Brandwave

Anker vs Cygnett:Which is more popular by branded search in New Zealand?

In August 2026, Anker had more branded searches than Cygnett among phone accessory brands in New Zealand. Anker was estimated to have 6.5K branded searches compared to Cygnett’s 1K, and held a 34.2% Share of Search versus Cygnett’s 5.4%.

Share of Search among phone accessory brands in New Zealand in August 2026Which is more popular in search, Anker or Cygnett?
Anker34.2%6.5K searches
vs
Cygnett5.4%1K searches

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Which is more popular in search, Anker or Cygnett?

Compare the phone case, charger and power bank brands New Zealanders buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Anker and Cygnett among phone accessory brands in New Zealand, by month

Share of Search by month for Anker, Cygnett. The figures are in the table below the chart.

View monthly share of search table
MonthAnkerBelkinOtterBoxUGREENCygnettmophie
Oct 202522.3%26.8%30.8%9%6%5.1%
Nov 202522.9%28.5%28%9%6.3%5.3%
Dec 202520.5%33.4%24.2%8.4%8%5.5%
Jan 202623.2%29%25.4%9.7%7.8%5%
Feb 202628.5%24%28.8%8.1%6.7%3.9%
Mar 202634.3%20.4%28.2%8.5%5.2%3.5%
Apr 202629.7%23.7%26.9%8.3%6.8%4.7%
May 202624.6%27.4%29.4%9.3%5.3%4%
Jun 202625.9%27.3%30%8.3%5%3.5%
Jul 202631.3%24.4%27%8.6%5.1%3.6%
Aug 202634.2%24.2%22.1%10.1%5.4%3.9%
Sep 2026——————

How has the Anker and Cygnett comparison changed over the last 12 months?

  • Anker was ahead of Cygnett in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Anker’s estimated Share of Search among phone accessory brands in New Zealand moved from 22.3% to 34.2%, and its estimated monthly branded searches moved from 3.3K to 6.5K.
  • Across the 11 months ending August 2026, Cygnett’s estimated Share of Search among phone accessory brands in New Zealand moved from 6% to 5.4%, and its estimated monthly branded searches moved from 900 to 1K.

How did search popularity change for New Zealand phone accessory brands in August 2026?

  1. In August 2026, Anker gained estimated Share of Search among phone accessory brands in New Zealand, from 31.3% to 34.2%.

  2. Estimated monthly branded searches for Cygnett in New Zealand rose 14.4% over 11 measured months, from 900 to 1K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Anker’s and Cygnett’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Anker

23 branded search terms

  • anker
  • anker 20000 mah powerbank
  • anker 313 powerbank
  • anker 737
  • anker 737 powerbank
  • anker cable
  • anker case
  • anker charger
  • anker com
  • anker nano
  • anker near me
  • anker nebula
  • anker nz
  • anker online
  • anker portable charger
  • anker power bank
  • anker power station
  • anker powerbank
  • anker powerbank 20000 mah
  • anker usb c cable
  • anker usb c charger
  • anker usb c to usb c cable
  • anker wireless charger

Cygnett

10 branded search terms

  • cygnett
  • cygnett 20000 power bank
  • cygnett 20k power bank
  • cygnett cable
  • cygnett case
  • cygnett charger
  • cygnett com
  • cygnett near me
  • cygnett nz
  • cygnett power bank

How the Brand Demand Index is measured

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Put your own brand in this comparison

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