How popular isMeta Quest in search?
In August 2026, there were an estimated 10.4K branded searches for Meta Quest in New Zealand which is down 24% over the last 11 months. Meta Quest holds 4.1% estimated Share of Search among New Zealand games consoles and is ranked 5th of 5 competitors for search popularity.
Xbox34%
Nintendo Switch29.6%
PlayStation27.6%
Steam Deck4.7%
Meta Quest4.1%
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Which games consoles compete with Meta Quest?
Share of Search by month for Xbox, Nintendo Switch, PlayStation, Steam Deck, Meta Quest. The figures are in the table below the chart.
View monthly share of search table
| Month | Xbox | Nintendo Switch | PlayStation | Steam Deck | Meta Quest |
|---|---|---|---|---|---|
| Oct 2025 | 27.2% | 28.6% | 31.9% | 6.1% | 6.3% |
| Nov 2025 | 24.3% | 33.4% | 27.6% | 7.5% | 7.2% |
| Dec 2025 | 23.5% | 34.1% | 29.1% | 6.1% | 7.3% |
| Jan 2026 | 25.4% | 29.9% | 31.7% | 6.3% | 6.6% |
| Feb 2026 | 27.2% | 27.1% | 32.7% | 6.9% | 6.2% |
| Mar 2026 | 23.1% | 37.9% | 28.6% | 5.4% | 4.9% |
| Apr 2026 | 22.6% | 39.6% | 28.1% | 5.2% | 4.4% |
| May 2026 | 27.8% | 35.5% | 25.5% | 6.8% | 4.4% |
| Jun 2026 | 34.5% | 28.8% | 26.9% | 5.9% | 3.9% |
| Jul 2026 | 30.6% | 29.8% | 30.4% | 4.7% | 4.6% |
| Aug 2026 | 34% | 29.6% | 27.6% | 4.7% | 4.1% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 34% | 86.8K | +9.4% | +3.4 points | |
| 2, moved from 3rd to 2nd | 29.6% | 75.7K | -1.9% | -0.1 pointsmoved from 3rd to 2nd | |
| 3, moved from 2nd to 3rd | 27.6% | 70.6K | -10.4% | -2.8 pointsmoved from 2nd to 3rd | |
| 4, held 4th | 4.7% | 12.1K | -0.66% | 0 points | |
| 5, held 5th | 4.1% | 10.4K | -12% | -0.5 points |
1.
Xbox34%
held 1st · 86.8K estimated branded searches · +9.4% vs prior month · +3.4 points
29.6%
moved from 3rd to 2nd · 75.7K estimated branded searches · -1.9% vs prior month · -0.1 points
27.6%
moved from 2nd to 3rd · 70.6K estimated branded searches · -10.4% vs prior month · -2.8 points
4.7%
held 4th · 12.1K estimated branded searches · -0.66% vs prior month · 0 points
4.1%
held 5th · 10.4K estimated branded searches · -12% vs prior month · -0.5 points
Compare search popularity between Meta Quest and its closest rivals
How has branded search demand for Meta Quest changed in New Zealand over the last 12 months?
4 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Meta Quest in New Zealand fell from 13.7K to 10.4K.
- Across the 11 months ending August 2026, Meta Quest’s estimated Share of Search among games consoles in New Zealand decreased from 6.3% to 4.1%.
- Across the 11 months ending August 2026, Meta Quest’s estimated Share of Search among games consoles in New Zealand peaked at 7.3% in December 2025 and was lowest at 3.9% in June 2026.
- Across the 11 months ending August 2026, Meta Quest fell from 4th to 5th among games consoles in New Zealand.
How did search popularity change for New Zealand games consoles in August 2026?
4 changes
In August 2026, Xbox gained estimated Share of Search among games consoles in New Zealand, from 30.6% to 34%.
In August 2026, PlayStation lost estimated Share of Search among games consoles in New Zealand, from 30.4% to 27.6%.
In August 2026, Nintendo Switch rose from 3rd to 2nd among games consoles in New Zealand.
Estimated monthly branded searches for Meta Quest in New Zealand fell 24% over 11 measured months, from 13.7K to 10.4K in August 2026.
Which VR headset brands compete with Meta Quest?
Share of Search by month for Meta Quest, PlayStation VR2, Apple Vision Pro, HTC Vive. The figures are in the table below the chart.
