Brandwave

How popular isMilk Orthodontics?

In September 2026, people searched for Milk Orthodontics by name about 1,000 times in New Zealand, a 69.5% increase from the previous year. These searches made up 19.2% of all New Zealand Auckland orthodontist searches, placing Milk Orthodontics fourth out of five orthodontists. When we asked both ChatGPT and Google AI Overviews about Auckland orthodontists, Milk Orthodontics appeared in three of the four answers and was the fourth most recommended of the five.

Search and AI answers in September 2026

Milk Orthodontics is the fourth most searched of 5 competitors and the fourth most recommended in AI answers.

  1. Shakespeare OrthodonticsShare of searches 39.7%Mentioned in 0 of 4 AI answersPlace in AI recommendations –
  2. Eden OrthodonticsShare of searches 21.8%Mentioned in 4 of 4 AI answersPlace in AI recommendations 1st
  3. Donna Lim OrthodonticsShare of searches 19.2%Mentioned in 3 of 4 AI answersPlace in AI recommendations 2nd
  4. Milk OrthodonticsShare of searches 19.2%Mentioned in 3 of 4 AI answersPlace in AI recommendations 4th
  5. Auckland City OrthodonticsShare of searches –Mentioned in 3 of 4 AI answersPlace in AI recommendations 3rd
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Top Auckland orthodontists in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Milk Orthodontics was mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. Milk Orthodontics is the fourth most recommended of the five.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Eden Orthodontics1st
  2. Donna Lim Orthodontics2nd
  3. Auckland City Orthodontics3rd
  4. Milk Orthodontics4th
  5. Shakespeare Orthodontics–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

See every answer about Auckland orthodontists

4 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.

Which Auckland orthodontists compete with Milk Orthodontics?

Milk Orthodontics against Auckland orthodontists in New Zealand, by month

Share of searches by month for Shakespeare Orthodontics, Eden Orthodontics, Donna Lim Orthodontics, Milk Orthodontics. The figures are in the table below the chart.

View monthly share of searches table
MonthShakespeare OrthodonticsEden OrthodonticsDonna Lim OrthodonticsMilk OrthodonticsAuckland City Orthodontics
Oct 202538.5%26%22.9%12.5%—
Nov 202532.8%32.8%22.2%12.1%—
Dec 202534.5%26.8%26.8%11.9%—
Jan 202643.1%22.9%18.7%15.3%—
Feb 202645.2%22.2%19.5%13.1%—
Mar 202642.9%25.7%19.8%11.7%—
Apr 202642%23.5%20.7%13.8%—
May 202643.8%22.7%22.7%10.9%—
Jun 202640.4%25.6%19.7%14.2%—
Jul 202642.6%19.4%22.1%15.9%—
Aug 202638.9%21.2%21.2%18.7%—
Sep 202639.7%21.8%19.2%19.2%—
  1. Held 1st. 1.8K estimated branded searches, -0.55% vs prior month. Share +0.9 points.

  2. Moved from 3rd to 2nd. 1K estimated branded searches, 0% vs prior month. Share +0.6 points.

  3. Moved from 2nd to 3rd. 880 estimated branded searches, -12% vs prior month. Share -2 points.

  4. Held 4th. 880 estimated branded searches, 0% vs prior month. Share +0.5 points.

  5. Not measured this month. — estimated branded searches, — vs prior month. Share —.

Compare popularity between Milk Orthodontics and its closest rivals

Every comparison with Milk Orthodontics

8 comparisons

How has branded search demand for Milk Orthodontics changed in New Zealand over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Milk Orthodontics in New Zealand rose from 590 to 1K.
  • Across the 12 months ending September 2026, Milk Orthodontics’ share of searches among Auckland orthodontists in New Zealand increased from 12.5% to 19.2%.
  • Across the 12 months ending September 2026, Milk Orthodontics’ share of searches among Auckland orthodontists in New Zealand peaked at 19.2% in September 2026 and was lowest at 10.9% in May 2026.

How did search popularity change for New Zealand Auckland orthodontists in September 2026?

4 changes
  1. In September 2026, Eden Orthodontics overtook Donna Lim Orthodontics to rank 2nd among Auckland orthodontists in New Zealand, with 21.8% of the searches.

  2. In September 2026, Shakespeare Orthodontics gained share of searches among Auckland orthodontists in New Zealand, from 38.9% to 39.7%.

  3. In September 2026, Milk Orthodontics gained share of searches among Auckland orthodontists in New Zealand, from 18.7% to 19.2%.

  4. In September 2026, Donna Lim Orthodontics lost share of searches among Auckland orthodontists in New Zealand, from 21.2% to 19.2%.

How are Milk Orthodontics’ branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Milk Orthodontics’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • milk orthodontics

Do you work for Milk Orthodontics? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Where does Milk Orthodontics compete?

Milk Orthodontics is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Auckland orthodontic clinics6th of 1110.4%Show ranking
Auckland orthodontists4th of 519.2%Shown above
Creator with pink hair and a pink jacket

Is Milk Orthodontics your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.