Anker vs Belkin:Which is more popular by branded search in New Zealand?
In August 2026, Anker had more branded searches than Belkin among phone accessory brands in New Zealand. Anker was estimated to have 6.5K branded searches compared to Belkin’s 4.6K, and held a 34.2% Share of Search versus Belkin’s 24.2%.
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Which is more popular in search, Anker or Belkin?
Compare the phone case, charger and power bank brands New Zealanders buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Anker, Belkin. The figures are in the table below the chart.
View monthly share of search table
| Month | Anker | Belkin | OtterBox | UGREEN | Cygnett | mophie |
|---|---|---|---|---|---|---|
| Oct 2025 | 22.3% | 26.8% | 30.8% | 9% | 6% | 5.1% |
| Nov 2025 | 22.9% | 28.5% | 28% | 9% | 6.3% | 5.3% |
| Dec 2025 | 20.5% | 33.4% | 24.2% | 8.4% | 8% | 5.5% |
| Jan 2026 | 23.2% | 29% | 25.4% | 9.7% | 7.8% | 5% |
| Feb 2026 | 28.5% | 24% | 28.8% | 8.1% | 6.7% | 3.9% |
| Mar 2026 | 34.3% | 20.4% | 28.2% | 8.5% | 5.2% | 3.5% |
| Apr 2026 | 29.7% | 23.7% | 26.9% | 8.3% | 6.8% | 4.7% |
| May 2026 | 24.6% | 27.4% | 29.4% | 9.3% | 5.3% | 4% |
| Jun 2026 | 25.9% | 27.3% | 30% | 8.3% | 5% | 3.5% |
| Jul 2026 | 31.3% | 24.4% | 27% | 8.6% | 5.1% | 3.6% |
| Aug 2026 | 34.2% | 24.2% | 22.1% | 10.1% | 5.4% | 3.9% |
| Sep 2026 | — | — | — | — | — | — |
How has the Anker and Belkin comparison changed over the last 12 months?
3 findings
- The lead changed hands 3 times in the 11 months ending August 2026: Anker took it in February 2026, Belkin took it in May 2026, Anker took it in July 2026.
- Across the 11 months ending August 2026, Anker’s estimated Share of Search among phone accessory brands in New Zealand moved from 22.3% to 34.2%, and its estimated monthly branded searches moved from 3.3K to 6.5K.
- Across the 11 months ending August 2026, Belkin’s estimated Share of Search among phone accessory brands in New Zealand moved from 26.8% to 24.2%, and its estimated monthly branded searches moved from 4K to 4.6K.
How did search popularity change for New Zealand phone accessory brands in August 2026?
2 changes
In August 2026, Anker gained estimated Share of Search among phone accessory brands in New Zealand, from 31.3% to 34.2%.
Belkin’s estimated Share of Search among phone accessory brands in New Zealand has lost ground for 3 months in a row, from 27.4% to 24.2% in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Anker’s and Belkin’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Anker
23 branded search terms
- anker
- anker 20000 mah powerbank
- anker 313 powerbank
- anker 737
- anker 737 powerbank
- anker cable
- anker case
- anker charger
- anker com
- anker nano
- anker near me
- anker nebula
- anker nz
- anker online
- anker portable charger
- anker power bank
- anker power station
- anker powerbank
- anker powerbank 20000 mah
- anker usb c cable
- anker usb c charger
- anker usb c to usb c cable
- anker wireless charger
Belkin
25 branded search terms
- belkin
- belkin 12 outlet surge protector
- belkin boostcharge
- belkin boostcharge pro
- belkin cable
- belkin car chargers
- belkin case
- belkin charger
- belkin com
- belkin earbuds
- belkin headphones
- belkin magsafe chargers
- belkin new zealand
- belkin nz
- belkin online
- belkin phone holder
- belkin power bank
- belkin powerbank
- belkin powerbank 20k
- belkin powerboard
- belkin qi
- belkin soundform
- belkin surge protector
- belkin usb a usb c
- belkin usb c to usb a
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.