Belkin vs Cygnett:Which is more popular by branded search in New Zealand?
In August 2026, Belkin had more branded searches than Cygnett among phone accessory brands in New Zealand. Belkin was estimated to have 4.6K branded searches compared to Cygnett’s 1K, and held a 24.2% Share of Search versus Cygnett’s 5.4%.
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Which is more popular in search, Belkin or Cygnett?
Compare the phone case, charger and power bank brands New Zealanders buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Belkin, Cygnett. The figures are in the table below the chart.
View monthly share of search table
| Month | Anker | Belkin | OtterBox | UGREEN | Cygnett | mophie |
|---|---|---|---|---|---|---|
| Oct 2025 | 22.3% | 26.8% | 30.8% | 9% | 6% | 5.1% |
| Nov 2025 | 22.9% | 28.5% | 28% | 9% | 6.3% | 5.3% |
| Dec 2025 | 20.5% | 33.4% | 24.2% | 8.4% | 8% | 5.5% |
| Jan 2026 | 23.2% | 29% | 25.4% | 9.7% | 7.8% | 5% |
| Feb 2026 | 28.5% | 24% | 28.8% | 8.1% | 6.7% | 3.9% |
| Mar 2026 | 34.3% | 20.4% | 28.2% | 8.5% | 5.2% | 3.5% |
| Apr 2026 | 29.7% | 23.7% | 26.9% | 8.3% | 6.8% | 4.7% |
| May 2026 | 24.6% | 27.4% | 29.4% | 9.3% | 5.3% | 4% |
| Jun 2026 | 25.9% | 27.3% | 30% | 8.3% | 5% | 3.5% |
| Jul 2026 | 31.3% | 24.4% | 27% | 8.6% | 5.1% | 3.6% |
| Aug 2026 | 34.2% | 24.2% | 22.1% | 10.1% | 5.4% | 3.9% |
| Sep 2026 | — | — | — | — | — | — |
How has the Belkin and Cygnett comparison changed over the last 12 months?
3 findings
- Belkin was ahead of Cygnett in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Belkin’s estimated Share of Search among phone accessory brands in New Zealand moved from 26.8% to 24.2%, and its estimated monthly branded searches moved from 4K to 4.6K.
- Across the 11 months ending August 2026, Cygnett’s estimated Share of Search among phone accessory brands in New Zealand moved from 6% to 5.4%, and its estimated monthly branded searches moved from 900 to 1K.
How did search popularity change for New Zealand phone accessory brands in August 2026?
2 changes

Belkin’s estimated Share of Search among phone accessory brands in New Zealand has lost ground for 3 months in a row, from 27.4% to 24.2% in August 2026.

Estimated monthly branded searches for Cygnett in New Zealand rose 14.4% over 11 measured months, from 900 to 1K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Belkin’s and Cygnett’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Belkin
25 branded search terms
- belkin
- belkin 12 outlet surge protector
- belkin boostcharge
- belkin boostcharge pro
- belkin cable
- belkin car chargers
- belkin case
- belkin charger
- belkin com
- belkin earbuds
- belkin headphones
- belkin magsafe chargers
- belkin new zealand
- belkin nz
- belkin online
- belkin phone holder
- belkin power bank
- belkin powerbank
- belkin powerbank 20k
- belkin powerboard
- belkin qi
- belkin soundform
- belkin surge protector
- belkin usb a usb c
- belkin usb c to usb a
Cygnett
10 branded search terms
- cygnett
- cygnett 20000 power bank
- cygnett 20k power bank
- cygnett cable
- cygnett case
- cygnett charger
- cygnett com
- cygnett near me
- cygnett nz
- cygnett power bank

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.