View monthly share of search table
| Month | Meta Quest | PlayStation VR2 | Apple Vision Pro | HTC Vive | Pico |
|---|---|---|---|---|---|
| Oct 2025 | 73.4% | 9.9% | 11.4% | 3% | 2.2% |
| Nov 2025 | 76% | 12.7% | 7.1% | 2.5% | 1.7% |
| Dec 2025 | 78.6% | 12.9% | 5.2% | 2% | 1.3% |
| Jan 2026 | 76.7% | 11.2% | 8.1% | 2.4% | 1.5% |
| Feb 2026 | 75.4% | 12.5% | 8.1% | 2.8% | 1.2% |
| Mar 2026 | 74.8% | 11.5% | 8.9% | 2.6% | 2.2% |
| Apr 2026 | 75.1% | 11.5% | 8.6% | 2.8% | 2% |
| May 2026 | 72.3% | 12.2% | 11.1% | 2.9% | 1.5% |
| Jun 2026 | 70.2% | 16.4% | 8.9% | 2.7% | 1.8% |
| Jul 2026 | 74.5% | 13.8% | 7.4% | 2.6% | 1.6% |
| Aug 2026 | 73.2% | 13.2% | 9.1% | 2.8% | 1.8% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 73.2% | 10.4K | -12% | -1.3 points | |
| 2, held 2nd | 13.2% | 1.9K | -14.5% | -0.6 points | |
| 3, held 3rd | 9.1% | 1.3K | +10.3% | +1.7 points | |
| 4, held 4th | 2.8% | 400 | -4.8% | +0.2 points | |
| 5, held 5th | 1.8% | 250 | -3.8% | +0.1 points |
73.2%
held 1st · 10.4K estimated branded searches · -12% vs prior month · -1.3 points
13.2%
held 2nd · 1.9K estimated branded searches · -14.5% vs prior month · -0.6 points
9.1%
held 3rd · 1.3K estimated branded searches · +10.3% vs prior month · +1.7 points
4.
HTC Vive
2.8%
held 4th · 400 estimated branded searches · -4.8% vs prior month · +0.2 points
5.
Pico1.8%
held 5th · 250 estimated branded searches · -3.8% vs prior month · +0.1 points
Compare search popularity between Meta Quest and its closest rivals
How has branded search demand for Meta Quest changed in New Zealand over the last 12 months?
1 finding
- Across the 11 months ending August 2026, Meta Quest’s estimated Share of Search among VR headset brands in New Zealand peaked at 78.6% in December 2025 and was lowest at 70.2% in June 2026.
How did search popularity change for New Zealand VR headset brands in August 2026?
5 changes
In August 2026, Apple Vision Pro gained estimated Share of Search among VR headset brands in New Zealand, from 7.4% to 9.1%.
In August 2026, Meta Quest lost estimated Share of Search among VR headset brands in New Zealand, from 74.5% to 73.2%.
In August 2026, PlayStation VR2 lost estimated Share of Search among VR headset brands in New Zealand, from 13.8% to 13.2%.
Estimated monthly branded searches for Pico in New Zealand fell 40.5% over 11 measured months, from 420 to 250 in August 2026.
Estimated monthly branded searches for HTC Vive in New Zealand fell 29.8% over 11 measured months, from 570 to 400 in August 2026.
How is Meta Quest measured?
Brandwave collects information about searches that people make online using Meta Quest’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
48 branded search terms
- meta com
- meta quest
- meta quest 1
- meta quest 2
- meta quest 2 price
- meta quest 2 vr headset
- meta quest 3
- meta quest 3 price
- meta quest 4
- meta quest console
- meta quest games
- meta quest headset
- meta quest link
- meta quest link cable
- meta quest near me
- meta quest nz
- meta quest online
- meta quest pro
- meta quest virtual reality
- meta quest vr
- meta quest vr headset
- metaquest
- metaquest 2
- metaquest 3
- metaquest games
- metaquest nz
- metaquest vr
- metaquest vr headset
- oculus meta quest 2
- oculus quest
- oculus quest 2
- oculus quest 2 price
- oculus quest games
- oculus quest nz
- oculus quest vr
- oculus quest vr headset
- quest 3
- quest 3 games
- quest 3 nz
- quest 3 vr
- quest 3 vr headset
- quest 3s
- quest 3s games
- quest 3s nz
- quest 3s vr
- quest 3s vr headset
- vr meta quest 2
- vr meta quest 3
Who owns Meta Quest?
Meta Quest is owned by Meta. Brandwave also tracks 
Facebook, 
Instagram, 
Meta Ads, 
Threads, 
WhatsApp and 
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Is Meta Quest your brand?
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