12%8%8%12%4%
Apr 202640.9%22.7%13.6%4.5%4.5%9.1%4.5%
May 202628%28%12%8%12%8%4%
Jun 202626.1%30.4%13%8.7%8.7%8.7%4.3%
Jul 202635%30%10%5%5%10%5%
Aug 202636.4%27.3%9.1%9.1%4.5%9.1%4.5%
Sep 202645%20%15%5%5%10%0%
Oct 202631.6%15.8%15.8%10.5%10.5%10.5%5.3%

  1. 1.Skio

    31.6%

    Held 1st. 60 estimated branded searches, -33.3% vs prior month. Share -13.4 points.

  2. 2.Appstle

    15.8%

    Held 2nd. 30 estimated branded searches, -25% vs prior month. Share -4.2 points.

  3. 3.Recharge

    15.8%

    Held 3rd. 30 estimated branded searches, 0% vs prior month. Share +0.8 points.

  4. 4.Bold Subscriptions

    10.5%

    Moved from 5th to 4th. 20 estimated branded searches, +100% vs prior month. Share +5.5 points.

  5. 5.Loop Subscriptions

    10.5%

    Moved from 6th to 5th. 20 estimated branded searches, +100% vs prior month. Share +5.5 points.

  6. 6.Seal Subscriptions

    10.5%

    Moved from 4th to 6th. 20 estimated branded searches, 0% vs prior month. Share +0.5 points.

  7. 7.PayWhirl

    5.3%

    Held 7th. 10 estimated branded searches, — vs prior month. Share +5.3 points.

Compare popularity between Skio and its closest rivals

Every comparison with Skio

6 comparisons

How has branded search demand for Skio changed in New Zealand over the last 12 months?

3 findings
  • Across the 12 months ending October 2026, estimated monthly branded searches for Skio in New Zealand held steady at 60.
  • Across the 12 months ending October 2026, Skio’s share of searches among ecommerce subscription apps in New Zealand increased from 28.6% to 31.6%.
  • Across the 12 months ending October 2026, Skio’s share of searches among ecommerce subscription apps in New Zealand peaked at 45% in September 2026 and was lowest at 21.1% in January 2026.

How did search popularity change for New Zealand ecommerce subscription apps in October 2026?

6 changes

  1. In October 2026, Bold Subscriptions overtook Seal Subscriptions to rank 4th among ecommerce subscription apps in New Zealand, with 10.5% of the searches.

  2. In October 2026, Loop Subscriptions overtook Seal Subscriptions to rank 5th among ecommerce subscription apps in New Zealand, with 10.5% of the searches.

  3. In October 2026, PayWhirl gained share of searches among ecommerce subscription apps in New Zealand, from 0% to 5.3%.

  4. In October 2026, Recharge gained share of searches among ecommerce subscription apps in New Zealand, from 15% to 15.8%.

  5. In October 2026, Seal Subscriptions gained share of searches among ecommerce subscription apps in New Zealand, from 10% to 10.5%.

  6. In October 2026, Skio lost share of searches among ecommerce subscription apps in New Zealand, from 45% to 31.6%.

How are Skio’s branded searches counted?

6 search terms

Brandwave collects information about searches that people make online using Skio’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • skio
  • skio app
  • skio shopify
  • skio shopify app
  • skio subscriptions
  • skio subscriptions shopify

How the Brand Demand Index is measured

Who owns Skio?

Skio is owned by Recharge. Brandwave also tracks Recharge, owned by the same company, in New Zealand.

Do you work for Skio? To request corrections or removal please contact us via our support page and we will be happy to assist.

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