How popular isXGIMI?
In September 2026, people searched for XGIMI by name about 1,110 times in New Zealand, a 35.4% increase from the previous year. These searches made up 19% of all New Zealand projector brand searches, placing XGIMI third out of seven brands. When we asked both ChatGPT and Google AI Overviews about projector brands, XGIMI appeared in four of the five answers and was the third most recommended of the seven.
XGIMI is the third most searched of 7 competitors and the third most recommended in AI answers.
EpsonShare of searches 36.9%Mentioned in 4 of 5 AI answersPlace in AI recommendations 1st
AnkerShare of searches 30.1%Mentioned in 1 of 5 AI answersPlace in AI recommendations 4th
XGIMIShare of searches 19%Mentioned in 4 of 5 AI answersPlace in AI recommendations 3rd
Nebula by AnkerShare of searches 9.6%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
BenQShare of searches 1.9%Mentioned in 5 of 5 AI answersPlace in AI recommendations 2nd
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Top projector brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, XGIMI was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. XGIMI is the third most recommended of the seven.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
BenQ5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Epson4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
XGIMI4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
ViewSonic2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Anker1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Optoma1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Nebula by Anker0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about projector brands
5 answers
Asked ChatGPT
“Which projector brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best projector brands in New Zealand?”
Asked ChatGPT
“What's the best projector brand in New Zealand for movie nights?”
Searched Google, AI Overview
“portable projector”
Searched Google, AI Overview
“4k projector nz”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Which projector brands compete with XGIMI?
Share of searches by month for Epson, Anker, XGIMI, Nebula by Anker. The figures are in the table below the chart.
View monthly share of searches table
| Month | Epson | Anker | XGIMI | Nebula by Anker | BenQ | ViewSonic | Optoma |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 40.2% | 22.1% | 16.5% | 14.3% | 3.4% | 1.6% | 2% |
| Nov 2025 | 36.4% | 21.9% | 22% | 13.1% | 3.8% | 1.1% | 1.6% |
| Dec 2025 | 38.8% | 23.4% | 16.3% | 15.2% | 3.3% | 1.2% | 1.9% |
| Jan 2026 | 44.5% | 25.3% | 13.6% | 11.5% | 2.3% | 1.7% | 1.3% |
| Feb 2026 | 43.8% | 24.1% | 14.6% | 11.7% | 3.4% | 0.97% | 1.5% |
| Mar 2026 | 44.5% | 27.1% | 11.7% | 11.5% | 2.5% | 1.4% | 1.4% |
| Apr 2026 | 41.4% | 23.9% | 14.8% | 13.4% | 2.9% | 1.6% | 1.9% |
| May 2026 | 39.1% | 23.7% | 19.8% | 11.4% | 2.9% | 1.7% | 1.5% |
| Jun 2026 | 41.7% | 22.8% | 18.8% | 9.6% | 3.4% | 2% | 1.6% |
| Jul 2026 | 37.7% | 20.3% | 24.4% | 11.9% | 3.5% | 1.3% | 0.99% |
| Aug 2026 | 43.4% | 24.9% | 17.4% | 9.5% | 2.4% | 1% | 1.4% |
| Sep 2026 | 36.9% | 30.1% | 19% | 9.6% | 1.9% | 1.4% | 1.2% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 36.9% | 2.2K | -15.3% | -6.5 points | |
| 2, held 2nd | 30.1% | 1.8K | +20.5% | +5.2 points | |
| 3, held 3rd | 19% | 1.1K | +8.8% | +1.6 points | |
| 4, held 4th | 9.6% | 560 | 0% | 0 points | |
| 5, held 5th | 1.9% | 110 | -21.4% | -0.5 points | |
| 6, moved from 7th to 6th | 1.4% | 80 | +33.3% | +0.3 pointsmoved from 7th to 6th | |
| 7, moved from 6th to 7th | 1.2% | 70 | -12.5% | -0.2 pointsmoved from 6th to 7th |
1.
Epson36.9%
Held 1st. 2.2K estimated branded searches, -15.3% vs prior month. Share -6.5 points.
2.
Anker30.1%
Held 2nd. 1.8K estimated branded searches, +20.5% vs prior month. Share +5.2 points.
3.
XGIMI19%
Held 3rd. 1.1K estimated branded searches, +8.8% vs prior month. Share +1.6 points.
9.6%
Held 4th. 560 estimated branded searches, 0% vs prior month. Share 0 points.
5.
BenQ1.9%
Held 5th. 110 estimated branded searches, -21.4% vs prior month. Share -0.5 points.
1.4%
Moved from 7th to 6th. 80 estimated branded searches, +33.3% vs prior month. Share +0.3 points.
7.
Optoma1.2%
Moved from 6th to 7th. 70 estimated branded searches, -12.5% vs prior month. Share -0.2 points.
Compare popularity between XGIMI and its closest rivals
Every comparison with XGIMI
7 comparisons
How has branded search demand for XGIMI changed in New Zealand over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for XGIMI in New Zealand rose from 820 to 1.1K.
- Across the 12 months ending September 2026, XGIMI’s share of searches among projector brands in New Zealand increased from 16.5% to 19%.
- Across the 12 months ending September 2026, XGIMI’s share of searches among projector brands in New Zealand peaked at 24.4% in July 2026 and was lowest at 11.7% in March 2026.
How did search popularity change for New Zealand projector brands in September 2026?
6 changes

In September 2026, Anker gained share of searches among projector brands in New Zealand, from 24.9% to 30.1%.

In September 2026, XGIMI gained share of searches among projector brands in New Zealand, from 17.4% to 19%.

In September 2026, Epson lost share of searches among projector brands in New Zealand, from 43.4% to 36.9%.

In September 2026, BenQ lost share of searches among projector brands in New Zealand, from 2.4% to 1.9%.

In September 2026, ViewSonic rose from 7th to 6th among projector brands in New Zealand.

In September 2026, Optoma fell from 6th to 7th among projector brands in New Zealand.
How are XGIMI’s branded searches counted?
4 search terms
Brandwave collects information about searches that people make online using XGIMI’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
- xgimi
- xgimi horizon
- xgimi horizon pro
- xgimi projector
Do you work for XGIMI? To request corrections or removal please contact us via our support page and we will be happy to assist.
Where does XGIMI compete?
| Competitor set | Rank | Share of searches | Ranking |
|---|---|---|---|
| Projector brands | 3rd of 7 | 19% | Shown above |
| Portable projector brands | 3rd of 5 | 11.8% | Show ranking |

Is XGIMI your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.