How popular isAnker in search?
In August 2026, there were an estimated 6.5K branded searches for Anker in New Zealand which is up 97.3% over the last 11 months. Anker holds 34.2% estimated Share of Search among New Zealand phone accessory brands and is ranked 1st of 6 competitors for search popularity.
Follow Anker and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Which phone accessory brands compete with Anker?
Share of Search by month for Anker, Belkin, OtterBox, UGREEN, Cygnett, mophie. The figures are in the table below the chart.
View monthly share of search table
| Month | Anker | Belkin | OtterBox | UGREEN | Cygnett | mophie |
|---|---|---|---|---|---|---|
| Oct 2025 | 22.3% | 26.8% | 30.8% | 9% | 6% | 5.1% |
| Nov 2025 | 22.9% | 28.5% | 28% | 9% | 6.3% | 5.3% |
| Dec 2025 | 20.5% | 33.4% | 24.2% | 8.4% | 8% | 5.5% |
| Jan 2026 | 23.2% | 29% | 25.4% | 9.7% | 7.8% | 5% |
| Feb 2026 | 28.5% | 24% | 28.8% | 8.1% | 6.7% | 3.9% |
| Mar 2026 | 34.3% | 20.4% | 28.2% | 8.5% | 5.2% | 3.5% |
| Apr 2026 | 29.7% | 23.7% | 26.9% | 8.3% | 6.8% | 4.7% |
| May 2026 | 24.6% | 27.4% | 29.4% | 9.3% | 5.3% | 4% |
| Jun 2026 | 25.9% | 27.3% | 30% | 8.3% | 5% | 3.5% |
| Jul 2026 | 31.3% | 24.4% | 27% | 8.6% | 5.1% | 3.6% |
| Aug 2026 | 34.2% | 24.2% | 22.1% | 10.1% | 5.4% | 3.9% |
| Sep 2026 | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 34.2% | 6.5K | +6.7% | +2.9 points | |
| 2, moved from 3rd to 2nd | 24.2% | 4.6K | -2.9% | -0.2 pointsmoved from 3rd to 2nd | |
| 3, moved from 2nd to 3rd | 22.1% | 4.2K | -20% | -4.9 pointsmoved from 2nd to 3rd | |
| 4, held 4th | 10.1% | 1.9K | +15.5% | +1.6 points | |
| 5, held 5th | 5.4% | 1K | +4% | +0.3 points | |
| 6, held 6th | 3.9% | 750 | +5.6% | +0.3 points |
1.
Anker34.2%
held 1st · 6.5K estimated branded searches · +6.7% vs prior month · +2.9 points
2.
Belkin24.2%
moved from 3rd to 2nd · 4.6K estimated branded searches · -2.9% vs prior month · -0.2 points
3.
OtterBox22.1%
moved from 2nd to 3rd · 4.2K estimated branded searches · -20% vs prior month · -4.9 points
4.
UGREEN10.1%
held 4th · 1.9K estimated branded searches · +15.5% vs prior month · +1.6 points
5.
Cygnett5.4%
held 5th · 1K estimated branded searches · +4% vs prior month · +0.3 points
6.
mophie3.9%
held 6th · 750 estimated branded searches · +5.6% vs prior month · +0.3 points
Compare search popularity between Anker and its closest rivals
How has branded search demand for Anker changed in New Zealand over the last 12 months?
4 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Anker in New Zealand rose from 3.3K to 6.5K.
- Across the 11 months ending August 2026, Anker’s estimated Share of Search among phone accessory brands in New Zealand increased from 22.3% to 34.2%.
- Across the 11 months ending August 2026, Anker’s estimated Share of Search among phone accessory brands in New Zealand peaked at 34.3% in March 2026 and was lowest at 20.5% in December 2025.
- Across the 11 months ending August 2026, Anker rose from 3rd to 1st among phone accessory brands in New Zealand.
How did search popularity change for New Zealand phone accessory brands in August 2026?
5 changes
In August 2026, Anker gained estimated Share of Search among phone accessory brands in New Zealand, from 31.3% to 34.2%.
In August 2026, UGREEN gained estimated Share of Search among phone accessory brands in New Zealand, from 8.6% to 10.1%.
In August 2026, OtterBox lost estimated Share of Search among phone accessory brands in New Zealand, from 27% to 22.1%.
Belkin’s estimated Share of Search among phone accessory brands in New Zealand has lost ground for 3 months in a row, from 27.4% to 24.2% in August 2026.
Estimated monthly branded searches for Cygnett in New Zealand rose 14.4% over 11 measured months, from 900 to 1K in August 2026.
How is Anker measured?
Brandwave collects information about searches that people make online using Anker’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
23 branded search terms
- anker
- anker 20000 mah powerbank
- anker 313 powerbank
- anker 737
- anker 737 powerbank
- anker cable
- anker case
- anker charger
- anker com
- anker nano
- anker near me
- anker nebula
- anker nz
- anker online
- anker portable charger
- anker power bank
- anker power station
- anker powerbank
- anker powerbank 20000 mah
- anker usb c cable
- anker usb c charger
- anker usb c to usb c cable
- anker wireless charger
Do you work for Anker? To request corrections or removal please contact us via our support page and we will be happy to assist.
Is Anker your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.