Brandwave

Gisborne mortgage advisers in New Zealand:Which brands are most popular in search?

In August 2026, NZHL was the most searched among gisborne mortgage advisers in New Zealand, with an estimated 6.4K branded searches and 97.7% estimated Share of Search within this set.

Share of Search, August 2026
  1. NZHL97.7%
  2. Mortgage Sure1.2%
  3. Gisborne Financial Services0.77%
  4. Mortgage Pundit0.31%

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Share of SearchLeaderboard

Compare Gisborne mortgage advisers using branded search demand from across New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among gisborne mortgage advisers in New Zealand, by month

Share of Search by month for NZHL. The figures are in the table below the chart.

View monthly share of search table
MonthNZHLMortgage SureGisborne Financial ServicesMortgage Pundit
Oct 202597.8%1.6%0.27%0.27%
Nov 202597%1.6%1.2%0.13%
Dec 202597.4%1.9%0.56%0.19%
Jan 202697.9%1.5%0.45%0.15%
Feb 202698.2%1.1%0.55%0.14%
Mar 202697.9%1.1%0.55%0.42%
Apr 202697.3%2%0.34%0.34%
May 202698.3%1.2%0.3%0.15%
Jun 202697.4%1%0.7%0.87%
Jul 202698%1.2%0.46%0.31%
Aug 202697.7%1.2%0.77%0.31%
Sep 2026————

This month’s ranking, August 2026

  1. 1.NZHL

    97.7%

    held 1st · 6.4K estimated branded searches · -0.47% vs prior month · -0.3 points

  2. 2.Mortgage Sure

    1.2%

    held 2nd · 80 estimated branded searches · 0% vs prior month · 0 points

  3. 3.Gisborne Financial Services

    0.77%

    held 3rd · 50 estimated branded searches · +66.7% vs prior month · +0.3 points

  4. 4.Mortgage Pundit

    0.31%

    held 4th · 20 estimated branded searches · 0% vs prior month · 0 points

Compare search popularity between leading brands

Which brand is most popular in search among gisborne mortgage advisers in New Zealand?

In August 2026, NZHL was the most searched among gisborne mortgage advisers in New Zealand, with an estimated 6.4K branded searches and 97.7% estimated Share of Search within this set. Mortgage Sure is in 2nd place, 96.5 percentage points behind at 1.2% Share of Search.

New Zealand gisborne mortgage advisers, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
NZHL97.8% → 97.7%98.3%May 202697%Nov 20251st
Mortgage Sure1.6% → 1.2%2%Apr 20261%Jun 20262nd
Gisborne Financial Services0.27% → 0.77%1.2%Nov 20250.27%Oct 20253rd
Mortgage Pundit0.27% → 0.31%0.87%Jun 20260.13%Nov 20254th

Each finding as a sentence

  • Across the 11 months ending August 2026, NZHL’s estimated Share of Search among gisborne mortgage advisers in New Zealand peaked at 98.3% in May 2026 and was lowest at 97% in November 2025.
  • Across the 11 months ending August 2026, NZHL, Mortgage Sure, Gisborne Financial Services and Mortgage Pundit held steady: their estimated Share of Search among gisborne mortgage advisers in New Zealand each moved less than 0.5 percentage points.

How did search popularity change for New Zealand gisborne mortgage advisers in August 2026?

  1. Estimated monthly branded searches for Gisborne Financial Services in New Zealand rose 150% over 11 measured months, from 20 to 50 in August 2026.

  2. Estimated monthly branded searches for Mortgage Sure in New Zealand fell 33.3% over 11 measured months, from 120 to 80 in August 2026.

  3. Estimated monthly branded searches for NZHL in New Zealand fell 10.5% over 11 measured months, from 7.1K to 6.4K in August 2026.

How the Brand Demand Index is measured

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