Anker vs XGIMI:Which is more popular?
In September 2026, Anker had more branded searches than XGIMI among projector brands in New Zealand. Anker had about 1,760 branded searches, while XGIMI had 1,110. Anker made up 30.1% of all projector brand searches we track, and XGIMI accounted for 19%. When we asked ChatGPT and Google AI Overviews about projector brands, XGIMI appeared in four of the five answers and Anker in one. XGIMI was mentioned before Anker in three out of four answers.
Who do people search for more?
Anker, about 59% more searches than XGIMI
Who does AI mention more?
XGIMI, mentioned in 4 of 5 answers, Anker in 1
Who does AI recommend more?
XGIMI, named ahead of Anker in 3 of 4 answers
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Top projector brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, XGIMI was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Anker was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. XGIMI was listed before Anker in three out of four answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
BenQ5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Epson4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers- XGIMI4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
ViewSonic2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers- Anker1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Optoma1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Nebula by Anker0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about projector brands
5 answers
Asked ChatGPT
“Which projector brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best projector brands in New Zealand?”
Asked ChatGPT
“What's the best projector brand in New Zealand for movie nights?”
Searched Google, AI Overview
“portable projector”
Searched Google, AI Overview
“4k projector nz”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Anker or XGIMI more popular in search?
This chart shows how often people search Google for Anker and XGIMI by name. Each line represents a brand's share of searches for all seven projector brands we track, month by month, from searches in New Zealand.
Share of searches by month for Anker, XGIMI. The figures are in the table below the chart.
View monthly share of searches table
| Month | Epson | Anker | XGIMI | Nebula by Anker | BenQ | ViewSonic | Optoma |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 40.2% | 22.1% | 16.5% | 14.3% | 3.4% | 1.6% | 2% |
| Nov 2025 | 36.4% | 21.9% | 22% | 13.1% | 3.8% | 1.1% | 1.6% |
| Dec 2025 | 38.8% | 23.4% | 16.3% | 15.2% | 3.3% | 1.2% | 1.9% |
| Jan 2026 | 44.5% | 25.3% | 13.6% | 11.5% | 2.3% | 1.7% | 1.3% |
| Feb 2026 | 43.8% | 24.1% | 14.6% | 11.7% | 3.4% | 0.97% | 1.5% |
| Mar 2026 | 44.5% | 27.1% | 11.7% | 11.5% | 2.5% | 1.4% | 1.4% |
| Apr 2026 | 41.4% | 23.9% | 14.8% | 13.4% | 2.9% | 1.6% | 1.9% |
| May 2026 | 39.1% | 23.7% | 19.8% | 11.4% | 2.9% | 1.7% | 1.5% |
| Jun 2026 | 41.7% | 22.8% | 18.8% | 9.6% | 3.4% | 2% | 1.6% |
| Jul 2026 | 37.7% | 20.3% | 24.4% | 11.9% | 3.5% | 1.3% | 0.99% |
| Aug 2026 | 43.4% | 24.9% | 17.4% | 9.5% | 2.4% | 1% | 1.4% |
| Sep 2026 | 36.9% | 30.1% | 19% | 9.6% | 1.9% | 1.4% | 1.2% |
How has the Anker and XGIMI comparison changed over the last 12 months?
3 findings
- The lead changed hands 4 times in the 12 months ending September 2026: XGIMI took it in November 2025, Anker took it in December 2025, XGIMI took it in July 2026, Anker took it in August 2026.
- Across the 12 months ending September 2026, Anker’s share of searches among projector brands in New Zealand moved from 22.1% to 30.1%, and its estimated monthly branded searches moved from 1.1K to 1.8K.
- Across the 12 months ending September 2026, XGIMI’s share of searches among projector brands in New Zealand moved from 16.5% to 19%, and its estimated monthly branded searches moved from 820 to 1.1K.
How did search popularity change for New Zealand projector brands in September 2026?
2 changes
In September 2026, Anker gained share of searches among projector brands in New Zealand, from 24.9% to 30.1%.
In September 2026, XGIMI gained share of searches among projector brands in New Zealand, from 17.4% to 19%.
How are branded searches counted?
7 search terms
Brandwave collects information about searches that people make online using Anker’s and XGIMI’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among projector brands
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