Epson vs XGIMI:Which is more popular?
In September 2026, Epson had more branded searches than XGIMI among projector brands in New Zealand. Epson had about 2,160 branded searches, while XGIMI had 1,110. Epson made up 36.9% of all projector brand searches we track, and XGIMI accounted for 19%. When we asked ChatGPT and Google AI Overviews about projector brands, Epson and XGIMI each appeared in four of the five answers. Epson was mentioned before XGIMI in every answer.
Who do people search for more?
Epson, about 95% more searches than XGIMI
Who does AI mention more?
Both were mentioned in 4 of 5 answers.
Who does AI recommend more?
Epson, named ahead of XGIMI in every answer
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Top projector brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Epson and XGIMI were each mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Epson was listed before XGIMI in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
BenQ5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers- Epson4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
XGIMI4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
ViewSonic2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Anker1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Optoma1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Nebula by Anker0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about projector brands
5 answers
Asked ChatGPT
“Which projector brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best projector brands in New Zealand?”
Asked ChatGPT
“What's the best projector brand in New Zealand for movie nights?”
Searched Google, AI Overview
“portable projector”
Searched Google, AI Overview
“4k projector nz”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Epson or XGIMI more popular in search?
This chart shows how often people search Google for Epson and XGIMI by name. Each line represents a brand's share of searches for all seven projector brands we track, month by month, from searches in New Zealand.
Share of searches by month for Epson, XGIMI. The figures are in the table below the chart.
View monthly share of searches table
| Month | Epson | Anker | XGIMI | Nebula by Anker | BenQ | ViewSonic | Optoma |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 40.2% | 22.1% | 16.5% | 14.3% | 3.4% | 1.6% | 2% |
| Nov 2025 | 36.4% | 21.9% | 22% | 13.1% | 3.8% | 1.1% | 1.6% |
| Dec 2025 | 38.8% | 23.4% | 16.3% | 15.2% | 3.3% | 1.2% | 1.9% |
| Jan 2026 | 44.5% | 25.3% | 13.6% | 11.5% | 2.3% | 1.7% | 1.3% |
| Feb 2026 | 43.8% | 24.1% | 14.6% | 11.7% | 3.4% | 0.97% | 1.5% |
| Mar 2026 | 44.5% | 27.1% | 11.7% | 11.5% | 2.5% | 1.4% | 1.4% |
| Apr 2026 | 41.4% | 23.9% | 14.8% | 13.4% | 2.9% | 1.6% | 1.9% |
| May 2026 | 39.1% | 23.7% | 19.8% | 11.4% | 2.9% | 1.7% | 1.5% |
| Jun 2026 | 41.7% | 22.8% | 18.8% | 9.6% | 3.4% | 2% | 1.6% |
| Jul 2026 | 37.7% | 20.3% | 24.4% | 11.9% | 3.5% | 1.3% | 0.99% |
| Aug 2026 | 43.4% | 24.9% | 17.4% | 9.5% | 2.4% | 1% | 1.4% |
| Sep 2026 | 36.9% | 30.1% | 19% | 9.6% | 1.9% | 1.4% | 1.2% |
How has the Epson and XGIMI comparison changed over the last 12 months?
3 findings
- Epson was ahead of XGIMI in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Epson’s share of searches among projector brands in New Zealand moved from 40.2% to 36.9%, and its estimated monthly branded searches moved from 2K to 2.2K.
- Across the 12 months ending September 2026, XGIMI’s share of searches among projector brands in New Zealand moved from 16.5% to 19%, and its estimated monthly branded searches moved from 820 to 1.1K.
How did search popularity change for New Zealand projector brands in September 2026?
2 changes
In September 2026, XGIMI gained share of searches among projector brands in New Zealand, from 17.4% to 19%.
In September 2026, Epson lost share of searches among projector brands in New Zealand, from 43.4% to 36.9%.
How are branded searches counted?
8 search terms
Brandwave collects information about searches that people make online using Epson’s and XGIMI’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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