Brands owned bySony
The brands Sony markets in New Zealand, and where to find each one's branded demand.
Brand competitors
These brands are measured alongside Sony’s in the same sets.
A brand of Apple.
1st place in NZ Headphone brands estimated Share of Search at 44.5% in Aug 2026.
A brand of Microsoft.
1st place in NZ Games consoles estimated Share of Search at 34% in Aug 2026.
2nd place in NZ Games consoles estimated Share of Search at 29.6% in Aug 2026.
Do you work for Sony? To claim this company simply sign up to Brandwave with your company email. To request corrections please contact us via our support page.

Is this your company?
Put your own campaigns, spend and outcomes next to each brand's demand line, so you can see which of your marketing lined up with the movements.