How popular isNick Von K in search?
In August 2026, there were an estimated 2.9K branded searches for Nick Von K in New Zealand which held steady over the last 11 months. Nick Von K holds 12.9% estimated Share of Search among New Zealand designer jewellery brands and is ranked 5th of 7 competitors for search popularity.
Stolen Girlfriends Club26.6%
Zoe & Morgan20.6%
Bare Jewellery16%
Morris & Watson13%
Nick Von K12.9%
Meadowlark6%
Silk & Steel4.9%
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Which designer jewellery brands compete with Nick Von K?
Share of Search by month for Stolen Girlfriends Club, Zoe & Morgan, Bare Jewellery, Morris & Watson, Nick Von K, Meadowlark, Silk & Steel. The figures are in the table below the chart.
View monthly share of search table
| Month | Stolen Girlfriends Club | Zoe & Morgan | Bare Jewellery | Morris & Watson | Nick Von K | Meadowlark | Silk & Steel |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 18.5% | 21.3% | 14.5% | 26.2% | 11.1% | 3.4% | 5.1% |
| Nov 2025 | 21.8% | 29.4% | 21.2% | 9.6% | 10.7% | 3.1% | 4.1% |
| Dec 2025 | 22% | 24.9% | 15.7% | 16.1% | 12% | 4.2% | 5% |
| Jan 2026 | 17% | 20.7% | 12.5% | 33.7% | 8.9% | 3.7% | 3.5% |
| Feb 2026 | 14.9% | 17.5% | 11.6% | 38.1% | 9.8% | 4.2% | 4% |
| Mar 2026 | 19.1% | 24.3% | 18.6% | 21.2% | 8.9% | 3.9% | 4.1% |
| Apr 2026 | 20.6% | 22.5% | 13.4% | 17.8% | 13.9% | 5% | 6.9% |
| May 2026 | 22.3% | 20.9% | 15.4% | 16.3% | 13.3% | 5.5% | 6.2% |
| Jun 2026 | 26.5% | 16.1% | 20.9% | 15.7% | 11.3% | 5.2% | 4.3% |
| Jul 2026 | 22.1% | 28.7% | 12.9% | 13% | 13.8% | 5.5% | 4.1% |
| Aug 2026 | 26.6% | 20.6% | 16% | 13% | 12.9% | 6% | 4.9% |
| Sep 2026 | — | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, moved from 2nd to 1st | 26.6% | 6K | +20.9% | +4.5 pointsmoved from 2nd to 1st | |
| 2, moved from 1st to 2nd | 20.6% | 4.6K | -28% | -8.1 pointsmoved from 1st to 2nd | |
| 3, moved from 5th to 3rd | 16% | 3.6K | +24.7% | +3.1 pointsmoved from 5th to 3rd | |
| 4, held 4th | 13% | 2.9K | 0% | 0 points | |
| 5, moved from 3rd to 5th | 12.9% | 2.9K | -6.2% | -0.9 pointsmoved from 3rd to 5th | |
| 6, held 6th | 6% | 1.3K | +8.1% | +0.4 points | |
| 7, held 7th | 4.9% | 1.1K | +22% | +0.9 points |
26.6%
moved from 2nd to 1st · 6K estimated branded searches · +20.9% vs prior month · +4.5 points
20.6%
moved from 1st to 2nd · 4.6K estimated branded searches · -28% vs prior month · -8.1 points
16%
moved from 5th to 3rd · 3.6K estimated branded searches · +24.7% vs prior month · +3.1 points
13%
held 4th · 2.9K estimated branded searches · 0% vs prior month · 0 points
12.9%
moved from 3rd to 5th · 2.9K estimated branded searches · -6.2% vs prior month · -0.9 points
6%
held 6th · 1.3K estimated branded searches · +8.1% vs prior month · +0.4 points
4.9%
held 7th · 1.1K estimated branded searches · +22% vs prior month · +0.9 points
Compare search popularity between Nick Von K and its closest rivals
- Nick Von K vs Zoe & Morgan: compare search popularity
- Nick Von K vs Bare Jewellery: compare search popularity
- Nick Von K vs Morris & Watson: compare search popularity
- Nick Von K vs Meadowlark: compare search popularity
- Nick Von K vs Silk & Steel: compare search popularity
- Compare Nick Von K with any brand
How has branded search demand for Nick Von K changed in New Zealand over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Nick Von K in New Zealand held steady at 2.9K.
- Across the 11 months ending August 2026, Nick Von K’s estimated Share of Search among designer jewellery brands in New Zealand increased from 11.1% to 12.9%.
- Across the 11 months ending August 2026, Nick Von K’s estimated Share of Search among designer jewellery brands in New Zealand peaked at 13.9% in April 2026 and was lowest at 8.9% in January 2026.
How did search popularity change for New Zealand designer jewellery brands in August 2026?
6 changes
In August 2026, Stolen Girlfriends Club overtook Zoe & Morgan to take the highest estimated Share of Search among designer jewellery brands in New Zealand, at 26.6%.
In August 2026, Bare Jewellery overtook Nick Von K to rank 3rd among designer jewellery brands in New Zealand, at 16%.
In August 2026, Silk & Steel gained estimated Share of Search among designer jewellery brands in New Zealand, from 4.1% to 4.9%.
In August 2026, Zoe & Morgan lost estimated Share of Search among designer jewellery brands in New Zealand, from 28.7% to 20.6%.
In August 2026, Nick Von K lost estimated Share of Search among designer jewellery brands in New Zealand, from 13.8% to 12.9%.
Morris & Watson’s estimated Share of Search among designer jewellery brands in New Zealand has lost ground for 3 months in a row, from 16.3% to 13% in August 2026.
How is Nick Von K measured?
Brandwave collects information about searches that people make online using Nick Von K’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
6 branded search terms
- nick von k
- nick von k earrings
- nick von k jewellery
- nick von k necklace
- nick von k rings
- nickvonk
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Is Nick Von K your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.