How popular isOptoma in search?
In August 2026, there were an estimated 100 branded searches for Optoma in New Zealand which is down 9.1% over the last 11 months. Optoma holds 1.1% estimated Share of Search among New Zealand projector brands and is ranked 5th of 5 competitors for search popularity.
Epson75.3%
- XGIMI13.1%
Nebula by Anker5.7%
BenQ4.8%- Optoma1.1%
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Which projector brands compete with Optoma?
Share of Search by month for Epson, XGIMI, Nebula by Anker, BenQ, Optoma. The figures are in the table below the chart.
View monthly share of search table
| Month | Epson | XGIMI | Nebula by Anker | BenQ | Optoma |
|---|---|---|---|---|---|
| Oct 2025 | 74.2% | 11.7% | 8% | 4.7% | 1.4% |
| Nov 2025 | 69.8% | 16.2% | 8.1% | 4.8% | 1.2% |
| Dec 2025 | 71.6% | 13.3% | 9.6% | 4.2% | 1.4% |
| Jan 2026 | 79% | 9.8% | 6.6% | 3.8% | 0.89% |
| Feb 2026 | 78.6% | 9.5% | 6.1% | 4.9% | 0.93% |
| Mar 2026 | 81.1% | 8.1% | 5.9% | 4% | 0.91% |
| Apr 2026 | 76.3% | 10.3% | 7.6% | 4.6% | 1.2% |
| May 2026 | 74.8% | 13.2% | 6.4% | 4.6% | 0.97% |
| Jun 2026 | 76.2% | 12.3% | 5.2% | 5.3% | 1% |
| Jul 2026 | 69.3% | 17.6% | 6.5% | 6% | 0.74% |
| Aug 2026 | 75.3% | 13.1% | 5.7% | 4.8% | 1.1% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 75.3% | 6.8K | +3.8% | +6 points | |
| 2, held 2nd | 13.1% | 1.2K | -28.5% | -4.4 points | |
| 3, held 3rd | 5.7% | 510 | -16.4% | -0.8 points | |
| 4, held 4th | 4.8% | 430 | -23.2% | -1.2 points | |
| 5, held 5th | 1.1% | 100 | +42.9% | +0.4 points |
1.
75.3%
held 1st · 6.8K estimated branded searches · +3.8% vs prior month · +6 points
2.XGIMI
13.1%
held 2nd · 1.2K estimated branded searches · -28.5% vs prior month · -4.4 points
5.7%
held 3rd · 510 estimated branded searches · -16.4% vs prior month · -0.8 points
4.
BenQ4.8%
held 4th · 430 estimated branded searches · -23.2% vs prior month · -1.2 points
5.Optoma
1.1%
held 5th · 100 estimated branded searches · +42.9% vs prior month · +0.4 points
Compare search popularity between Optoma and its closest rivals
How has branded search demand for Optoma changed in New Zealand over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Optoma in New Zealand fell from 110 to 100.
- Across the 11 months ending August 2026, Optoma’s estimated Share of Search among projector brands in New Zealand held steady, from 1.4% to 1.1%.
How did search popularity change for New Zealand projector brands in August 2026?
4 changes
In August 2026, Epson gained estimated Share of Search among projector brands in New Zealand, from 69.3% to 75.3%.
In August 2026, XGIMI lost estimated Share of Search among projector brands in New Zealand, from 17.6% to 13.1%.
In August 2026, BenQ lost estimated Share of Search among projector brands in New Zealand, from 6% to 4.8%.
In August 2026, Nebula by Anker lost estimated Share of Search among projector brands in New Zealand, from 6.5% to 5.7%.
How is Optoma measured?
Brandwave collects information about searches that people make online using Optoma’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
4 branded search terms
- optoma
- optoma home theatre projector
- optoma nz
- optoma projector
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Is Optoma your brand?
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