How popular isMortgage Sure in search?
In August 2026, there were an estimated 80 branded searches for Mortgage Sure in New Zealand which is down 33.3% over the last 11 months. Mortgage Sure holds 1.2% estimated Share of Search among New Zealand gisborne mortgage advisers and is ranked 2nd of 4 competitors for search popularity.
NZHL97.7%
Mortgage Sure1.2%
Gisborne Financial Services0.77%
Mortgage Pundit0.31%
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Which gisborne mortgage advisers compete with Mortgage Sure?
Share of Search by month for NZHL, Mortgage Sure. The figures are in the table below the chart.
View monthly share of search table
| Month | NZHL | Mortgage Sure | Gisborne Financial Services | Mortgage Pundit |
|---|---|---|---|---|
| Oct 2025 | 97.8% | 1.6% | 0.27% | 0.27% |
| Nov 2025 | 97% | 1.6% | 1.2% | 0.13% |
| Dec 2025 | 97.4% | 1.9% | 0.56% | 0.19% |
| Jan 2026 | 97.9% | 1.5% | 0.45% | 0.15% |
| Feb 2026 | 98.2% | 1.1% | 0.55% | 0.14% |
| Mar 2026 | 97.9% | 1.1% | 0.55% | 0.42% |
| Apr 2026 | 97.3% | 2% | 0.34% | 0.34% |
| May 2026 | 98.3% | 1.2% | 0.3% | 0.15% |
| Jun 2026 | 97.4% | 1% | 0.7% | 0.87% |
| Jul 2026 | 98% | 1.2% | 0.46% | 0.31% |
| Aug 2026 | 97.7% | 1.2% | 0.77% | 0.31% |
| Sep 2026 | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 97.7% | 6.4K | -0.47% | -0.3 points | |
| 2, held 2nd | 1.2% | 80 | 0% | 0 points | |
| 3, held 3rd | 0.77% | 50 | +66.7% | +0.3 points | |
| 4, held 4th | 0.31% | 20 | 0% | 0 points |
1.
NZHL97.7%
held 1st · 6.4K estimated branded searches · -0.47% vs prior month · -0.3 points
1.2%
held 2nd · 80 estimated branded searches · 0% vs prior month · 0 points
0.77%
held 3rd · 50 estimated branded searches · +66.7% vs prior month · +0.3 points
0.31%
held 4th · 20 estimated branded searches · 0% vs prior month · 0 points
Compare search popularity between Mortgage Sure and its closest rivals
How has branded search demand for Mortgage Sure changed in New Zealand over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Mortgage Sure in New Zealand fell from 120 to 80.
- Across the 11 months ending August 2026, Mortgage Sure’s estimated Share of Search among gisborne mortgage advisers in New Zealand held steady, from 1.6% to 1.2%.
How did search popularity change for New Zealand gisborne mortgage advisers in August 2026?
3 changes
Estimated monthly branded searches for Gisborne Financial Services in New Zealand rose 150% over 11 measured months, from 20 to 50 in August 2026.
Estimated monthly branded searches for Mortgage Sure in New Zealand fell 33.3% over 11 measured months, from 120 to 80 in August 2026.
Estimated monthly branded searches for NZHL in New Zealand fell 10.5% over 11 measured months, from 7.1K to 6.4K in August 2026.
Which hastings mortgage advisers compete with Mortgage Sure?
Share of Search by month for Finsol, Mortgage Sure, Vesta Finance & Advisory. The figures are in the table below the chart.
View monthly share of search table
| Month | Finsol | Mortgage Sure | Vesta Finance & Advisory |
|---|---|---|---|
| Oct 2025 | 68.8% | 25% | 6.3% |
| Nov 2025 | 64.3% | 28.6% | 7.1% |
| Dec 2025 | 64.5% | 32.3% | 3.2% |
| Jan 2026 | 70.7% | 24.4% | 4.9% |
| Feb 2026 | 70.3% | 21.6% | 8.1% |
| Mar 2026 | 72.2% | 22.2% | 5.6% |
| Apr 2026 | 64.1% | 30.8% | 5.1% |
| May 2026 | 75.6% | 19.5% | 4.9% |
| Jun 2026 | 65.9% | 14.6% | 19.5% |
| Jul 2026 | 66.7% | 24.2% | 9.1% |
| Aug 2026 | 68.2% | 18.2% | 13.6% |
| Sep 2026 | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 68.2% | 300 | +36.4% | +1.5 points | |
| 2, held 2nd | 18.2% | 80 | 0% | -6.1 points | |
| 3, held 3rd | 13.6% | 60 | +100% | +4.5 points |
1.
Finsol68.2%
held 1st · 300 estimated branded searches · +36.4% vs prior month · +1.5 points
18.2%
held 2nd · 80 estimated branded searches · 0% vs prior month · -6.1 points
13.6%
held 3rd · 60 estimated branded searches · +100% vs prior month · +4.5 points
Compare search popularity between Mortgage Sure and its closest rivals
How has branded search demand for Mortgage Sure changed in New Zealand over the last 12 months?
2 findings
- Across the 11 months ending August 2026, Mortgage Sure’s estimated Share of Search among hastings mortgage advisers in New Zealand decreased from 25% to 18.2%.
- Across the 11 months ending August 2026, Mortgage Sure’s estimated Share of Search among hastings mortgage advisers in New Zealand peaked at 32.3% in December 2025 and was lowest at 14.6% in June 2026.
How did search popularity change for New Zealand hastings mortgage advisers in August 2026?
3 changes
In August 2026, Vesta Finance & Advisory gained estimated Share of Search among hastings mortgage advisers in New Zealand, from 9.1% to 13.6%.
In August 2026, Finsol gained estimated Share of Search among hastings mortgage advisers in New Zealand, from 66.7% to 68.2%.
In August 2026, Mortgage Sure lost estimated Share of Search among hastings mortgage advisers in New Zealand, from 24.2% to 18.2%.
How is Mortgage Sure measured?
Brandwave collects information about searches that people make online using Mortgage Sure’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
3 branded search terms
- mortgage sure
- mortgage sure hastings
- mortgagesure
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