Brandwave

Mortgage Sure vs NZHL:Which is more popular by branded search in New Zealand?

In August 2026, NZHL had more branded searches than Mortgage Sure among gisborne mortgage advisers in New Zealand. NZHL was estimated to have 6.4K branded searches compared to Mortgage Sure’s 80, and held a 97.7% Share of Search versus Mortgage Sure’s 1.2%.

Share of Search among gisborne mortgage advisers in New Zealand in August 2026Which is more popular in search, Mortgage Sure or NZHL?
Mortgage Sure1.2%80 searches
vs
NZHL97.7%6.4K searches
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Which is more popular in search, Mortgage Sure or NZHL?

Compare Gisborne mortgage advisers using branded search demand from across New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Mortgage Sure and NZHL among gisborne mortgage advisers in New Zealand, by month

Share of Search by month for NZHL, Mortgage Sure. The figures are in the table below the chart.

View monthly share of search table
MonthNZHLMortgage SureGisborne Financial ServicesMortgage Pundit
Oct 202597.8%1.6%0.27%0.27%
Nov 202597%1.6%1.2%0.13%
Dec 202597.4%1.9%0.56%0.19%
Jan 202697.9%1.5%0.45%0.15%
Feb 202698.2%1.1%0.55%0.14%
Mar 202697.9%1.1%0.55%0.42%
Apr 202697.3%2%0.34%0.34%
May 202698.3%1.2%0.3%0.15%
Jun 202697.4%1%0.7%0.87%
Jul 202698%1.2%0.46%0.31%
Aug 202697.7%1.2%0.77%0.31%
Sep 2026————

How has the Mortgage Sure and NZHL comparison changed over the last 12 months?

How did search popularity change for New Zealand gisborne mortgage advisers in August 2026?

  1. Estimated monthly branded searches for Mortgage Sure in New Zealand fell 33.3% over 11 measured months, from 120 to 80 in August 2026.

  2. Estimated monthly branded searches for NZHL in New Zealand fell 10.5% over 11 measured months, from 7.1K to 6.4K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Mortgage Sure’s and NZHL’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Mortgage Sure

3 branded search terms

  • mortgage sure
  • mortgage sure hastings
  • mortgagesure

NZHL

47 branded search terms

  • new zealand home loans
  • new zealand home loans blenheim
  • new zealand home loans near me
  • new zealand home loans whakatane
  • nz home loans
  • nz home loans blenheim
  • nz home loans christchurch
  • nz home loans gisborne
  • nz home loans hamilton
  • nz home loans hawkes bay
  • nz home loans nelson
  • nz home loans papamoa
  • nz home loans pukekohe
  • nz home loans rotorua
  • nz home loans takapuna
  • nz home loans tauranga
  • nz home loans wellington
  • nz home loans whakatane
  • nz home loans whangarei
  • nzhl
  • nzhl blenheim
  • nzhl cambridge
  • nzhl canterbury metro
  • nzhl christchurch
  • nzhl co nz
  • nzhl gisborne
  • nzhl hamilton
  • nzhl hawkes bay
  • nzhl home loans
  • nzhl karaka
  • nzhl kiwibank
  • nzhl mortgage
  • nzhl nelson
  • nzhl nz
  • nzhl ormiston
  • nzhl papamoa
  • nzhl papanui
  • nzhl pukekohe
  • nzhl rotorua
  • nzhl takapuna
  • nzhl tauranga
  • nzhl te awamutu
  • nzhl wellington
  • nzhl whakatane
  • nzhl whangarei
  • nzhl whitmore
  • nzhl.co.nz

How the Brand Demand Index is measured

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