Brandwave

Optoma vs ViewSonic:Which is more popular?

In September 2026, ViewSonic had more branded searches than Optoma among projector brands in New Zealand. ViewSonic had about 80 branded searches, while Optoma had 70. ViewSonic made up 1.4% of all projector brand searches we track, and Optoma accounted for 1.2%. When we asked ChatGPT and Google AI Overviews about projector brands, ViewSonic appeared in two of the five answers and Optoma in one. ViewSonic was mentioned before Optoma in every answer that named either.

Among projector brands in New Zealand in September 2026

Who do people search for more?

ViewSonic, about 14% more searches than Optoma

ViewSonic 80 searchesOptoma 70 searches

Who does AI mention more?

ViewSonic, mentioned in 2 of 5 answers, Optoma in 1

ViewSonic in 2 of 5Optoma in 1 of 5

Who does AI recommend more?

ViewSonic, named ahead of Optoma in 2 of 2 answers

ViewSonic first in 2Optoma never first

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Top projector brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, ViewSonic was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Optoma was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. ViewSonic was listed before Optoma in every answer that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Epson1st
  2. BenQ2nd
  3. XGIMI3rd
  4. Anker4th
  5. ViewSonic4th
  6. Nebula by Anker–
  7. Optoma–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • BenQ5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Epson4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • XGIMI4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • ViewSonic2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Anker1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Optoma1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Nebula by Anker0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about projector brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Optoma or ViewSonic more popular in search?

This chart shows how often people search Google for Optoma and ViewSonic by name. Each line represents a brand's share of searches for all seven projector brands we track, month by month, from searches in New Zealand.

Optoma and ViewSonic among projector brands in New Zealand, by month

Share of searches by month for ViewSonic, Optoma. The figures are in the table below the chart.

View monthly share of searches table
MonthEpsonAnkerXGIMINebula by AnkerBenQViewSonicOptoma
Oct 202540.2%22.1%16.5%14.3%3.4%1.6%2%
Nov 202536.4%21.9%22%13.1%3.8%1.1%1.6%
Dec 202538.8%23.4%16.3%15.2%3.3%1.2%1.9%
Jan 202644.5%25.3%13.6%11.5%2.3%1.7%1.3%
Feb 202643.8%24.1%14.6%11.7%3.4%0.97%1.5%
Mar 202644.5%27.1%11.7%11.5%2.5%1.4%1.4%
Apr 202641.4%23.9%14.8%13.4%2.9%1.6%1.9%
May 202639.1%23.7%19.8%11.4%2.9%1.7%1.5%
Jun 202641.7%22.8%18.8%9.6%3.4%2%1.6%
Jul 202637.7%20.3%24.4%11.9%3.5%1.3%0.99%
Aug 202643.4%24.9%17.4%9.5%2.4%1%1.4%
Sep 202636.9%30.1%19%9.6%1.9%1.4%1.2%

How has the Optoma and ViewSonic comparison changed over the last 12 months?

3 findings
  • The lead changed hands 5 times in the 12 months ending September 2026: ViewSonic took it in January 2026, Optoma took it in February 2026, ViewSonic took it in May 2026, Optoma took it in August 2026, ViewSonic took it in September 2026.
  • Across the 12 months ending September 2026, Optoma’s share of searches among projector brands in New Zealand moved from 2% to 1.2%, and its estimated monthly branded searches moved from 100 to 70.
  • Across the 12 months ending September 2026, ViewSonic’s share of searches among projector brands in New Zealand moved from 1.6% to 1.4%, and its estimated monthly branded searches held steady at 80.

How did search popularity change for New Zealand projector brands in September 2026?

2 changes
  1. In September 2026, ViewSonic rose from 7th to 6th among projector brands in New Zealand.

  2. In September 2026, Optoma fell from 6th to 7th among projector brands in New Zealand.

How are branded searches counted?

8 search terms

Brandwave collects information about searches that people make online using Optoma’s and ViewSonic’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Optoma

2 branded search terms

  • optoma
  • optoma projector

ViewSonic

6 branded search terms

  • 4k projector viewsonic
  • 4k viewsonic projector
  • projector 4k viewsonic
  • projector viewsonic 4k
  • viewsonic 4k projector
  • viewsonic projector

How the Brand Demand Index is measured

Other head-to-heads among projector brands

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